The Adaptive Security Market size is estimated at USD 12.28 billion in 2024, and is expected to reach USD 27.92 billion by 2029, growing at a CAGR of 17.86% during the forecast period (2024-2029).
The adaptive security market is highly fragmented due to the presence of both global players and small and medium-sized enterprises. Some of the major players in the market are Cisco Systems Inc., Trend Micro Incorporated., Rapid7 Inc., IBM Corporation, and Juniper Networks Inc. Players in the market are adopting approaches such as partnerships and acquisitions to enhance their solutions offerings and gain sustainable competitive advantage.
In November 2023, Trellix launched its generative Artificial Intelligence (GenAI) capabilities, built on Amazon Bedrock and mainly supported by Trellix Advanced Research Center. By expanding its partnership with AWS, Trellix continues investing in GenAI to deliver enhanced threat remediation and improved customer support.
In November 2023, Trend Micro launched its new generative AI tool, Trend Companion, mainly built to empower security analysts by driving efficient workflows and enhanced productivity.
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