Marketing Market Research Reports & Industry Analysis
Marketing Industry Research & Market Reports
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Content Marketing
... at a CAGR of 19.7% over the analysis period 2023-2030. Content Marketing for Brand Awareness, one of the segments analyzed in the report, is expected to record a 20.4% CAGR and reach US$212.2 Billion by ... Read More
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Marketing Automation
... at a CAGR of 9.4% over the analysis period 2023-2030. Cloud Deployment, one of the segments analyzed in the report, is expected to record a 10.3% CAGR and reach US$6.2 Billion by the end of ... Read More
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Business-to-Business Marketing 2025
... e-commerce, behavioral marketing, business directoriesand databases, content marketing, creating customer awareness, customer relationshipmanagement, direct marketing, distribution channels, email marketing, engagement,event marketing, integrated marketing communications, lead generation, leadmanagement, lead nurturing, marketing automation, mobile marketing, networking,online video, ... Read More
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Email Marketing Software
... by 2030, growing at a CAGR of 9.5% over the analysis period 2023-2030. On-Premise Deployment, one of the segments analyzed in the report, is expected to record a 5.5% CAGR and reach US$1.0 Billion by ... Read More
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Worldwide Marketing Campaign Management Software Forecast, 2024–2028: Dawn of AI Everywhere in Marketing
... helm," remarked IDC industry analyst Roger Beharry Lall, research director, Advertising Technologies and SMB Marketing Applications, IDC, highlighting AI's transformative impact. "The MCM industry is experiencing robust growth fueled by ongoing AI innovation, first-party data ... Read More
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IDC PlanScape: CPaaS to Optimize Marketing
... customers. This calls for technology that is also easy to implement and scale (especially in cases of seasonal requirements) as well as affordable. These are features that belong to cloud-enabled communication services and solutions, also ... Read More
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Voice of the Customer — A Look at Metrics and KPIs
... surveys to include indirect and inferred feedback, utilizing a variety of metrics like CSAT, NPS, and CES to gauge customer experiences and the performance of products and services provided by an organization. Challenges include selecting ... Read More
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Worldwide Marketing Campaign Management Market Shares, 2023: Dawn of AI Everywhere in Marketing
... Gerry Murray, research director, Marketing Automation Technology research service at IDC. "By the end of 2024, all martech solutions will feature conversational or prompt-based user interfaces with capabilities for automating complex projects, processes, and campaigns. ... Read More
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IDC PlanScape: Hyper-Personalized Loyalty in Hospitality and Travel
... opportunity for guest engagement is contextualized. Contextualization is key to presenting guests and travelers with targeted messaging and calls to action that are more likely to resonate because they are delivered to the right person, ... Read More
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Global Sales and Marketing Business Process Outsourcing Market Size study, by Type (Sales, Marketing) by End-use (BFSI, Healthcare, Manufacturing, IT & Telecommunication, Retail, Others) and Regional Forecasts 2022-2032
... Market is valued approximately USD 31.34 billion in 2023 and is anticipated to grow with a growth rate of more than 9.4% over the forecast period 2024-2032. Sales and Marketing Business Process Outsourcing (BPO) involves ... Read More
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Asia Pacific Sales and Marketing Business Process Outsourcing Market Size study, by Type (Sales, Marketing) by End-use (BFSI, Healthcare, Manufacturing, IT & Telecommunication, Retail, Others) and Country Forecasts 2022-2032
... Process Outsourcing Market is valued approximately at USD 8.78 Billion in 2023 and is anticipated to grow with a healthy growth rate of more than 11.50% over the forecast period 2024-2032. Sales and Marketing BPO ... Read More
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Global Search Engine Marketing (SEM) Service Market Growth (Status and Outlook) 2024-2030
... 2023. With growing demand in downstream market, the Search Engine Marketing (SEM) Service is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report ... Read More
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The Shoptalk Bridge for Retail Technology 2024
... drives tens of thousands of retailers, vendors, and adjacent professionals to a specific location to comingle and connect. Where Shoptalk shines is in its ability to bring into focus the importance of technology as part ... Read More
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Healthcare BPO Market by Outsourcing Models, Provider (Patient Care, RCM), Payer (Claims Management, Billing & Accounts), Life Science (R&D, Manufacturing, Sales & Marketing (Analytics, Research)), & Region (Source, Destination) - Global Forecast to 2029
... global healthcare BPO market is projected to reach USD 626.6 billion by 2029 from USD 395.3 billion in 2024, at a CAGR of 9.7% from 2024 to 2029. The growth of the healthcare BPO market ... Read More
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Expanding Marketing Promotions Across the "4-O Matrix"
... While the traditional 4 Ps of marketing have long served as a foundation, they are no longer adequate for addressing the dynamic promotional needs of modern organizations, particularly in the B2B and SMB sectors. Despite ... Read More
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Influencer marketing
... the challenges of influencer marketing and how can a company position itself? Who are the players in the influencer marketing value chain? How can influencer marketing effectively reach consumers and what strategies have been implemented ... Read More
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2024 Global: Influencer Marketing Platform Market - Innovative Markets Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 ... Read More
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2024 Global: Marketing Attribution Software Market - Innovative Markets Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 ... Read More
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2024 Global: Marketing Resource Management (Mrm) Market - Innovative Markets Forecast (2030) report
... data for the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 ... Read More
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2024 Global: Geomarketing Market - Innovative Markets Forecast (2030) report
... 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 using regression analysis in ... Read More
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2024 Global: Marketing Cloud Platform Market - Innovative Markets Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 ... Read More
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2024 Global: Marketing Technology (Martech) Market - Innovative Markets Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 ... Read More
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2024 Global: Marketing Automation Market - Innovative Markets Forecast (2030) report
... 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 using regression ... Read More
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2024 Global: Marketing Analytics Software Market - Innovative Markets Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 ... Read More
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Frost Radar™: Account-based Marketing Platforms, 2024
... offer technology platforms, tools, and services created to streamline and optimize the execution of ABM strategies. ABM is a strategic approach in which a business targets its marketing efforts on a specific set of high-value ... Read More
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