The Africa Orange Market size is estimated at USD 1.51 billion in 2025, and is expected to reach USD 1.76 billion by 2030, at a CAGR of 3% during the forecast period (2025-2030).
African oranges have established a strong presence in international markets through consistent quality and reliability. The regional orange market continues to expand, with fresh oranges remaining the dominant fruit crop. Increasing health awareness has driven domestic orange consumption as consumers recognize their nutritional value, including fiber, vitamins, and minerals, making them a preferred alternative to carbonated beverages. A Consumer Insights Global survey in 2024 revealed that 67% of South Africans prioritize healthy eating habits, contributing to increased fresh orange consumption. Moreover, African countries possess regions with optimal conditions for orange cultivation, including adequate rainfall, suitable temperatures, and well-drained soils. Food and Agriculture Statistics report that Africa's orange production increased from 10.1 million metric tons in 2021 to 10.6 million metric tons in 2023. Egypt maintains its position as Africa's primary orange producer with 3.7 million metric tons, while South Africa follows with 1.6 million metric tons in 2023, according to FAOSTAT. The ITC Trade Map indicates that South Africa's orange export value rose from USD 694.4 million in 2022 to USD 767.5 million in 2023. The European Union (EU) remained the primary export destination in 2023, accounting for 31% of total exports. South Africa's export infrastructure and established market position strengthen its role as a significant orange exporter, supporting market expansion.
The consumption of oranges continues to rise in Africa as consumers become more aware of their health benefits. According to the United States Department of Agriculture, a medium-sized orange provides 70 milligrams of vitamin C, representing 93 percent of the recommended dietary allowance. The antioxidant properties in vitamin C strengthen immune system function by increasing white blood cell production and effectiveness, targeting harmful bacteria and viruses while elevating antibody levels to combat foreign antigens. Therefore, oranges are becoming a preferred choice for health-conscious consumers due to their high vitamin C content and lower sugar levels compared to other citrus fruits. The United States Department of Agriculture reports that oranges contain 82.3% more vitamin C than limes. Additionally, while strawberries contain 29.1 mg of vitamin C per 100 grams, oranges provide 53.2 mg of vitamin C. The market growth is further driven by several factors, including increasing busy lifestyles that boost demand for convenience products such as freshly cut oranges and freshly squeezed orange juice. Consumer preference for natural, organic, and healthy snacks has increased demand for organic orange products. The incorporation of oranges into ready-to-drink (RTD) and ready-to-eat (RTE) products, along with growing consumer awareness of their nutritional benefits, contributes to market expansion. The increased consumption of oranges for disease prevention and as a daily healthy snack further supports market growth during the forecast period.
The orange production in Egypt predominantly originates from commercial farms established over three decades ago on reclaimed desert land. The country's citrus cultivation comprises approximately 80% oranges, with Washington Navel and Valencia varieties as the primary cultivars. Washington Navel variety holds a significant market share in international trade due to its quality metrics and organoleptic properties. Valencia oranges, the secondary production segment, concentrate in the Nubaria district, where soil composition and climatic conditions support commercial cultivation. Egypt ranks among the world's largest orange exporters, with major export destinations including Saudi Arabia, the Netherlands, Russia, the United Arab Emirates, India, and Spain. Washington Navel remains the primary cultivar for both production and export. The Egyptian government, producers, and exporters collaborate to enhance orange quality standards due to the fruit's export importance. The domestic wholesale orange market experienced significant price volatility in recent years. The substantial devaluation of the local currency emerged as a primary market factor, improving export competitiveness while reducing dollar-denominated returns for producers. These price fluctuations created operational challenges for participants across the domestic supply chain.
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