Public Relations Market Research Reports & Industry Analysis
There are many facets to the public relations industry including media relations, government relations, corporate public relations, consumer and lifestyle public relations, financial relations and industry relations.
Common tools that are used in public relations are press kits, press releases, blogs, and social media sites such as Twitter, Face book, and LinkedIn.
The job of public relations specialists is to present their client in the best possible light and to generate positive publicity. In the world of government and politics, public relations people are called press secretaries. They manage political campaigns, explain policy, and inform the public about government agency activity.
Public relations people who work for a business may handle consumer relations and in house communications between the different offices. They are often responsible for enhancing the company’s reputation.
Public relations people often write speeches, respond to media inquiries and speak directly to press on behalf of their client.
Negative public relations is a method of attacking the target or opponent’s reputation or identity in the corporate world. Negative public relations concentrates on discrediting the competition or opposition. In politics, this type of public relations is called a smear campaign.
Public Relations Industry Research & Market Reports
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Plunkett's Advertising & Branding Industry Almanac 2023: Advertising & Branding Industry Market Research, Statistics, Trends and Leading Companies
... that can help shape strategy for business development, product development and investments. Key Features: Business trends analysis In-depth industry overview Technology trends analysis Forecasts Spending, investment, and consumption discussions In-depth industry statistics and metrics Industry ... Read More
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Design, Research, Promotional And Consulting Services Market covering Architectural, Engineering Consultants And Related Services; Management Consulting Services; Advertising, Public Relations, And Related Services; Scientific Research And Development Ser
... Consulting Services; Photographic Services; Global Summary 2023 Global design, research, promotional and consulting services market was worth $4416.4 billion in 2022, it was the largest segment within the professional services market accounting for 73.3%. In ... Read More
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Advertising, Public Relations, And Related Services Market covering Advertising Agencies; Public Relations; Direct Mail Advertising; Media Buying Agencies And Representative Firms; Billboard & Outdoor Advertising; Print Advertising Distribution; Other Adv
... advertising, public relations, and related services market was worth $838.4 billion in 2022, it was the third largest segment within the design, research, promotional and consulting services market accounting for 18.9%. In terms of per ... Read More
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Global Public Relations (PR) Software Market Growth (Status and Outlook) 2023-2029
... the practice of managing communication between an organization and its publics. LPI (LP Information)' newest research report, the “Public Relations (PR) Software Industry Forecast” looks at past sales and reviews total world Public Relations (PR) ... Read More
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Public Relations Firms in the US - Industry Market Research Report
... has faced moderate volatility as it is affected by consumer trends and corporate budgets. PR firms faced some revenue volatility, as it experienced revenue losses in 2019 and slow growth in 2020. Agencies are affected ... Read More
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Advertising, Public Relations, And Related Services Global Market Briefing 2023
... and consulting services market accounting for 18.9%. In terms of per capita consumption, the market was $107.4 and in terms of global GDP, the market was 0.78%. Advertising, public relations, and related services was the ... Read More
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Global Public Relations (PR) Tools Market Growth (Status and Outlook) 2023-2029
... the practice of managing communication between an organization and its publics. This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management. LPI ... Read More
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Europe Influencer Marketing Platform Market - Industry Trends and Forecast to 2030
... Organization Size (Small Scale Organizations, Medium Scale Organizations, and Large Scale Organizations), End-User (Retail & Consumer Goods, Fashion & Lifestyle, Healthiness & Wellness, AD-Tech, Agencies & Public Relations, BFSI, Travel & Tourism, and Others), Country ... Read More
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2023 Advertising and Public Relations Global Market Size & Growth Report with Updated Forecasts
... global regions, 22 subregions, and 216 countries. Historical data is from 2011 through 2022, with forecasts for 2023 and the next 5 years. The historical data utilizes in-depth survey results from companies in the Advertising ... Read More
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2023 Public Relations Agencies Global Market Size & Growth Report with Updated Forecasts
... 22 subregions, and 216 countries. Historical data is from 2011 through 2022, with forecasts for 2023 and the next 5 years. The historical data utilizes in-depth survey results from companies in the Public Relations Agencies ... Read More
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2023 Worldwide Public Relations Agencies Industry-Industry & Market Report
... proprietary 2023 Worldwide Economic Forecast executive summary. The report features 2023 current and 2024 forecast estimates on the size of the industry (sales, establishments, employment) for the 61 largest world countries, such as Japan, China, ... Read More
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Market Research & Public Opinion Polling in the EU - Industry Market Research Report
... providing insights that allow them to better tailor their products, services and marketing. The industry also includes public opinion polling on political, economic and social issues. The primary users of market research are businesses, the ... Read More
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2022 Full Public Relations Services Global Market Size & Growth Report with Updated Forecasts
... with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell full public relations services combined with country and regional economic, firmographic, and demographic data. Our analysts develop the ... Read More
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2022 Public Opinion Research and Polling Services Global Market Size & Growth Report with Updated Forecasts
... through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell public opinion research and polling services combined with country and regional economic, firmographic, and demographic data. ... Read More
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Advertising and Public Relations - 2022 U.S. Market Research Report with Updated Forecasts
... report includes historical and forecasted market size, product lines, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational breakdown, consolidation analysis, employee productivity, price inflation, pay bands for the top 20 industry ... Read More
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Public Relations Agencies - 2022 U.S. Market Research Report with Updated Forecasts
... includes historical and forecasted market size, product lines, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational breakdown, consolidation analysis, employee productivity, price inflation, pay bands for the top 20 industry jobs, ... Read More
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Advertising, Public Relations, And Related Services Global Market Briefing 2022: Ukraine-Russia War Impact
... design, research, promotional and consulting services market accounting for 19.5%. In terms of per capita consumption, the market was $101.1 and in terms of global GDP, the market was 0.81%. Advertising, public relations, and related ... Read More
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2022 Full Public Relations Services Global Market Size & Growth Report with COVID-19 Impact
... 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell full public relations services ... Read More
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2022 Public Opinion Research and Polling Services Global Market Size & Growth Report with COVID-19 Impact
... growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell ... Read More
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2022 Public Relations Agencies Global Market Size & Growth Report with COVID-19 Impact
... 22 subregions, and 216 countries. Historical data is from 2010 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies in the Public Relations Agencies industry combined with ... Read More
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Advertising and Public Relations - 2022 U.S. Market Research Report with Updated COVID-19 Forecasts
... in the United States with over 100+ data sets covering 2013-2026. This Kentley Insights report includes historical and forecasted market size, product lines, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational ... Read More
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Public Relations Agencies - 2022 U.S. Market Research Report with Updated COVID-19 Forecasts
... United States with over 100+ data sets covering 2013-2026. This Kentley Insights report includes historical and forecasted market size, product lines, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational breakdown, consolidation ... Read More
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2022 Advertising and Public Relations Global Market Size & Growth Report with COVID-19 Impact
... global regions, 22 subregions, and 216 countries. Historical data is from 2010 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies in the Advertising and Public Relations ... Read More
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Global Artificial Intelligence (AI) Robots Market Size study, By Offering (Software, Hardware), By Robot Type (Service Robots, Industrial Robots), By Technology (Machine Learning, Computer Vision, Context Awareness, Natural Language Processing), By Deployment mode (Cloud, On-premises), By Application (Military & Defence, Law Enforcement, Personal Assistance and Care giving, Security and Surveillance, Public Relations, Education and Entertainment, Research and Space exploration, Industrial, Agriculture, Healthcare Assistance, Stock Management, Others), and Regional Forecasts 2022-2028
... By Application (Military & Defence, Law Enforcement, Personal Assistance and Care giving, Security and Surveillance, Public Relations, Education and Entertainment, Research and Space exploration, Industrial, Agriculture, Healthcare Assistance, Stock Management, Others), and Regional Forecasts 2022-2028 ... Read More
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Advertising Services: United States
... agencies; media buying agencies; direct mail advertisers; display advertisers; ad material distributors; and other establishments such as product demonstration, display lettering, and welcoming services. To illustrate historical trends, total revenues, the various segments, and advertising ... Read More
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