Generation Y Market Research Reports & Industry Analysis
Yet, paradoxically, survey data show that Millennials are less likely than any other age segment to have cut spending during the recession, and they are more optimistic than other American consumers about the future of the American economy. Millennials in the 18- to 24-year-old age group have significant discretionary income, while many 25- to 29-year-olds are beginning high-income careers and are entering the heavy-spending life stage of forming households and creating families. With an aggregate income of nearly $1 trillion, adult Millennials can be expected to play a key role in the recovery of the American economy and consequently offer significant opportunities to marketers of consumer goods and services.
Nearly 40% of Gen-Y adults are members of multicultural population groups. Hispanics comprise 18% of the Gen-Y population, while Blacks account for 15% and Asians approximately 4%. The 25- to 29-year-old segment is somewhat more diverse than the 18- to 24-year-old segment.
Between 2010 and 2015 the non-Hispanic white segment of the 20- to 29-year-old population is expected to decline by 350,000 while the multicultural component of this age group will increase by nearly 2 million. As a result, all of the growth in the 20- to 29-year-old population will be generated by Hispanic, black and other multicultural population groups.
There are approximately 4.3 Millennials in the 25- to 29-year-old age segment with college degrees who are working on a full-time, year-round basis. Men in this demographic have annual average earnings of $56,593, while women in this category on average earn $45,524 annually.
Generation Y Industry Research & Market Reports
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Sports Nutrition Ingredients Market Size By Product (Probiotics, Prebiotics, Vitamins, Amino Acids, Carotenoids, Phytochemicals & Plant Extracts, Protein, EPA/DHA, Minerals, Fiber & Carbohydrates, And Others), By Application (Dietary Supplements, Energy & Nutrition Bars, Protein-Based Drinks, And Sports Drinks), By Form (Dry Form And Liquid Form), By End-Use (Athletes And Body Builders), By Age Group (Gen Z, Millennial (1985-2000), Gen X, Baby Boomers (1946- 1964)), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2023 - 2032
... And Sports Drinks), By Form (Dry Form And Liquid Form), By End-Use (Athletes And Body Builders), By Age Group (Gen Z, Millennial (1985-2000), Gen X, Baby Boomers (1946- 1964)), COVID-19 Impact Analysis, Regional Outlook, Growth ... Read More
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Luxury Tourism Market Size, By Type (Customized & Private Vacations, Celebration Journeys, Adventure & Sport Travel, Safari, Cruises Yachting & Small Ship, Others), By Tour (Solo, Group), By Generation (Millennial, Generation X, Baby boomers, Others), By Standard (Luxury, Ultra-luxury) COVID-19 Impact Analysis, Regional Outlook, Application Development Potential, Price Trend, Competitive Market Share & Forecast, 2023 - 2032
... By Standard (Luxury, Ultra-luxury) COVID-19 Impact Analysis, Regional Outlook, Application Development Potential, Price Trend, Competitive Market Share & Forecast, 2023 - 2032 Luxury Tourism Market will expand considerably during 2023–2032 owing to the expanding trend ... Read More
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Hong Kong (China SAR) Retail Banking Analysis by Consumer Profiles (Older Gen Z, Younger Millennial, Older Millennial, Younger Gen X, Older Gen X and SME owner)
... Consumer Profiles (Older Gen Z, Younger Millennial, Older Millennial, Younger Gen X, Older Gen X and SME owner) report, which is part of a series of Hong Kong content including country analysis and competitor benchmarking ... Read More
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Global Safari Travel Market Size study & Forecast, by Type (Adventure Travel, Personalized Vacation), by Age Group (Millennial, Generation X, Baby Boomers, Silver Hair), by Industry Vertical (Customized & Private Vacations, Safari & Adventure, Cruises, Yachting & Small Ship Expeditions, Celebration Journeys, Culinary Travel & Shopping) and Regional Analysis, 2022-2029
... Yachting & Small Ship Expeditions, Celebration Journeys, Culinary Travel & Shopping) and Regional Analysis, 2022-2029 Global Safari Travel Market is valued at approximately USD 32.3 billion in 2021 and is anticipated to grow with a ... Read More
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Luxury Tourism Market Analysis and Forecast to 2032: By Type (Customized & Private Vacations, Celebration Journeys, Adventure & Sport Travel, Safari, Cruises Yachting & Small Ship, Others), Tour Type (Solo, Group), Generation (Millennial, Generation X, Ba
... Baby Boomers, Others), and Region The luxury tourism market was valued at USD 1112.9 billion in 2022 and it is anticipated to grow further till USD 2033.3 billion by 2032, at a CAGR of 6.2% ... Read More
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Global Mobile Gaming Market: Trends, Competitive Intelligence and Sizing
... of the global mobile gaming market and analyzes market trends. Using 2021 as the base year, the report provides estimated market data for the forecast period of 2022 to 2027. Revenue forecasts for this period ... Read More
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Anti-Aging Products, Services and Devices Market , By Product, Services & Devices (Product Type(UV Absorbers, Anti-wrinkle Products, Dermal Fillers, Botox, Anti-Stretch Mark Products and Hair Color), By Service Type (Anti-Pigmentation Therapy, Anti-adult Acne Therapy, Breast Augmentation, Liposuction, Abdominoplasty, Chemical Peel, Eye Lid Surgery, Hair Restoration Treatment and Sclerotherapy), By Device Type (Anti-Cellulite Treatment Devices, Microdermabrasion Devices, Laser Aesthetic Devices & Radio Frequency Devices)), By Demographics (Baby Boomers, Generation X & Generation Y), and by Region (North America, Latin America, Europe, Asia-Pacific, Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2030
... Augmentation, Liposuction, Abdominoplasty, Chemical Peel, Eye Lid Surgery, Hair Restoration Treatment and Sclerotherapy), By Device Type (Anti-Cellulite Treatment Devices, Microdermabrasion Devices, Laser Aesthetic Devices & Radio Frequency Devices)), By Demographics (Baby Boomers, Generation X & ... Read More
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Transformative Mega Trends in the United States through 2030
... 5G, blockchain and digital reality across cities, businesses, and consumers. The high rate of digital adoption, supported by strong indicators, such as over 95% smartphone adoption, shift toward a digital economy, and an increasingly digital ... Read More
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Personalization in Travel and Tourism - Thematic Intelligence
... From hotels to booking sites to social media, executives and CEOs are thinking about the ways personalization can help them reach, and sell to, customers more effectively. To achieve true personalization, travel operators must engage ... Read More
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Consumer Values and Behaviour in Saudi Arabia
... and Behaviour in Saudi Arabia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, ... Read More
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Megatrends in Chile
... trend has manifested in Chile. Euromonitor's Megatrends in Chile report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, ... Read More
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Vietnam Cold Chain Market Outlook to 2026F- Driven by Rising Meat and Seafood Consumption Owing to Growing Millennial Population Albeit Infrastructure Challenges
... Meat and Seafood Consumption Owing to Growing Millennial Population Albeit Infrastructure Challenges” provides a comprehensive analysis of the Cold Chain market in Vietnam. The report covers overview and genesis of the industry, service wise market ... Read More
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Portugal Cold Chain Market Outlook to 2026F: Driven by Rising Packaged Foods Consumption Owing to Growing Millennial Population
... to Growing Millennial Population” by Ken Researchprovides a comprehensive analysis of the cold chain market of Portugal including the Cold Storage and Cold Transport market. The report covers an overview and genesis of the industry, ... Read More
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Millennials and Gen Z in Sport - Thematic Research
... are two different generations that both grew up alongside the technology boom. Millennials are considered to have been born between 1981 and 1996, while Gen Z is considered to be comprised of people born between ... Read More
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Vegan Protein Powder Market By Nature (Organic, Conventional), By Product Type (Soy, Spirulina, Pumpkin, Pea, Rice, Hemp, Others), By Age Group (Millennials, Generation X, Baby Boomers), By Packaging Type (Jar, Box, Bucket, Bags/Pouch, Others), By Distribution Channel (Modern Trade, E-commerce, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031
... Distribution Channel (Modern Trade, E-commerce, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031 The vegan protein powder market size was valued at US$3,457.6 million in 2021 and is expected to reach US$7,274.1 million by 2031, ... Read More
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Recreation Clubs Market By Category (Recreational sports clubs, Non sports recreational clubs), By Age Group (Baby Boomers, Generation X, Millennials, Generation Z), By Travelers Type (Solo, Group): Global Opportunity Analysis and Industry Forecast, 2021-2031
... recreation clubs market was valued at $48,848.0 million in 2021, and is projected to reach $91,436.0 million by 2031, registering a CAGR of 6.5% from 2022 to 2031. Recreation includes spending discretionary time on activities ... Read More
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Millet Snacks Market By Type (Extruded Products, Bakery Snacks), By Age Group (Millennials, Generation X, Baby boomers), By Distribution Channel (Online, Offline): Global Opportunity Analysis and Industry Forecast, 2021-2031
... valued at $2,352.6 million in 2021 and is estimated to reach $3,736.6 million by 2031, registering a CAGR of 4.9% from 2022 to 2031. Millet is a pseudo-grain and a member of the grass family ... Read More
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Gluten free snacks Market By Product Type (Nutrition Bars, Candy Bars, Salty Snacks, Nuts, Others), By Distribution Channel (Convenience Stores, Supermarket and Hypermarket, Specialty Stores, Drugstores and Pharmacies, E commerce, Others), By Generation (Millennials, Generation X, Baby boomers): Global Opportunity Analysis and Industry Forecast, 2021-2031
... X, Baby boomers): Global Opportunity Analysis and Industry Forecast, 2021-2031 The global gluten free snacks market size was valued at $843.6 million in 2021 and is estimated to reach $1,844.9 million by 2031, registering a ... Read More
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Luxury Travel Market Size, Share & Trends Analysis Report By Tour (Safari & Adventure, Customized & Private Vacations), By Age Group (Millennial, Baby Boomers), By Region (APAC, Europe), And Segment Forecasts, 2022 - 2030
... by Grand View Research, Inc. The growing desire to escape the stress, hustle-bustle, and routine of everyday life has driven the attraction for travelers. Moreover, the increasing life expectancy of people around the world and ... Read More
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Philippines Cold Chain Market Outlook to 2026F: Driven by Rising Meat and Seafood Consumption Owing to Growing Millennial Population Albeit Infrastructure Challenges
... Meat and Seafood Consumption Owing to Growing Millennial Population Albeit Infrastructure Challenges” by Ken Researchprovides a comprehensive analysis of the cold chain market of Philippines including Cold Storage and Cold Transport market. The report covers ... Read More
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UAE Buy Now Pay Later Industry Outlook to 2027: Driven by adoption of cashless society, increasing Genz & millennials population coupled with shifting preference towards easy interest free extra credit line sources
... “UAE Buy Now Pay Later Industry Outlook to 2027: Driven by adoption of cashless society, increasing Genz & millennials population coupled with shifting preference towards easy interest free extra credit line sources” provides a comprehensive ... Read More
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Global Pet Clothing Market Size, Share & Industry Trends Analysis Report By Distribution Channel, By Product Type, By Pet Owner (Millennial, Gen X, Baby Boomer, Gen Z), By Pet Type (Dogs, Cats), By Regional Outlook and Forecast, 2022 – 2028
... and Forecast, 2022 – 2028 The Global Pet Clothing Market size is expected to reach $6.3 billion by 2028, rising at a market growth of 4.0% CAGR during the forecast period. Pet clothes are specifically ... Read More
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North America Pet Clothing Market Size, Share & Industry Trends Analysis Report By Distribution Channel, By Product Type, By Pet Owner (Millennial, Gen X, Baby Boomer, Gen Z), By Pet Type (Dogs, Cats), By Country and Growth Forecast, 2022 – 2028
... and Growth Forecast, 2022 – 2028 The North America Pet Clothing Market would witness market growth of 3.3% CAGR during the forecast period (2022-2028). The most recent trend noticed is an increase in the use ... Read More
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Europe Pet Clothing Market Size, Share & Industry Trends Analysis Report By Distribution Channel, By Product Type, By Pet Owner (Millennial, Gen X, Baby Boomer, Gen Z), By Pet Type (Dogs, Cats), By Country and Growth Forecast, 2022 - 2028
... Growth Forecast, 2022 - 2028 The Europe Pet Clothing Market would witness market growth of 3.7% CAGR during the forecast period (2022-2028). Some intelligent apparels for pets include after-surgery recovery jackets, UV protection jackets, anxiety ... Read More
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Sports Nutrition Ingredients Market Size By Product (Probiotics, Prebiotics, Vitamins, Amino acids, Carotenoids, Phytochemicals & plant extracts, Protein, EPA/DHA, Minerals, Fiber & carbohydrates, and Others), By Application (Dietary Supplements, Energy & Nutrition Bars, Protein-based drinks, and Sports drinks), By Form (Dry form and Liquid form), By End-Use (Athletes and Body Builders), Age Group (Gen Z, Millennial (1985-2000), Gen X, Baby Boomers (1946- 1964)), Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2022 - 2030
... and Sports drinks), By Form (Dry form and Liquid form), By End-Use (Athletes and Body Builders), Age Group (Gen Z, Millennial (1985-2000), Gen X, Baby Boomers (1946- 1964)), Industry Analysis Report, Regional Outlook, Growth Potential, ... Read More
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