Marketing Market Research Reports & Industry Analysis
Marketing Industry Research & Market Reports
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TCS Retail — Digital First
... segment and the vision that TCS brings to the table around digital first. Also reviewed are the advantages and collective knowledge that TCS can offer as a significant solution driving force in the current age ... Read More
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App Analytics Market by Offering, Type (Mobile Apps and Web Apps), Application (Advertising & Marketing Analytics, App Performance & Operations Management, Conversion Tracking, User Analytics), Vertical and Region - Global Forecast to 2028
... app analytics market was valued at USD 6.3 billion in 2023 and is estimated to reach USD 15.7 billion by 2028, registering a CAGR of 20.2% during the forecast period. The mobile app industry is ... Read More
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Advanced Analytics Market by Offering (Solutions & Services), Business Function (Sales & Marketing, Operations & Supply Chain), Type (Big Data Analytics, Risk Analytics), Vertical (BFSI, Telecom) and Region - Global Forecast to 2028
... analytics market is projected to grow from USD 64.3 billion in 2023 to USD 226.2 billion by 2028, at a compound annual growth rate (CAGR) of 28.6% during the forecast period. Market is anticipated to ... Read More
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Trend Opportunity Profile Series: Emerging Business Models (Second Edition)
... and advanced techniques for building a resilient business model. These business outlooks aid in creating direct opportunities for major sectors, such as technology, energy, industrial, mobility, business and financial services, agriculture, security, aerospace and defense, ... Read More
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Cognitive Revolution - Generative Artificial Intelligence (AI) Meets Retail
... customer experiences and streamline supply chain mechanisms. GlobalData's latest Innovation Radar report, Cognitive Revolution: Generative AI Meets Retail, delves into the vast realm of opportunities that generative AI brings to retail, spanning from enhancing customer ... Read More
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Captive Portal Market by Offering (Platform and Services), End-use (Travel & Transportation, Hospitality & Leisure, Coworking Spaces, Shopping Malls & Retail Outlets, Entertainment, ISPs) and Region - Global Forecast to 2028
... portal market size is projected to grow from USD 0.9 billion in 2023 to USD 1.7 billion by 2028, at a CAGR of 13.4% during the forecast period. Implementing a payment gateway within your Captive ... Read More
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Artificial Intent: How Generative AI Can Disrupt the Trillion-Dollar Digital Ad Economy
... and buy side of markets. The ad economy is inefficient because the audience is not part of the conversation between brands and publishers. The high-tech industry convinced both publishers and brands that it could fill ... Read More
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Business of FIFA Women's World Cup 2023 - Property Profile, Sponsorship and Media Landscape
... competition than ever before, with this the first 32-team tournament for the women's World Cup. Women's soccer and sport in general is on the rise, enjoying a wave of popularity that is resulting in even ... Read More
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Sports Marketing 2024
... Sports Marketing 2024 is a comprehensive analysis of spectator sports, sports media, professional sports franchises, and sports marketing. Sports Marketing 2024 provides the most recent statistics and data available on the $400 billion sports marketplace. Read More
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2023 Global Forecast for Payment As A Service Market (2024-2029 Outlook)-High Tech & Emerging Markets Report
... The product or service category is within the NAICS Securities, Commodity Contracts, and Other Financial Investments and Related Activities industry. The product or service category is within the NAICS Securities, Commodity Contracts, and Other Financial ... Read More
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Restaurant, Food & Beverage Market Research 2024
... trends assessments. The trends assessments include discussions of consumer behavioral trends, dining trends, daypart analysis (including snacks and late-night), mealpart analysis, and more. Comprehensive demographic data for all dayparts at full-service and quick-service restaurants, as ... Read More
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Consumer Marketing & Advertising 2024
... experiential marketing. Consumer marketing tactics are categorized into 60 topics, each presented in a separate chapter. Current market research and statistics, an analysis of effectiveness, surveys of marketers and consumers, and discussions of trends are ... Read More
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Business-to-Business Marketing 2024
... media advertising, B2B e-commerce, behavioral marketing, business directories and databases, content marketing, creating customer awareness, customer relationship management, direct marketing, distribution channels, email marketing, engagement, event marketing, integrated marketing communications, lead generation, lead management, lead ... Read More
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Digital Marketing Trends in Asthma
... by GSK’s Trelegy.com (2.5 million visits) and Nucala.com (1.4 million visits). Overall, the highest proportion of traffic to top branded patient asthma websites originated from direct sources, followed by organic traffic. Sanofi/Regeneron’s Dupixent.com had the ... Read More
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The Price of Loyalty: Incentives
... in and implemented a loyalty program as a top marketing initiative at their companies. Loyalty programs can be complicated, but they drive several advantages for retailers. However, they are not created off the cuff, in ... Read More
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French Open 2023 - Post Event Analysis
... place with the Eurosport, providing live coverage of the event across Europe. France Televisions confirmed that around 40.5 million viewers tuned into watch the 2023 French Open, with the grand final between Djokovic and Ruud ... Read More
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North America Artificial Intelligence (AI) In Marketing Market Size, Share & Industry Trends Analysis Report
... The North America Artificial Intelligence (AI) In Marketing Market would witness market growth of 26.0% CAGR during the forecast period (2023-2030). Artificial intelligence (AI) technologies are increasingly being utilized to make automated judgments based on ... Read More
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Global Artificial Intelligence (AI) In Marketing Market Size, Share & Industry Trends Analysis Report
... Global Artificial Intelligence (AI) In Marketing Market size is expected to reach $78.8 billion by 2030, rising at a market growth of 26.9% CAGR during the forecast period. Sales & Marketing Automation sector is growing ... Read More
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Salesforce: Empowering Personalized Experiences with Marketing and Commerce GPT
... company launched its generative AI (GenAI) products: Marketing GPT and Commerce GPT. Salesforce intends to usher in the next era of personalization with its recent GenAI-powered technology stack. Please Note: Extended description available upon request. Read More
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Europe Artificial Intelligence (AI) In Marketing Market Size, Share & Industry Trends Analysis Report
... Europe Artificial Intelligence (AI) In Marketing Market would witness market growth of 26.7% CAGR during the forecast period (2023-2030). A.I. is included in practically every device and application, from self-driving cars to vital life-saving medical ... Read More
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Marketing Cloud Platform Market Share, Size, Trends, Industry Analysis Report, By Component (Platform and Services); By Deployment Mode; By Marketing Function; By Vertical; By Region; Segment Forecast, 2023 - 2032
... market size is expected to reach USD 23.21 billion by 2032, according to a new study by Polaris Market Research. The report “Marketing Cloud Platform Market Share, Size, Trends, Industry Analysis Report, By Component (Platform ... Read More
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Conceptual Flavors - ForeSights
... elements such as ideas, experiences, and moods to describe flavor. Scope Beverage brands have proven the most innovative in the area of conceptual flavors. Conceptual flavors can be seen as a digital extension of mood-enhancing ... Read More
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Aptos Engage and Revionics Insight: Unified Retail
... 2023. Aptos continues to display leadership in omni-channel retail solutions, with Revionics leading in pricing optimization in the market. Aptos uncovers its strategies in expansion and growth with its executive team emphasizing the alignment with ... Read More
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Digital Marketing Trends in Age-Related Macular Degeneration
... followed by Genentech’s Vabysmo.com (172,000 visits) and Lucentis.com (126,000 visits). Overall, the highest proportion of traffic to top branded patient AMD websites originated from organic sources, followed by direct. Novartis’s Beovu.com had the highest proportion ... Read More
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Marketing Cloud Platform Market Forecasts to 2028 – Global Analysis By Type (Platforms and Services), Type of Cloud (Public Cloud, Private Cloud and Hybrid Cloud), Solution (Digital marketing solutions and Integrated solutions), Organization Size, Application, End User and By Geography
... End User and By Geography According to Stratistics MRC, the Global Marketing Cloud Platform Market is accounted for $11.57 billion in 2022 and is expected to reach $27.75 billion by 2028 growing at a CAGR ... Read More
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