Portable Ultrasound Market by Product (POCUS, Handheld Ultrasound, Transducer, Gels), Technology (2D, 3D, 4D, Doppler), Display, Application (Breast Cancer, MSK, OB/GYN, CVD, Urology), End User (Hospitals, ACC, Imaging Center) – Global Forecast to 2031

Portable Ultrasound Market by Product (POCUS, Handheld Ultrasound, Transducer, Gels), Technology (2D, 3D, 4D, Doppler), Display, Application (Breast Cancer, MSK, OB/GYN, CVD, Urology), End User (Hospitals, ACC, Imaging Center) – Global Forecast to 2031

Portable Ultrasound Market by Product (POCUS, Handheld Ultrasound, Transducer, Gels), Technology (2D, 3D, 4D, Doppler), Display, Application (Breast Cancer, MSK, OB/GYN, CVD, Urology), End User (Hospitals, ACC, Imaging Center)–Global Forecast to 2031

The portable ultrasound market is expected to reach $3.8 billion by 2030, at a CAGR of 7.9% from 2024 to 2031.

With extensive primary and secondary research and in-depth analysis of the market scenario, the report studies the key industry drivers, restraints, challenges, and opportunities. The growth of the portable ultrasound market is attributed to the growing adoption of portable medical devices in emergency care settings, the proliferation of hospitals, and the increasing demand for handheld ultrasound devices in ambulatory care and dialysis centers. The growing preference for portable ultrasound devices over standard ultrasound machines among healthcare professionals is expected to create growth opportunities for players operating in this market.

However, reimbursement irregularities, poor image quality, and integration issues of portable ultrasound devices with existing digital health infrastructure pose challenges to the market's growth.

Based on the product, the global portable ultrasound market is segmented into devices, gels, and accessories. In 2024, the devices segment is expected to account for the largest share of the market. The devices segment is sub-segmented into portability, technology, and display. Based on display, the portable ultrasound devices are further segmented into color ultrasound and black & white (B/W) ultrasound. In 2024, the black & white (B/W) ultrasound segment is expected to account for the larger share of the portable ultrasound devices market. This large share is attributed to the low cost, widespread availability, long-standing use in various medical settings, and primary applications in pregnancy for fetal monitoring and diagnosing liver, kidney, and uterine diseases.

Based on application, the global portable ultrasound market is segmented into OB/GYN, cardiovascular, urology, musculoskeletal, breast cancer, and other applications. The musculoskeletal segment is expected to register the highest CAGR during the forecast period of 2024-2031. The high growth of this segment is attributed to the rising geriatric population and increasing musculoskeletal disorders worldwide. Portable ultrasound devices are becoming very common and are extensively used for several musculoskeletal imaging applications, such as guided interventional procedures, detecting soft tissue injuries, point-of-care, procedural guidance, real-time imaging, and AI-assisted imaging. Owing to this, physicians are turning to point-of-care ultrasound for a rapid diagnosis of the patient’s injury.

Based on end user, the global portable ultrasound market is segmented into hospitals & clinics, diagnostic imaging centers, ambulatory care centers, and other end users. In 2024, the hospitals & clinics segment is expected to account for the largest share of the global portable ultrasound market. The large market share of this segment is attributed to the increasing hospitalizations due to chronic diseases associated with an aging population, increasing healthcare expenditure, the willingness of hospitals to opt for advanced imaging modalities, rising focus on providing point of care/bedside service to patients, and increasing number of healthcare facilities in emerging economies.

These ultrasound systems are affordable as compared to traditional ultrasounds. The selling price for portable ultrasound usually ranges from USD 30,000 to USD 50,000, while the selling price for traditional ultrasound ranges from USD 50,000 to USD 200,000. Owing to its cost-effectiveness, portable ultrasounds are increasingly being installed in various small-to-medium-sized hospitals and clinics. Also, big multispecialty hospitals are adopting these ultrasounds as they can offer patient monitoring during various surgical procedures. These systems are also used in emergency departments (EDs), intensive care units (ICUs), operating rooms (ORs), delivery rooms/resuscitation rooms, diabetic care wards, and dialysis units.

An in-depth analysis of the geographical scenario of the portable ultrasound market provides detailed qualitative and quantitative insights into five major geographies: North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, along with the coverage of major countries in each region. In 2024, North America is expected to dominate the global portable ultrasound market. North America’s significant market share can be attributed to the increasing preference for minimally invasive surgery, rising incidence of chronic disorders, growing occurrences of orthopedic injuries, and advancements in ultrasound imaging technology.

Some of the key players operating in the global portable ultrasound market are GE Healthcare Technologies Inc. (U.S.), Siemens Healthineers AG (Germany), Shenzhen Mindray Bio-Medical Electronics Co., Ltd. (China), Koninklijke Philips N.V., (Netherlands), Samsung Medison Co. Ltd. (A subsidiary of Samsung Electronics Co. Ltd.) (South Korea), FUJIFILM Sonosite, Inc. (A subsidiary of FUJIFILM Holdings Corporation) (U.S.), ALPINION MEDICAL SYSTEMS Co., Ltd. (South Korea), Esaote S.p.A (Italy), EDAN Instruments, Inc. (China), EchoNous, Inc. (U.S.), Butterfly Network, Inc. (U.S.), Konica Minolta, Inc. (Japan), CHISON Medical Technologies Co., Ltd (China), SonoScape Medical Corp. (China), and Healcerion Co., Ltd. (South Korea).

Scope of the Report:

Portable Ultrasound Market, by Product

Devices
By Portability
Point-of-care (PoC) Ultrasound
Machines
Transducers
Hand-held Ultrasound
By Technology
2D
3D & 4D
Doppler
By Display
Black & White (B/W)
Colored
Gels
Accessories

Portable Ultrasound Market, by Application

OB/GYN
Cardiovascular
Urology
Musculoskeletal
Breast Cancer
Other Applications

(Note: Other Applications include gastric, anesthesiology, neurology, image guidance, and some abdominal applications)

Portable Ultrasound Market, by End User

Hospitals & Clinics
Diagnostic Imaging Centers
Ambulatory Care Centers
Other End Users

(Other End Users include home care settings and academic institutes)

Portable ultrasound market, by Geography

North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Spain
Switzerland
Rest of Europe (RoE)
Asia-Pacific (APAC)
Japan
China
India
Australia
South Korea
Rest of Asia-Pacific (RoAPAC)
Latin America
Brazil
Mexico
Rest of Latin America (RoLATAM)
Middle East & Africa

Portable Ultrasound Market - Report Summary

Report Metrics	Details
Years Considered	2022 - 2031
Base Year	2023
Forecast Period	2024-2031
Page Count	253
Units Referenced	Value (USD Million)Volume (Units)
Segments/Key Topics	Product, Application, End User
Regions Covered	North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa
Key Companies Mentioned	GE Healthcare Technologies Inc. (U.S.), Siemens Healthineers AG (Germany), Shenzhen Mindray Bio-Medical Electronics Co., Ltd. (China), Koninklijke Philips N.V., (Netherlands), Samsung Medison Co. Ltd. (A subsidiary of Samsung Electronics Co. Ltd.) (South Korea), FUJIFILM Sonosite, Inc. (A subsidiary of FUJIFILM Holdings Corporation) (U.S.), ALPINION MEDICAL SYSTEMS Co., Ltd. (South Korea), Esaote S.p.A (Italy), EDAN Instruments, Inc. (China), EchoNous, Inc. (U.S.), Butterfly Network, Inc. (U.S.), Konica Minolta, Inc. (Japan), CHISON Medical Technologies Co., Ltd (China), SonoScape Medical Corp. (China), and Healcerion Co., Ltd. (South Korea).

FAQs About the Report

What is the focus of the portable ultrasound market?

The portable ultrasound market covers the market sizes & forecasts of products, including devices, gels, and accessories. The portable ultrasound market studied in this report involves the value analysis of various segments and sub-segments of the portable ultrasound market at regional and country levels.

What is the value of revenue generated from sales of portable ultrasound devices worldwide? At what rate is their demand expected to grow for the next 5-7 years?

The global portable ultrasound market is projected to reach $3.8 billion by 2031, at a CAGR of 7.9% during the forecast period.

Which application segment held the major share of the market in 2024?

Based on the application, in 2024, the OB/GYN segment is expected to account for the largest share of the portable ultrasound market due to the growing prevalence of conditions related to women’s health. Moreover, the high adoption of ultrasound imaging to evaluate female reproductive organs, abdomen, pregnancy-related conditions, and in the determination of infertility causes also contribute to the major share of the market.

Which end user segment held the major share of the market in 2024?

In 2024, the hospitals & clinics segment held the largest share due to the high rate of hospitalizations due to chronic diseases associated with an aging population, high healthcare expenditure, the willingness of hospitals to opt for advanced imaging modalities, preference for low-cost products to control healthcare cost, rising focus on providing point of care/bedside service to patients, and increasing number of healthcare facilities in emerging economies.

What are the key factors supporting the growth of this market? Also, what are the major opportunities for existing market players and new entrants in the global portable ultrasound market?

The growth of the portable ultrasound market is driven by factors such as the rise in the geriatric population and the subsequent increase in the prevalence of chronic diseases, the growing adoption of portable medical devices in emergency care settings, the proliferation of hospitals, and the increasing demand for handheld ultrasound devices in ambulatory care centers and dialysis centers.

The growing preference for portable ultrasound devices over standard ultrasound machines among healthcare professionals and the rising demand from emerging economies are expected to create growth opportunities for players operating in this market.

Who are the major players operating in the global portable ultrasound market?

The key players operating in the global portable ultrasound market are GE Healthcare Technologies Inc. (U.S.), Siemens Healthineers AG (Germany), Shenzhen Mindray Bio-Medical Electronics Co., Ltd. (China), Koninklijke Philips N.V., (Netherlands), Samsung Medison Co. Ltd. (A subsidiary of Samsung Electronics Co. Ltd.) (South Korea), FUJIFILM Sonosite, Inc. (A subsidiary of FUJIFILM Holdings Corporation) (U.S.), ALPINION MEDICAL SYSTEMS Co., Ltd. (South Korea), Esaote S.p.A (Italy), EDAN Instruments, Inc. (China), EchoNous, Inc. (U.S.), Butterfly Network, Inc. (U.S.), Konica Minolta, Inc. (Japan), CHISON Medical Technologies Co., Ltd (China), SonoScape Medical Corp. (China), and Healcerion Co., Ltd. (South Korea).

Which regions/countries are likely to offer significant growth opportunities for the vendors in this market during the analysis period?

China and India are projected to offer significant growth opportunities for the vendors in this market due to factors such as the increasing prevalence of cancer, large population base and number of pregnancies, rising aging population, several government initiatives to promote early diagnosis, growing adoption of advanced medical technologies, improving healthcare infrastructure, rising healthcare expenditure, and insurance coverage.