ASEAN Cyber Security Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

ASEAN Cyber Security Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The ASEAN Cybersecurity Market is expected to register a CAGR of 18.5 % during the forecast period (2022-2027). The pandemic has further accelerated the need for cybersecurity as enterprises planning to execute months-long business continuity plans (BCP), including information security monitoring and response while operating under quarantine conditions, focused on enhancing cybersecurity.

Key Highlights
  • Growing cyberattacks in the ASEAN region have propelled various countries in the region to strengthen its defensive capabilities. However, the region also stands to be a one of the major source of origin for cyberattacks in other parts of the world.​
  • Application security has gained importance recently amid COVID-19 led situations. The solution helps ensure that an organization's information and assets are protected from security threats such as data breaches, malware, denial of service (DDoS) attacks, and viruses. Applications, which are prominently used in enterprises, as well as for personal use, are witnessing tremendous adoption owing to the IT initiatives coupled with the growing smartphone penetration, regionally.
  • In addition, the advent of 5G is expected to expedite the use of connected devices in the industries that are already pushing toward industrial revolution 4.0. This revolution has aided cellular connectivity throughout the industry through the rise of IoT. Machine-to-machine connections are driving the traction of application security.​
  • According to the National Cyber and Encryption Agency (BSSN), in Indonesia, the development of 5G technology has also created a loophole in cybersecurity, as the technology will enable faster stealing of data. With the existence of many loopholes in Indonesian websites, digital economy fraud and ransomware attacks are expected to rise in the nation. Two civil groups condemned cyberattacks on the websites of two prominent institutions and the social media account of a scientist, all of whom have been critical of the government's handling of the COVID-19 pandemic in April 2020.
Key Market TrendsCloud Expected to Witness Significant Market Share
  • The increasing realization among enterprises about the importance of saving money and resources by moving their data to the cloud instead of building and maintaining new data storage is driving the demand for cloud-based solutions, and hence, the adoption of on-demand security services. Owing to multiple benefits, cloud platforms and ecosystems are anticipated to serve as a launchpad for an explosion in the pace and scale of digital innovation over the next few years.
  • Security has been a critical consideration at each step of the cloud adoption cycle, as IT provision has moved from on-premise to outside of the company's walls. SMEs prefer cloud deployment as it allows them to focus on their core competencies rather than invest their capital in security infrastructure since they have limited cybersecurity budgets.
  • Furthermore, the deployment of public cloud service extends the boundary of trust beyond the organization, which makes security a vital part of the cloud infrastructure. However, the increasing usage of cloud-based solutions has significantly simplified enterprises' adoption of cybersecurity practices.
  • As cloud platform services see an increase in use, there has been an explosion in the number of unmanaged risks in the mission-critical digital industry. Cloud Security Posture Management (CSPM) automates cloud security management across the diverse cloud infrastructure. Due to this, there has been an increased acquisition activities in the segment.
Singapore Expected to Witness Significant Market Share
  • According to the Cybersecurity Agency of Singapore, ransomware incidents, online scams, and Covid-19-related phishing activities dominated the cyber landscape of 2020. Moreover, the Cyber Security Agency stated that the malicious cyber activities would continue to rise so long as COVID-19 remains a global healthcare crisis.
  • Further, According to McAfee Cyber Resilience Report findings, 92% of Singaporean organizations revealed plans to invest more in cybersecurity in 2020, with plans in place to leverage external expertise such as solution providers (68%), system integrators (58%), vendors (57%) and consulting firms (52%).
  • The Singapore government launched two initiatives to establish best practices to better manage cybersecurity risks across the supply chain, after recognizing that the supply chain carries many cybersecurity risks. A total of 11 sectors were considered part of the critical information infrastructure responsible for delivering the country’s essential services, such as government, energy, banking, and healthcare.
  • Various companies have also been introducing cybersecurity solutions in the country, For instance, in March 2022, Microsoft announced security solutions and guidance to reduce complexity and make it easier for Singapore SMEs to address certification requirements of the Cyber Essentials mark by CSA. Microsoft aims to help Singapore companies put in place good cyber hygiene practices to protect their operations, data, and customers against common cyber-attacks in an increasingly challenging cyber threat landscape.
Competitive Landscape

The ASEAN Cybersecurity Market is fragmented and has some major players who have adopted various growth strategies, such as mergers and acquisitions, new product launches, expansions, joint ventures, partnerships, and others, to strengthen their position in this market. The major players in the market are IBM Corporation, Cisco Systems Inc, Fujitsu Thailand Co. Ltd, Red Sky Digital Ventures Ltd, Info Security Consultant Co. Ltd, among others.

  • April 2022 - Cyber Elite, a subsidiary of digital solutions provider Benchachinda Group, has enlisted Menlo Security Inc to launch the first managed cloud cybersecurity platform in Thailand to strengthen enterprises' cyber defence. The company is looking forward to provide simplified cybersecurity for customers to enable them to protect, detect, and respond to cyberthreats which can serve different customer budgets with reasonable prices through subscription models.
  • April 2022, - The Cyber Security Agency of Singapore (CSA) has launched new licensing rules for cybersecurity service providers, to protect consumers’ interests and solve the information asymmetry between consumers and providers. The CSA will provide licenses to two types of providers, providing penetration testing and managed security operations center monitoring services. They include companies or individuals who are directly engaged for such services, third-party providers that support such companies, and resellers of the licensable cybersecurity services.
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1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET INSIGHTS
4.1 Market Overview
4.2 Value Chain Analysis
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitutes
4.3.5 Intensity of Competitive Rivalry
4.4 Impact of Covid-19 on the Market
5 MARKET DYNAMICS
5.1 Market Drivers
5.1.1 Increasing Demand for Digitalization and Scalable IT Infrastructure
5.1.2 Need to tackle risks from various trends such as third-party vendor risks, the evolution of MSSPs, and adoption of cloud-first strategy
5.2 Market Restraints
5.2.1 Lack of Cybersecurity Professionals
5.2.2 High Reliance on Traditional Authentication Methods and Low Preparedness
5.3 Trends Analysis
5.3.1 Organizations in Thailand increasingly leveraging AI to enhance their cyber security strategy
5.3.2 Exponential growth to be witnessed in cloud security owing to shift toward cloud-based delivery model.
6 MARKET SEGMENTATION
6.1 By Offering
6.1.1 Security Type
6.1.1.1 Cloud Security
6.1.1.2 Data Security
6.1.1.3 Identity Access Management
6.1.1.4 Network Security
6.1.1.5 Consumer Security
6.1.1.6 Infrastructure Protection
6.1.1.7 Other Types
6.1.2 Services
6.2 By Deployment
6.2.1 Cloud
6.2.2 On-premise
6.3 By End User
6.3.1 BFSI
6.3.2 Healthcare
6.3.3 Manufacturing
6.3.4 Government & Defense
6.3.5 IT and Telecommunication
6.3.6 Other End Users
7 COMPETITIVE LANDSCAPE
7.1 Company Profiles
7.1.1 IBM Corporation
7.1.2 Cisco Systems Inc
7.1.3 Fujitsu Thailand Co. Ltd
7.1.4 Red Sky Digital Ventures Ltd
7.1.5 Info Security Consultant Co. Ltd
7.1.6 Dell Technologies Inc.
7.1.7 Fortinet Inc.
7.1.8 CGA Group Co. Ltd
7.1.9 Intel Security (Intel Corporation)
8 INVESTMENT ANALYSIS
9 FUTURE OF THE MARKET

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