Financial Market Research Reports & Industry Analysis

The three most important variables in real estate are location, location and location. For business, demographics tells you where your customers are, who they are, and what they want, making it the ‘location’ of business. Demographics is a way to describe the characteristics of human population. Widely used in public policy, marketing and sociology, demographics data is the life’s blood of a wide variety of users: from presidential campaigns looking to get out the vote to a mom and pop ice cream store hoping to target advertising to an area with a large number of children.

Detailed demographics data is invaluable, but can be difficult to come by. It allows an organization or business to specifically target segments of the population with advertising or messaging tailored to elicit a response based on age, gender, hobbies, socio-economic status, race, ethnicity, and past purchasing habits. Accurate demographic data will allow for higher return on investment and avoid wasted resources by focusing attention to where it will be most effective, but polling is costly and time consuming, placing it outside of the realm of possibility for most businesses.

The reports in the MarketResearch.com Demographics Category represent powerful tools, available to assist organizations in better understanding their current and prospective customer base. They break down marketing trends, purchasing habits, and future trends based on the many factors listed above, as well as region, country and religion. Combining these factors, you will be able to gain invaluable insight into who your customers are, as well as who they could be in the future.

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Financial Industry Research & Market Reports

  • Megatrends in Saudi Arabia

    ... each trend has manifested in Saudi Arabia. Euromonitor's Megatrends in Saudi Arabia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer ... Read More

  • Jeddah in Saudi Arabia

    ... expenditure, digital penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators. Euromonitor International’s City Review reports ... Read More

  • New York in the US

    ... population, consumer expenditure, digital penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators. Euromonitor International’s City ... Read More

  • Nairobi in Kenya

    ... penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators. Euromonitor International’s City Review reports analyse key ... Read More

  • Iran Cities Review

    ... expansion thanks to expected GDP growth. However, challenges for the country’s cities will persist in the near term due to the continuing economic challenges. In the longer run, Iran’s cities are set to face burdens ... Read More

  • Douala in Cameroon

    ... penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators. Euromonitor International’s City Review reports analyse key ... Read More

  • Ibadan in Nigeria

    ... penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators. Euromonitor International’s City Review reports analyse key ... Read More

  • Amsterdam in the Netherlands

    ... expenditure, digital penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators. Euromonitor International’s City Review reports ... Read More

  • Tripoli in Lebanon

    ... penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators. Euromonitor International’s City Review reports analyse key ... Read More

  • Côte d'Ivoire Cities Review

    ... on expected GDP growth. However, challenges for the country’s cities will persist in the near term due to the continuing global economic slowdown and the impact of tight financial conditions. Euromonitor International’s City Review reports ... Read More

  • Tunisia Cities Review

    ... due to expected GDP growth. However, challenges for the country’s cities will persist in the near term due to the continuing global economic slowdown. In the longer run, Tunisia’s cities are set to face burdens ... Read More

  • Algeria Cities Review

    ... country’s cities will persist in the near term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Algeria’s cities are set to face burdens on infrastructure, ... Read More

  • Angola Cities Review

    ... the country’s cities will persist in the near term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Angola’s cities are set to face burdens on ... Read More

  • Bangladesh Cities Review

    ... growth. Challenges in cities will persist in the near term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Bangladesh’s cities are set to face burdens ... Read More

  • Megatrends in Mexico

    ... trend has manifested in Mexico. Euromonitor's Megatrends in Mexico report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, ... Read More

  • Morocco Cities Review

    ... to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Morocco’s cities are set to face burdens on infrastructure, due to large and increasing populations. Euromonitor International’s City ... Read More

  • Nigeria Cities Review

    ... in the near term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Nigeria’s cities are set to face burdens on infrastructure, due to large and ... Read More

  • Pakistan Cities Review

    ... to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Pakistan’s cities are set to face burdens on infrastructure, due to large and increasing populations. Euromonitor International’s City ... Read More

  • Kenya Cities Review

    ... to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Kenya’s cities are set to face burdens on infrastructure, due to large and increasing populations. Euromonitor International’s City ... Read More

  • Turkey Cities Review

    ... the near term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Turkey’s cities are set to face ageing populations. Euromonitor International’s City Review reports analyse ... Read More

  • Myanmar Cities Review

    ... to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Myanmar’s cities are set to face burdens on infrastructure, due to large and increasing populations. Euromonitor International’s City ... Read More

  • Ethiopia Cities Review

    ... will persist in the near term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Ethiopia’s cities are set to face burdens on infrastructure, due to ... Read More

  • Ghana Cities Review

    ... to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Ghana’s cities are set to face burdens on infrastructure, due to large and increasing populations. Euromonitor International’s City ... Read More

  • Tanzania Cities Review

    ... term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Tanzania’s cities are set to face burdens on infrastructure, due to large and increasing populations. Euromonitor ... Read More

  • Mexico Cities Review

    ... in the near term due to the continuing global economic slowdown and the impact of tight financial conditions. In the longer run, Mexico’s cities are set to face burdens on infrastructure, due to large and ... Read More

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