Augmented Reality Navigation Market by HMD, HUD, AR Navigation Software; Real-time Location Data Management, Routing and Navigation, Asset Tracking, Reverse Geocoding; Built-in Mobile Sensors, Visual Positioning System, AR Cloud - Global Forecast to 2029

Augmented Reality Navigation Market by HMD, HUD, AR Navigation Software; Real-time Location Data Management, Routing and Navigation, Asset Tracking, Reverse Geocoding; Built-in Mobile Sensors, Visual Positioning System, AR Cloud - Global Forecast to 2029



The augmented reality (AR) navigation market is expected to reach USD 6.33 billion by 2029 from USD 1.17 billion in 2024, at a CAGR of 40.3% during the 2024-2029 period.

“Automotive end-user is projected to have the largest market share during the forecast period.”

The integration of AR technology with advanced vehicles provides a transformative enhancement to the driving experience. The growing demand for advanced driver assistance systems (ADAS) and advanced navigation is becoming an important feature to provide drivers with real-time location and hand-free guidance with the help of head-up displays (HUD) that enhance safety and convenience. The increasing demand for autonomous and connected vehicles drives the market as augmented reality navigation integrates into these advanced systems, which leads to enhanced solutions and reduced distractions.

Augmented reality HUD is one of the biggest applications of AR navigation in automotive. AR HUD projects virtual images, direction signs, and text to the user and also provides location updates and spontaneous interaction with physical/real-life objects as an extension of the real world; this helps to boost the driver’s awareness.

Additionally, the rising demand for premium, high-tech featured vehicles leads to increased investment in luxury and high-end models where augmented reality navigation contributes as a significant selling point. Augmented reality navigation helps users to navigate complex areas and avoid modern traffic. Strategic partnerships between technology and automotive manufactures such as Microsoft partners with Volkswagen and other partnerships are boosting the development and adoption of AR systems.

As global automotive markets expand, specifically in emerging economies, as the demand for advanced in-car technologies like augmented reality navigation is expected to accelerate.

“Routing & navigation application of augmented reality navigation market expected to have the largest market share and grow at the highest CAGR during the forecast period”

High dependency on smartphones and vehicle-mounted systems to navigate with intuitive and accurate navigation solutions is increasing. This facilitates route planning and safety through minimized distractions and improved situational awareness not only in vehicles but also while walking or cycling. The growing complexities in urban areas, together with increased travel and commuting have raised the demand for more advanced routing solutions capable of dynamic traffic conditions through clear and easy-to-follow guidance.

Routing & navigation is widely used in indoor areas and building such as retail & shopping malls, airports, museums, educational institutions and many other places. Multiple companies such as Navigine, SITUM TECHNOLOIES and many others are primarily focusing on indoor navigation solutions which leads to rise in the market share of routing & navigation application segment. Navigine offers QR based indoor augmented reality navigation solution by scanning QR codes, AR map specific to that location get accessible and provide augmented reality routes within the premises to any point of interest.

“AR navigation apps, sub-segment of software in augmented reality (AR) navigation is expected to have the largest market share in the forecast period”

Google Maps by Google LLC, Apple Maps by Apple Inc., Sygic GPS Navigation by Sygic, and many other players are offering AR navigation apps to enhance user navigation experience. Location-based augmented reality apps are geo-based and position-based AR solutions that help to identify the location. AR navigation app uses smartphone GPS and camera to implement an augmented reality-powered GPS navigation system; this helps users to be guided by visual paths on the smartphone camera preview. AR navigation apps also rely on digital compasses, motion tracking, or indoor positioning systems (for indoor augmented reality navigation). AR navigation apps help users to reach their destination with fewer instructions and avoid getting lost. Users can easily discover places, read reviews of the places, share information, and so on.

The break-up of the profile of primary participants in the augmented reality navigation market-

By Company Type: Tier 1 – 30%, Tier 2 – 50%, Tier 3 – 20%

By Designation Type: C Level – 45%, Director Level – 35%, Others – 20%

By Region Type: North America – 45%, Europe –35 %, Asia Pacific– 12%, RoW – 8%,

The major players in the augmented reality navigation market are Google LLC (US), Apple Inc. (US), Microsoft (US), Neusoft Corporation (China), WayRay AG (Switzerland), FURUNO ELECTRIC CO., LTD. (Japan), ARway Corp. (CanadaUS), Wiser Marine Technologies Ltd. (Canada), Mapbox (US), Treedis (Israel), ViewAR GmbH (Austria), Artisense GmbH (Germany), IndoorAtlas (Finland), Hyper (London), SITUM TECHNOLOGIES (Spain), Insider Navigation Inc (Austria), Wemap SAS (France), Resonai Inc. (Israel), Oriient New Media Ltd (Israel), Navigine (US), 22Miles (US), Sygic (Bratislava), Veo (Poland), HERE (Netherlands), and Esri (US).

Research Coverage

The report segments the augmented reality navigation market and forecasts its size based and region. The report also provides a comprehensive review of drivers, restraints, opportunities, and challenges influencing market growth. The report also covers qualitative aspects in addition to the quantitative aspects of the market.

Reasons to buy the report:

The report will help the market leaders/new entrants in this market with information on the closest approximate revenues for the overall augmented reality navigation market and related segments. This report will help stakeholders understand the competitive landscape and gain more insights to strengthen their position in the market and plan suitable go-to-market strategies. The report also helps stakeholders understand the objectives of the market and provides information on key market drivers, restraints, opportunities, and challenges.

The report provides insights on the following pointers:

Analysis of key drivers (incorporation of AI algorithms for accurate location tracking and real-time data updates is driving the augmented reality navigation market), restraints (high dependance on GPS and device sensors), opportunities (integration of 5G technology with augmented reality navigation), and challenges (less user acceptance and familiarity of augmented reality navigation)

Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the augmented reality navigation market

Market Development: Comprehensive information about lucrative markets – the report analyses the augmented reality navigation market across varied regions.

Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the augmented reality navigation market

Competitive Assessment: In-depth assessment of market shares, growth strategies, and product offerings of leading players like Google LLC (US), Apple Inc. (US), Microsoft (US), WayRay AG (Switzerland), and Neusoft Corporation (China).


Tables List
Table 1 Risk Factor Analysis
Table 2 Role Of Companies In Ar Navigation Ecosystem
Table 3 Ar Navigation Market: Major Patents, 2023–2024
Table 4 Impact Analysis Of Porter's Five Forces
Table 5 Influence Of Stakeholders On Buying Process For
Top Three End-use Industries (%)
Table 6 Key Buying Criteria For Top Three End-use Industries
Table 7 Average Selling Price Trend Of Ar Hmds Offered By Key Players
Table 8 Average Selling Price Trend Of Ar Hmds, By Region, 2020–2023 (Usd)
Table 9 Mfn Tariff For Hs Code 9030-compliant Products Exported By Us, 2023
Table 10 North America: Regulatory Bodies, Government Agencies,
And Other Organizations
Table 11 Europe: Regulatory Bodies, Government Agencies,
And Other Organizations
Table 12 Asia Pacific: Regulatory Bodies, Government Agencies,
And Other Organizations
Table 13 Key Conferences And Events, 2024–2025
Table 14 Revolutionized Navigation With Ai And Ar To Enhance
Driving Safety And Experience
Table 15 Transforming Automotive Navigation With Spatial Ai And Ar Technology
Table 16 Ar Navigation Market, By Offering, 2020–2023 (Usd Million)
Table 17 Ar Navigation Market, By Offering, 2024–2029 (Usd Million)
Table 18 Ar Navigation Devices Market, By Type, 2020–2023 (Usd Million)
Table 19 Ar Navigation Devices Market, By Type, 2024–2029 (Usd Million)
Table 20 Ar Navigation Devices Market, By Type, 2020–2023 (Thousand Units)
Table 21 Ar Navigation Devices Market, By Type, 2024–2029 (Thousand Units)
Table 22 Ar Navigation Devices Market, By End-use Industry,
2020–2023 (Usd Million)
Table 23 Ar Navigation Devices Market, By End-use Industry,
2024–2029 (Usd Million)
Table 24 Ar Navigation Devices Market, By Region, 2020–2023 (Usd Million)
Table 25 Ar Navigation Devices Market, By Region, 2024–2029 (Usd Million)
Table 26 Hmd: Ar Navigation Market, By End-use Industry,
2020–2023 (Usd Million)
Table 27 Hmd: Ar Navigation Market, By End-use Industry,
2024–2029 (Usd Million)
Table 28 Hud: Ar Navigation Market, By End-use Industry,
2020–2023 (Usd Million)
Table 29 Hud: Ar Navigation Market, By End-use Industry,
2024–2029 (Usd Million)
Table 30 Ar Navigation Software Market, By Type, 2020–2023 (Usd Million)
Table 31 Ar Navigation Software Market, By Type, 2024–2029 (Usd Million)
Table 32 Ar Navigation Software Market, By End-use Industry,
2020–2023 (Usd Million)
Table 33 Ar Navigation Software Market, By End-use Industry,
2024–2029 (Usd Million)
Table 34 Ar Navigation Software Market, By Region, 2020–2023 (Usd Million)
Table 35 Ar Navigation Software Market, By Region, 2024–2029 (Usd Million)
Table 36 Ar Navigation Market, By Type, 2020–2023 (Usd Million)
Table 37 Ar Navigation Market, By Type, 2024–2029 (Usd Million)
Table 38 Ar Navigation Market, By Application, 2020–2023 (Usd Million)
Table 39 Ar Navigation Market, By Application, 2024–2029 (Usd Million)
Table 40 Ar Navigation Market, By End-use Industry, 2020–2023 (Usd Million)
Table 41 Ar Navigation Market, By End-use Industry, 2024–2029 (Usd Million)
Table 42 Automotive: Ar Navigation Market, By Offering, 2020–2023 (Usd Million)
Table 43 Automotive: Ar Navigation Market, By Offering, 2024–2029 (Usd Million)
Table 44 Automotive: Ar Navigation Market, By Device Type,
2020–2023 (Usd Million)
Table 45 Automotive: Ar Navigation Market, By Device Type,
2024–2029 (Usd Million)
Table 46 Automotive: Ar Navigation Market, By Region, 2020–2023 (Usd Million)
Table 47 Automotive: Ar Navigation Market, By Region, 2024–2029 (Usd Million)
Table 48 Automotive: Ar Navigation Devices Market, By Region,
2020–2023 (Usd Million)
Table 49 Automotive: Ar Navigation Devices Market, By Region,
2024–2029 (Usd Million)
Table 50 Automotive: Ar Navigation Software Market, By Region,
2020–2023 (Usd Million)
Table 51 Automotive: Ar Navigation Software Market, By Region,
2024–2029 (Usd Million)
Table 52 Consumer: Ar Navigation Market, By Offering, 2020–2023 (Usd Million)
Table 53 Consumer: Ar Navigation Market, By Offering, 2024–2029 (Usd Million)
Table 54 Consumer: Ar Navigation Market, By Device Type,
2020–2023 (Usd Million)
Table 55 Consumer: Ar Navigation Market, By Device Type,
2024–2029 (Usd Million)
Table 56 Consumer: Ar Navigation Market, By Region, 2020–2023 (Usd Million)
Table 57 Consumer: Ar Navigation Market, By Region, 2024–2029 (Usd Million)
Table 58 Consumer: Ar Navigation Devices Market, By Region,
2020–2023 (Usd Million)
Table 59 Consumer: Ar Navigation Devices Market, By Region,
2024–2029 (Usd Million)
Table 60 Consumer: Ar Navigation Software Market, By Region,
2020–2023 (Usd Million)
Table 61 Consumer: Ar Navigation Software Market, By Region,
2024–2029 (Usd Million)
Table 62 Retail & Shopping Malls: Ar Navigation Market, By Offering,
2020–2023 (Usd Million)
Table 63 Retail & Shopping Malls: Ar Navigation Market, By Offering,
2024–2029 (Usd Million)
Table 64 Retail & Shopping Malls: Ar Navigation Market, By Device Type,
2020–2023 (Usd Million)
Table 65 Retail & Shopping Malls: Ar Navigation Market, By Device Type,
2024–2029 (Usd Million)
Table 66 Retail & Shopping Malls: Ar Navigation Market, By Region,
2020–2023 (Usd Million)
Table 67 Retail & Shopping Malls: Ar Navigation Market, By Region,
2024–2029 (Usd Million)
Table 68 Retail & Shopping Malls: Ar Navigation Devices Market, By Region, 2020–2023 (Usd Million)
Table 69 Retail & Shopping Malls: Ar Navigation Devices Market, By Region, 2024–2029 (Usd Million)
Table 70 Retail & Shopping Malls: Ar Navigation Software Market, By Region, 2020–2023 (Usd Million)
Table 71 Retail & Shopping Malls: Ar Navigation Software Market, By Region, 2024–2029 (Usd Million)
Table 72 Airports & Transportation: Ar Navigation Market, By Offering,
2020–2023 (Usd Million)
Table 73 Airports & Transportation: Ar Navigation Market, By Offering,
2024–2029 (Usd Million)
Table 74 Airports & Transportation: Ar Navigation Market, By Device Type,
2020–2023 (Usd Million)
Table 75 Airports & Transportation: Ar Navigation Market, By Device Type,
2024–2029 (Usd Million)
Table 76 Airports & Transportation: Ar Navigation Market, By Region,
2020–2023 (Usd Million)
Table 77 Airports & Transportation: Ar Navigation Market, By Region,
2024–2029 (Usd Million)
Table 78 Airports & Transportation: Ar Navigation Devices Market, By Region, 2020–2023 (Usd Million)
Table 79 Airports & Transportation: Ar Navigation Devices Market, By Region, 2024–2029 (Usd Million)
Table 80 Airports & Transportation: Ar Navigation Software Market, By Region, 2020–2023 (Usd Million)
Table 81 Airports & Transportation: Ar Navigation Software Market, By Region, 2024–2029 (Usd Million)
Table 82 Healthcare: Ar Navigation Market, By Offering,
2020–2023 (Usd Million)
Table 83 Healthcare: Ar Navigation Market, By Offering,
2024–2029 (Usd Million)
Table 84 Healthcare: Ar Navigation Market, By Device Type,
2020–2023 (Usd Million)
Table 85 Healthcare: Ar Navigation Market, By Device Type,
2024–2029 (Usd Million)
Table 86 Healthcare: Ar Navigation Market, By Region, 2020–2023 (Usd Million)
Table 87 Healthcare: Ar Navigation Market, By Region, 2024–2029 (Usd Million)
Table 88 Healthcare: Ar Navigation Devices Market, By Region,
2020–2023 (Usd Million)
Table 89 Healthcare: Ar Navigation Devices Market, By Region,
2024–2029 (Usd Million)
Table 90 Healthcare: Ar Navigation Software Market, By Region,
2020–2023 (Usd Million)
Table 91 Healthcare: Ar Navigation Software Market, By Region,
2024–2029 (Usd Million)
Table 92 Government: Ar Navigation Market, By Offering,
2020–2023 (Usd Million)
Table 93 Government: Ar Navigation Market, By Offering,
2024–2029 (Usd Million)
Table 94 Government: Ar Navigation Market, By Device Type,
2020–2023 (Usd Million)
Table 95 Government: Ar Navigation Market, By Device Type,
2024–2029 (Usd Million)
Table 96 Government: Ar Navigation Market, By Region, 2020–2023 (Usd Million)
Table 97 Government: Ar Navigation Market, By Region, 2024–2029 (Usd Million)
Table 98 Government: Ar Navigation Devices Market, By Region,
2020–2023 (Usd Million)
Table 99 Government: Ar Navigation Devices Market, By Region,
2024–2029 (Usd Million)
Table 100 Government: Ar Navigation Software Market, By Region,
2020–2023 (Usd Million)
Table 101 Government: Ar Navigation Software Market, By Region,
2024–2029 (Usd Million)
Table 102 Other End-use Industries: Ar Navigation Market, By Offering,
2020–2023 (Usd Million)
Table 103 Other End-use Industries: Ar Navigation Market, By Offering,
2024–2029 (Usd Million)
Table 104 Other End-use Industries: Ar Navigation Market, By Device Type,
2020–2023 (Usd Million)
Table 105 Other End-use Industries: Ar Navigation Market, By Device Type,
2024–2029 (Usd Million)
Table 106 Other End-use Industries: Ar Navigation Market, By Region,
2020–2023 (Usd Million)
Table 107 Other End-use Industries: Ar Navigation Market, By Region,
2024–2029 (Usd Million)
Table 108 Other End-use Industries: Ar Navigation Devices Market, By Region, 2020–2023 (Usd Million)
Table 109 Other End-use Industries: Ar Navigation Devices Market, By Region, 2024–2029 (Usd Million)
Table 110 Other End-use Industries: Ar Navigation Software Market, By Region, 2020–2023 (Usd Million)
Table 111 Other End-use Industries: Ar Navigation Software Market, By Region, 2024–2029 (Usd Million)
Table 112 Ar Navigation Market, By Region, 2020–2023 (Usd Million)
Table 113 Ar Navigation Market, By Region, 2024–2029 (Usd Million)
Table 114 North America: Ar Navigation Market, By Country,
2020–2023 (Usd Million)
Table 115 North America: Ar Navigation Market, By Country,
2024–2029 (Usd Million)
Table 116 North America: Ar Navigation Market, By End-use Industry,
2020–2023 (Usd Million)
Table 117 North America: Ar Navigation Market, By End-use Industry,
2024–2029 (Usd Million)
Table 118 Europe: Ar Navigation Market, By Country, 2020–2023 (Usd Million)
Table 119 Europe: Ar Navigation Market, By Country, 2024–2029 (Usd Million)
Table 120 Europe: Ar Navigation Market, By End-use Industry,
2020–2023 (Usd Million)
Table 121 Europe: Ar Navigation Market, By End-use Industry,
2024–2029 (Usd Million)
Table 122 Asia Pacific: Ar Navigation Market, By Country, 2020–2023 (Usd Million)
Table 123 Asia Pacific: Ar Navigation Market, By Country, 2024–2029 (Usd Million)
Table 124 Asia Pacific: Ar Navigation Market, By End-use Industry,
2020–2023 (Usd Million)
Table 125 Asia Pacific: Ar Navigation Market, By End-use Industry,
2024–2029 (Usd Million)
Table 126 Row: Ar Navigation Market, By Region, 2020–2023 (Usd Million)
Table 127 Row: Ar Navigation Market, By Region, 2024–2029 (Usd Million)
Table 128 Row: Ar Navigation Market, By End-use Industry,
2020–2023 (Usd Million)
Table 129 Row: Ar Navigation Market, By End-use Industry,
2024–2029 (Usd Million)
Table 130 Middle East & Africa: Ar Navigation Market, By Country,
2020–2023 (Usd Million)
Table 131 Middle East & Africa: Ar Navigation Market, By Country,
2024–2029 (Usd Million)
Table 132 Ar Navigation Market: Key Player Strategies/Right To Win,
May 2021– May 2024
Table 133 Ar Navigation Market: Degree Of Competition
Table 134 Ar Navigation Market: Offering Footprint
Table 135 Ar Navigation Market: Type Footprint
Table 136 Ar Navigation Market: Application Footprint
Table 137 Ar Navigation Market: End-use Industry Footprint
Table 138 Ar Navigation Market: Region Footprint
Table 139 Ar Navigation Market: Key Startups/Smes
Table 140 Ar Navigation Market: Competitive Benchmarking Of Startups/Smes
Table 141 Ar Navigation Market: Product Launches, May 2021–may 2024
Table 142 Ar Navigation Market: Deals, May 2021–may 2024
Table 143 Ar Navigation Market: Other Developments, May 2021–may 2024
Table 144 Google Llc: Company Overview
Table 145 Google Llc: Products/Solutions/Services Offered
Table 146 Google: Deals
Table 147 Apple Inc.: Company Overview
Table 148 Apple Inc.: Products/Solutions/Services Offered
Table 149 Apple Inc.: Product Launches
Table 150 Apple Inc.: Other Developments
Table 151 Furuno Electric Co., Ltd.: Company Overview
Table 152 Furuno Electric Co., Ltd.: Products/Services/Solutions Offered
Table 153 Microsoft: Company Overview
Table 154 Microsoft: Products/Services/Solutions Offered
Table 155 Microsoft: Deals
Table 156 Wiser Marine Technologies Ltd.: Company Overview
Table 157 Wiser Marine Technologies Ltd.: Products/Services/Solutions Offered
Table 158 Arway Corp.: Company Overview
Table 159 Arway Corp.: Products/Solutions/Services Offered
Table 160 Arway Corp.: Deals
Table 161 Mapbox: Company Overview
Table 162 Mapbox: Products/Solutions/Services Offered
Table 163 Treedis: Company Overview
Table 164 Treedis: Products/Solutions/Services Offered
Table 165 Wayray Ag: Company Overview
Table 166 Wayray Ag: Products/Solutions/Services Offered
Table 167 Wayray Ag: Product Launches
Table 168 Viewar Gmbh: Company Overview
Table 169 Viewar Gmbh: Products/Solutions/Services Offered
Table 170 Neusoft Corporation: Business Overview
Table 171 Artisense Gmbh (Kudan Germany Gmbh): Business Overview
Table 172 Indooratlas: Business Overview
Table 173 Hyper: Business Overview
Table 174 Situm Technologies: Business Overview
Table 175 Insider Navigation Inc.: Business Overview
Table 176 Wemap Sas: Business Overview
Table 177 Resonai Inc.: Business Overview
Table 178 Oriient New Media Ltd.: Business Overview
Table 179 Navigine: Business Overview
Table 180 22miles: Business Overview
Table 181 Sygic: Business Overview
Table 182 Veo: Business Overview
Table 183 Here: Business Overview
Table 184 Esri: Business Overview
Figures List
Figure 1 Ar Navigation Market Segmentation & Regional Scope
Figure 2 Ar Navigation Market: Research Design
Figure 3 Secondary And Primary Research
Figure 4 Market Size Estimation Methodology—approach 1 (Supply Side): Revenue Generated By Key Players In Ar Navigation Market
Figure 5 Market Size Estimation Methodology—approach 2 (Supply Side): Illustration Of Revenue Estimation Of Key Players In
Ar Navigation Market
Figure 6 Market Size Estimation Methodology—approach 3 (Demand Side):
Ar Navigation Market Based On Region
Figure 7 Market Size Estimation Methodology: Bottom-up Approach
Figure 8 Market Size Estimation Methodology: Top-down Approach
Figure 9 Data Triangulation
Figure 10 Ar Navigation Market Size, 2020–2029 (Usd Million)
Figure 11 Ar Navigation Software To Grow At Higher Cagr
During Forecast Period
Figure 12 Outdoor Ar Navigation To Dominate Market During Forecast Period
Figure 13 Routing & Navigation Applications To Grow Fastest From 2024 To 2029
Figure 14 Automotive Segment To Dominate During Forecast Period
Figure 15 Asia Pacific To Exhibit Highest Cagr In Ar Navigation Market
From 2024 To 2029
Figure 16 Rapidly Growing Automotive Sector To Provide Lucrative Opportunities For Players In Ar Navigation Market
Figure 17 Ar Navigation Software Offerings To Account For
Largest Share By 2029
Figure 18 Routing & Navigation Applications To Dominate Market
From 2024 To 2029
Figure 19 Automotive End-use Industry Holds Largest Market Share In 2024
Figure 20 North America Held Dominant Share In Ar Navigation Market In 2023
Figure 21 Ar Navigation Market: Drivers, Restraints, Opportunities,
And Challenges
Figure 22 Ar Navigation Market Drivers: Impact Analysis
Figure 23 Ar Navigation Market Restraints: Impact Analysis
Figure 24 Ar Navigation Market Opportunities: Impact Analysis
Figure 25 Ar Navigation Market Challenges: Impact Analysis
Figure 26 Ar Navigation Value Chain Analysis
Figure 27 Trends And Disruptions Impacting Customer Business
Figure 28 Key Players In Ar Navigation Market
Figure 29 Investment And Funding Scenario For Startups, 2017–2023
Figure 30 Patents Applied And Granted, 2014–2023
Figure 31 Import Data For Hs Code 9014-compliant Products, By Country,
2019–2023
Figure 32 Export Data For Hs Code 9014-compliant Products, By Country,
2019–2023 (Usd Million)
Figure 33 Ar Navigation Market: Porter's Five Forces Analysis
Figure 34 Influence Of Stakeholders On Buying Process, By End-use Industry
Figure 35 Key Buying Criteria, By End-use Industry
Figure 36 Average Selling Price Trend Of Ar Hmds Provided By Key Players
Figure 37 Average Selling Price Trend Of Ar Hmds, By Region
Figure 38 Impact Of Ai On Ar Navigation Industry
Figure 39 Ar Navigation Software To Hold Larger Market Share
During Forecast Period
Figure 40 Outdoor Navigation Segment To Dominate Market
During Forecast Period (Usd Million)
Figure 41 Routing & Navigation Applications To Account For
Dominant Market Share During Forecast Period
Figure 42 Automotive Segment To Dominate Market During
Forecast Period (Usd Million)
Figure 43 Ar Navigation Market Segmentation, By Region
Figure 44 Asia Pacific To Record Highest Cagr In Ar Navigation Market
Between 2024 And 2029
Figure 45 North America: Ar Navigation Market Snapshot
Figure 46 Europe: Ar Navigation Market Snapshot
Figure 47 Asia Pacific: Ar Navigation Market Snapshot
Figure 48 South America To Dominate Row Ar Navigation Market
Throughout Forecast Period
Figure 49 Ar Navigation Market Share Analysis, 2023
Figure 50 Ar Navigation Market: Revenue Analysis Of Key Players,
2021–2023 (Usd Million)
Figure 51 Ar Navigation Market: Company Valuation, 2024 (Usd Billion)
Figure 52 Ar Navigation Market: Financial Metrics, 2024 (Usd Billion)
Figure 53 Ar Navigation Market: Company Evaluation Matrix (Key Players), 2023
Figure 54 Ar Navigation Market: Company Footprint
Figure 55 Ar Navigation Market: Company Evaluation Matrix
(Startups/Smes), 2023
Figure 56 Ar Navigation Market: Brand/Product Comparison
Figure 57 Google Llc: Company Snapshot
Figure 58 Apple Inc.: Company Snapshot
Figure 59 Furuno Electric Co., Ltd.: Company Snapshot
Figure 60 Microsoft: Company Snapshot
Figure 61 Arway Corp.: Company Snapshot

  • INTRODUCTION
    • STUDY OBJECTIVES
    • MARKET DEFINITION
    • STUDY SCOPE
      • MARKETS COVERED AND REGIONAL SCOPE
      • INCLUSIONS AND EXCLUSIONS
      • YEARS CONSIDERED
    • CURRENCY CONSIDERED
    • UNIT CONSIDERED
    • LIMITATIONS
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION
      • BOTTOM-UP APPROACH
      • TOP-DOWN APPROACH
    • MARKET SHARE ESTIMATION
    • DATA TRIANGULATION
    • RISK ASSESSMENT
      • Table RISK FACTOR ANALYSIS
    • RESEARCH ASSUMPTIONS AND LIMITATIONS
      • ASSUMPTIONS
      • LIMITATIONS
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN AR NAVIGATION MARKET
    • AR NAVIGATION MARKET, BY OFFERING
    • AR NAVIGATION MARKET, BY APPLICATION
    • AR NAVIGATION MARKET, BY END-USE INDUSTRY
    • AR NAVIGATION MARKET BY REGION
  • MARKET OVERVIEW
    • INTRODUCTION
    • AR NAVIGATION MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
    • VALUE CHAIN ANALYSIS
      • RESEARCH & DEVELOPMENT ENGINEERS
      • COMPONENT SUPPLIERS
      • SYSTEM INTEGRATORS
      • MARKETING AND SALES TEAMS
      • END USERS
    • TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
    • ECOSYSTEM ANALYSIS
      • Table ROLE OF COMPANIES IN AR NAVIGATION ECOSYSTEM
    • INVESTMENT AND FUNDING SCENARIO
    • TECHNOLOGY ANALYSIS
      • KEY TECHNOLOGIES
      • COMPLEMENTARY TECHNOLOGIES
      • ADJACENT TECHNOLOGIES
    • PATENT ANALYSIS
      • Table AR NAVIGATION MARKET: MAJOR PATENTS, 2023-2024
    • TRADE ANALYSIS
      • IMPORT SCENARIO (HS CODE 9014)
      • EXPORT SCENARIO (HS CODE 9014)
    • PORTER'S FIVE FORCES ANALYSIS
      • Table IMPACT ANALYSIS OF PORTER'S FIVE FORCES
      • INTENSITY OF COMPETITIVE RIVALRY
      • BARGAINING POWER OF SUPPLIERS
      • BARGAINING POWER OF BUYERS
      • THREAT OF SUBSTITUTES
      • THREAT OF NEW ENTRANTS
    • KEY STAKEHOLDERS AND BUYING CRITERIA
      • KEY STAKEHOLDERS IN BUYING PROCESS
        • Table INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE END-USE INDUSTRIES (%)
      • BUYING CRITERIA
        • Table KEY BUYING CRITERIA FOR TOP THREE END-USE INDUSTRIES
    • PRICING ANALYSIS
      • AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY AR HMD
        • Table AVERAGE SELLING PRICE TREND OF AR HMDS OFFERED BY KEY PLAYERS
      • AVERAGE SELLING PRICE TREND OF AR HMDS, BY REGION
        • Table AVERAGE SELLING PRICE TREND OF AR HMDS, BY REGION, 2020-2023 (USD)
    • CASE STUDY ANALYSIS
      • TREEDIS ENHANCES NAVIGATION AT UNIVERSITY OF NATIONAL AND WORLD ECONOMY WITH AR WAYFINDING
      • ARWAY CORP. EXPANDS PRESENCE IN SAUDI ARABIA AND OMAN WITH NEW AR NAVIGATION DEALS
      • TELSTRA, GOOGLE, AND ACCENTURE UNVEIL 5G -POWERED AR WAYFINDING AT MARVEL STADIUM
    • TARIFF AND REGULATORY LANDSCAPE
      • TARIFF DATA
        • Table MFN TARIFF FOR HS CODE 9030-COMPLIANT PRODUCTS EXPORTED BY US, 2023
      • REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
        • Table NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
        • Table EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
        • Table ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
    • KEY CONFERENCES AND EVENTS, 2024-2025
      • Table KEY CONFERENCES AND EVENTS, 2024-2025
    • IMPACT OF GEN AI/AI ON AR NAVIGATION MARKET
      • INTRODUCTION
      • CASE STUDIES
        • Table REVOLUTIONIZED NAVIGATION WITH AI AND AR TO ENHANCE DRIVING SAFETY AND EXPERIENCE
        • Table TRANSFORMING AUTOMOTIVE NAVIGATION WITH SPATIAL AI AND AR TECHNOLOGY
      • ADJACENT ECOSYSTEM WORKING ON GEN AI
  • AR NAVIGATION MARKET, BY OFFERING
    • INTRODUCTION
      • Table AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
    • DEVICES
      • Table AR NAVIGATION DEVICES MARKET, BY TYPE, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION DEVICES MARKET, BY TYPE, 2024-2029 (USD MILLION)
      • Table AR NAVIGATION DEVICES MARKET, BY TYPE, 2020-2023 (THOUSAND UNITS)
      • Table AR NAVIGATION DEVICES MARKET, BY TYPE, 2024-2029 (THOUSAND UNITS)
      • Table AR NAVIGATION DEVICES MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION DEVICES MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
      • Table AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
      • HMD
        • Table HMD: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
        • Table HMD: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
      • HUD
        • Table HUD: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
        • Table HUD: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
    • SOFTWARE
      • Table AR NAVIGATION SOFTWARE MARKET, BY TYPE, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION SOFTWARE MARKET, BY TYPE, 2024-2029 (USD MILLION)
      • Table AR NAVIGATION SOFTWARE MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION SOFTWARE MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
      • Table AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
      • MAPPING & LOCALIZATION SOFTWARE
      • NAVIGATION APPS
      • AR SDKS
      • AR CLOUD
      • OTHERS
  • AR NAVIGATION MARKET, BY TYPE
    • INTRODUCTION
      • Table AR NAVIGATION MARKET, BY TYPE, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION MARKET, BY TYPE, 2024-2029 (USD MILLION)
    • INDOOR NAVIGATION
    • OUTDOOR NAVIGATION
  • AR NAVIGATION MARKET, BY APPLICATION
    • INTRODUCTION
      • Table AR NAVIGATION MARKET, BY APPLICATION, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION MARKET, BY APPLICATION, 2024-2029 (USD MILLION)
    • REAL-TIME LOCATION DATA MANAGEMENT
      • NEED FOR ACCURATE, REAL-TIME LOCATION TRACKING TO DRIVE DEMAND
    • ROUTING & NAVIGATION
      • RISING DEMAND FOR NAVIGATION IN COMPLEX INDOOR ENVIRONMENTS TO BOOST SEGMENT
    • ASSET TRACKING
      • STREAMLINED ASSET MANAGEMENT AND ENHANCED OVERALL OPERATIONAL EFFICIENCY TO BOOST SEGMENT
    • REVERSE GEOCODING
      • HIGH DEMAND FOR ACCURATE LOCATION-BASED SERVICES TO FUEL GROWTH
    • OTHER APPLICATIONS
  • AR NAVIGATION MARKET, BY END-USE INDUSTRY
    • INTRODUCTION
      • Table AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
    • AUTOMOTIVE
      • ENHANCED DRIVING EXPERIENCE TO BOOST DEMAND
        • Table AUTOMOTIVE: AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION MARKET, BY DEVICE TYPE, 2020-2023 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION MARKET, BY DEVICE TYPE, 2024-2029 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table AUTOMOTIVE: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
    • CONSUMER
      • ENHANCED EXPERIENCE WITH AR NAVIGATION IN DAILY LIFE TO BOST SEGMENT
        • Table CONSUMER: AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION MARKET, BY DEVICE TYPE, 2020-2023 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION MARKET, BY DEVICE TYPE, 2024-2029 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table CONSUMER: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
    • RETAIL & SHOPPING MALLS
      • IMPROVED NAVIGATION AND SHOPPING EXPERIENCE WITH ADVANCED MAPPING - KEY DRIVER
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION MARKET, BY DEVICE TYPE, 2020-2023 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION MARKET, BY DEVICE TYPE, 2024-2029 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table RETAIL & SHOPPING MALLS: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
    • AIRPORTS & TRANSPORTATION
      • STREAMLINED TRAVEL EXPERIENCE TO DRIVE MARKET
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION MARKET, BY DEVICE TYPE, 2020-2023 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION MARKET, BY DEVICE TYPE, 2024-2029 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table AIRPORTS & TRANSPORTATION: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
    • HEALTHCARE
      • ENHANCED HOSPITAL NAVIGATION AND MEDICAL PROCEDURES - KEY DRIVERS
        • Table HEALTHCARE: AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION MARKET, BY DEVICE TYPE, 2020-2023 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION MARKET, BY DEVICE TYPE, 2024-2029 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table HEALTHCARE: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
    • GOVERNMENT
      • INCREASED EFFICIENCY IN EMERGENCY RESPONSE AND MILITARY OPERATIONS TO DRIVE SEGMENT
        • Table GOVERNMENT: AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION MARKET, BY DEVICE TYPE, 2020-2023 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION MARKET, BY DEVICE TYPE, 2024-2029 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table GOVERNMENT: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
    • OTHER END-USE INDUSTRIES
      • TRANSFORMATIVE IMPACT ACROSS SECTORS TO BOOST MARKET
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION MARKET, BY OFFERING, 2020-2023 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION MARKET, BY OFFERING, 2024-2029 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION MARKET, BY DEVICE TYPE, 2020-2023 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION MARKET, BY DEVICE TYPE, 2024-2029 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION DEVICES MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION DEVICES MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table OTHER END-USE INDUSTRIES: AR NAVIGATION SOFTWARE MARKET, BY REGION, 2024-2029 (USD MILLION)
  • AR NAVIGATION MARKET, BY REGION
    • INTRODUCTION
      • Table AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
      • Table AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
    • NORTH AMERICA
      • MACROECONOMIC OUTLOOK FOR NORTH AMERICA
        • Table NORTH AMERICA: AR NAVIGATION MARKET, BY COUNTRY, 2020-2023 (USD MILLION)
        • Table NORTH AMERICA: AR NAVIGATION MARKET, BY COUNTRY, 2024-2029 (USD MILLION)
        • Table NORTH AMERICA: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
        • Table NORTH AMERICA: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
      • US
      • CANADA
      • MEXICO
    • EUROPE
      • MACROECONOMIC OUTLOOK FOR EUROPE
        • Table EUROPE: AR NAVIGATION MARKET, BY COUNTRY, 2020-2023 (USD MILLION)
        • Table EUROPE: AR NAVIGATION MARKET, BY COUNTRY, 2024-2029 (USD MILLION)
        • Table EUROPE: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
        • Table EUROPE: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
      • GERMANY
      • UK
      • FRANCE
      • REST OF EUROPE
    • ASIA PACIFIC
      • MACROECONOMIC OUTLOOK FOR ASIA PACIFIC
        • Table ASIA PACIFIC: AR NAVIGATION MARKET, BY COUNTRY, 2020-2023 (USD MILLION)
        • Table ASIA PACIFIC: AR NAVIGATION MARKET, BY COUNTRY, 2024-2029 (USD MILLION)
        • Table ASIA PACIFIC: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
        • Table ASIA PACIFIC: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
      • CHINA
      • JAPAN
      • INDIA
      • SOUTH KOREA
      • REST OF ASIA PACIFIC
    • ROW
      • MACROECONOMIC OUTLOOK FOR ROW
        • Table ROW: AR NAVIGATION MARKET, BY REGION, 2020-2023 (USD MILLION)
        • Table ROW: AR NAVIGATION MARKET, BY REGION, 2024-2029 (USD MILLION)
        • Table ROW: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2020-2023 (USD MILLION)
        • Table ROW: AR NAVIGATION MARKET, BY END-USE INDUSTRY, 2024-2029 (USD MILLION)
      • SOUTH AMERICA
      • AFRICA
      • MIDDLE EAST
        • Table MIDDLE EAST & AFRICA: AR NAVIGATION MARKET, BY COUNTRY, 2020-2023 (USD MILLION)
        • Table MIDDLE EAST & AFRICA: AR NAVIGATION MARKET, BY COUNTRY, 2024-2029 (USD MILLION)
  • COMPETITIVE LANDSCAPE
    • OVERVIEW
    • KEY PLAYER STRATEGIES/RIGHT TO WIN, 2021-2024
      • Table AR NAVIGATION MARKET: KEY PLAYER STRATEGIES/RIGHT TO WIN, MAY 2021- MAY 2024
    • MARKET SHARE ANALYSIS, 2023
      • Table AR NAVIGATION MARKET: DEGREE OF COMPETITION
    • REVENUE ANALYSIS, 2021-2023
    • COMPANY VALUATION AND FINANCIAL METRICS
    • COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023
      • STARS
      • EMERGING LEADERS
      • PERVASIVE PLAYERS
      • PARTICIPANTS
      • COMPANY FOOTPRINT: KEY PLAYERS, 2023
        • Table AR NAVIGATION MARKET: OFFERING FOOTPRINT
        • Table AR NAVIGATION MARKET: TYPE FOOTPRINT
        • Table AR NAVIGATION MARKET: APPLICATION FOOTPRINT
        • Table AR NAVIGATION MARKET: END-USE INDUSTRY FOOTPRINT
        • Table AR NAVIGATION MARKET: REGION FOOTPRINT
    • COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023
      • PROGRESSIVE COMPANIES
      • RESPONSIVE COMPANIES
      • DYNAMIC COMPANIES
      • STARTING BLOCKS
      • COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023
        • Table AR NAVIGATION MARKET: KEY STARTUPS/SMES
        • Table AR NAVIGATION MARKET: COMPETITIVE BENCHMARKING OF STARTUPS/SMES
    • BRAND/PRODUCT COMPARISON
    • COMPETITIVE SCENARIO AND TRENDS
      • PRODUCT LAUNCHES
        • Table AR NAVIGATION MARKET: PRODUCT LAUNCHES, MAY 2021-MAY 2024
      • DEALS
        • Table AR NAVIGATION MARKET: DEALS, MAY 2021-MAY 2024
      • OTHER DEVELOPMENTS
        • Table AR NAVIGATION MARKET: OTHER DEVELOPMENTS, MAY 2021-MAY 2024
  • COMPANY PROFILES
    • INTRODUCTION
    • KEY PLAYERS
      • GOOGLE LLC
        • Table GOOGLE LLC: COMPANY OVERVIEW
        • Table GOOGLE LLC: PRODUCTS/SOLUTIONS/SERVICES OFFERED
        • Table GOOGLE: DEALS
      • APPLE INC.
        • Table APPLE INC.: COMPANY OVERVIEW
        • Table APPLE INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED
        • Table APPLE INC.: PRODUCT LAUNCHES
        • Table APPLE INC.: OTHER DEVELOPMENTS
      • FURUNO ELECTRIC CO., LTD.
        • Table FURUNO ELECTRIC CO., LTD.: COMPANY OVERVIEW
        • Table FURUNO ELECTRIC CO., LTD.: PRODUCTS/SERVICES/SOLUTIONS OFFERED
      • MICROSOFT
        • Table MICROSOFT: COMPANY OVERVIEW
        • Table MICROSOFT: PRODUCTS/SERVICES/SOLUTIONS OFFERED
        • Table MICROSOFT: DEALS
      • WISER MARINE TECHNOLOGIES LTD.
        • Table WISER MARINE TECHNOLOGIES LTD.: COMPANY OVERVIEW
        • Table WISER MARINE TECHNOLOGIES LTD.: PRODUCTS/SERVICES/SOLUTIONS OFFERED
      • ARWAY CORP.
        • Table ARWAY CORP.: COMPANY OVERVIEW
        • Table ARWAY CORP.: PRODUCTS/SOLUTIONS/SERVICES OFFERED
        • Table ARWAY CORP.: DEALS
      • MAPBOX
        • Table MAPBOX: COMPANY OVERVIEW
        • Table MAPBOX: PRODUCTS/SOLUTIONS/SERVICES OFFERED
      • TREEDIS
        • Table TREEDIS: COMPANY OVERVIEW
        • Table TREEDIS: PRODUCTS/SOLUTIONS/SERVICES OFFERED
      • WAYRAY AG
        • Table WAYRAY AG: COMPANY OVERVIEW
        • Table WAYRAY AG: PRODUCTS/SOLUTIONS/SERVICES OFFERED
        • Table WAYRAY AG: PRODUCT LAUNCHES
      • VIEWAR GMBH
        • Table VIEWAR GMBH: COMPANY OVERVIEW
        • Table VIEWAR GMBH: PRODUCTS/SOLUTIONS/SERVICES OFFERED
    • OTHER PLAYERS
      • NEUSOFT CORPORATION
        • Table NEUSOFT CORPORATION: BUSINESS OVERVIEW
      • ARTISENSE GMBH (KUDAN GERMANY GMBH)
        • Table ARTISENSE GMBH (KUDAN GERMANY GMBH): BUSINESS OVERVIEW
      • INDOORATLAS
        • Table INDOORATLAS: BUSINESS OVERVIEW
      • HYPER
        • Table HYPER: BUSINESS OVERVIEW
      • SITUM TECHNOLOGIES
        • Table SITUM TECHNOLOGIES: BUSINESS OVERVIEW
      • INSIDER NAVIGATION INC.
        • Table INSIDER NAVIGATION INC.: BUSINESS OVERVIEW
      • WEMAP SAS
        • Table WEMAP SAS: BUSINESS OVERVIEW
      • RESONAI INC.
        • Table RESONAI INC.: BUSINESS OVERVIEW
      • ORIIENT NEW MEDIA LTD.
        • Table ORIIENT NEW MEDIA LTD.: BUSINESS OVERVIEW
      • NAVIGINE
        • Table NAVIGINE: BUSINESS OVERVIEW
      • 22MILES
        • Table 22MILES: BUSINESS OVERVIEW
      • SYGIC
        • Table SYGIC: BUSINESS OVERVIEW
      • VEO
        • Table VEO: BUSINESS OVERVIEW
      • HERE
        • Table HERE: BUSINESS OVERVIEW
      • ESRI
        • Table ESRI: BUSINESS OVERVIEW
  • APPENDIX
    • INSIGHTS FROM INDUSTRY EXPERTS
    • DISCUSSION GUIDE
    • KNOWLEDGESTORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • CUSTOMIZATION OPTIONS
    • RELATED REPORTS
    • AUTHOR DETAILS

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