Lifestyle & Economics Market Research Reports & Industry Analysis

Find the demographic information you need on lifestyle & economics segmentation. Our collection of market research reports provides insights into product and market trends, analyses, opportunities, projections, sales, and marketing strategies. Specifics on market share, size and growth in the US and global markets are also featured.
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Lifestyle & Economics Industry Research & Market Reports

  • Millennials and Financial Services: Reclaiming the "Unbanked"

    ... savings accounts. As of 2015, 55% of 18- to 34-year-olds were “unbanked” in this sense, up from 49% in 2008. In contrast, the share of Millennials who are institutionally unbanked is falling—that is, the share ... Read More

  • Hispanics: Demographic and Consumer Spending Trends, 9th Edition

    ... spending power. First, the number of Hispanic households has been growing faster than the number of non-Hispanic households. Second, average spending by Latino households has increased more than average spending by non-Hispanic households. These two ... Read More

  • Mass Affluents: Attitudes and Needs in Australia

    ... for providers. The mass affluent segment in Australia tends to be older, with over 75% having combined assets of A$300,000 on average. At the same time this consumer group also tends to be more conservative ... Read More

  • Millennial Menus: Culinary Trend Tracking Series

    ... the 69 million U.S. adults currently age 18-34, and it’s not just about food. Simmons data show that the Millennial age cohort is significantly more likely than those 35+ to like standing out in a ... Read More

  • Millennials as Pet Market Consumers

    ... 43% of the growth in the number of pet owners in the United States. The 43 million pet owners in the 18- to 34-year-old age group now account for around one in three pet owners. ... Read More

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