Advertising & Marketing Market Research Reports & Industry Analysis
If you need the latest insights and analysis on the fast-evolving world of advertising and marketing, you have come to the right place. Our reports provide an in-depth look at the latest trends and developments and cover all the major forms of marketing & advertising, from branding and public relations to direct marketing, communications, and print advertising.
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- With hundreds of up-to-date reports available, we offer a wealth of valuable data and insights, including detailed analysis of consumer behavior, emerging technologies, and the latest marketing strategies and tactics.
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- Plus, we make it easy to find vital statistics on market sizing, segmentation, geographic landscape, top vendors, market drivers and challenges, and much more.
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Advertising & Marketing Industry Research & Market Reports
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North America In-Game Advertising Market Size, Share & Industry Trends Analysis Report By Device Type (PC/Laptop, and Smartphone/Tablet), By Type (Static Ads, Dynamic Ads, and Averaging), By Country and Growth Forecast, 2022 - 2028
... North America In-Game Advertising Market would witness market growth of 9.5% CAGR during the forecast period (2022-2028). Technology has improved to the point that many games now use or demand an online connection. As a ... Read More
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2022 Omnicom Group Half-Year Review and Outlook - Strategic SWOT Analysis, Performance, Capabilities, Goals and Strategies in the Global Media, Broadcasting, Publishing Industry
... assessments of more than 1,000 companies worldwide. The report provides significant competitor information, analysis and insight critical to the development and implementation of effective marketing and R&D programs, including: Latest organizational and management developments Acquisitions ... Read More
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Event Management Platform Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Component [Hardware (Physical and Hybrid Check-in), Software, and Services (Professional Services, Managed Services)], Deployment (On Premise and Cloud-based), Application (Event Planning, Event Registration and Ticketing, Event Marketing, Content Management, Networking Management, Analytics and Reporting, Audience Management and Communication, Visitor Management, Venue Management, Virtual Lobby Management, and Others ), End User (Trade Show Organizers, Event Management Agencies, Corporates, Academics, Organizations, Associations/Non-profitable Trusts/Government Bodies, and Others)
... Event Registration and Ticketing, Event Marketing, Content Management, Networking Management, Analytics and Reporting, Audience Management and Communication, Visitor Management, Venue Management, Virtual Lobby Management, and Others ), End User (Trade Show Organizers, Event Management Agencies, ... Read More
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2022 WPP Half-Year Review and Outlook - Strategic SWOT Analysis, Performance, Capabilities, Goals and Strategies in the Global Media, Broadcasting, Publishing Industry
... of more than 1,000 companies worldwide. The report provides significant competitor information, analysis and insight critical to the development and implementation of effective marketing and R&D programs, including: Latest organizational and management developments Acquisitions and ... Read More
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The Flight to First-Party Data and the Journey to Empathy@Scale, Part 3: Top 10 Data Metrics for Customer Centricity
... is far more dependent on practices and protocols associated with customer data relationships than data management and analytics technology. The effectiveness of practices and protocols is highly dependent on measurement; therefore, establishing new practices and ... Read More
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The Data Paradox Reshaping the CIO and CMO Relationship
... responsibility for architecture that enables secure and trusted integration of data and systems. The illusion that marketing alone can build the optimal data, analytics, and infrastructure platform necessary to effectively engage a digital-first buyer is ... Read More
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ZoomInfo Cements Its Pivot from Data Provider to Revenue Platform
... itself, moving beyond that of a data vendor to that of a full-blown, multiplatform revenue tool. This will inevitably have ripple effects in the salestech and martech categories as others will need to determine how ... Read More
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Global AI In Media & Entertainment Market Size study, by Solution (Hardware/Equipment, Services), By Application (Gaming, Personalization, Fake Story Detection, Plagiarism Detection, Production Planning & Management, Sales & Marketing, Talent Identification, Content Capture, Sports Automatic Productions) and Regional Forecasts 2022-2028
... Productions) and Regional Forecasts 2022-2028 Global AI In Media & Entertainment Market is valued approximately USD 10.87 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 26.9% over ... Read More
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City Growth Engines in Foodservice - Thematic Intelligence
... on consumer attitudes and habits, requiring societies to adapt to new demographics and behaviors. Young generations’ digital nativism, diversity, and multiculturalism will also affect societal change. Additionally, the emergence of COVID-19 impacted urban societies significantly, ... Read More
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Worldwide Marketing Campaign Management Software Market Shares, 2021: Midmarket Gets Big Money
... infrastructure is far ahead of the practice transformations it should enable," said Gerry Murray, research director of IDC's Marketing Automation Technology research service. "Brands are struggling to find new measures to describe their data relationships ... Read More
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The Rise of Retail Media Networks
... advertising channel in the form of retail media networks (RMNs). The advertising is designed to support an additional revenue stream and leverage first-party customer data exclusive to retailers. Brands and CPGs have readily jumped on ... Read More
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2022 Leased Display Advertising Media Space, Street Furniture and Other Urban Fixtures Global Market Size & Growth Report with COVID-19 Impact
... Global Market Size & Growth Report covers market size, revenue, growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The ... Read More
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2022 Rental of Space for Meetings, Conventions, and Similar Short-Term Business Uses Global Market Size & Growth Report with COVID-19 Impact
... Global Market Size & Growth Report covers market size, revenue, growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The ... Read More
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2022 Multiple Advertising Services Global Market Size & Growth Report with COVID-19 Impact
... regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell multiple advertising services combined with country ... Read More
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2022 Distribution of Advertising Materials, Except By Mail, Door-To-Door, and In Public Locations Global Market Size & Growth Report with COVID-19 Impact
... Public Locations Global Market Size & Growth Report covers market size, revenue, growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and ... Read More
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2022 Media Planning and/or Buying Services Global Market Size & Growth Report with COVID-19 Impact
... share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell media planning ... Read More
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2022 Marketing Research Services, Conducted Using Face-To-Face Methods Other Than Focus Groups Global Market Size & Growth Report with COVID-19 Impact
... Global Market Size & Growth Report covers market size, revenue, growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The ... Read More
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2022 Media Buying Services Global Market Size & Growth Report with COVID-19 Impact
... regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell media buying services combined with country ... Read More
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2022 Wholesale Sales of Electric Signs Global Market Size & Growth Report with COVID-19 Impact
... share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell wholesale sales ... Read More
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2022 Radio Air Time for National and Regional Advertising Global Market Size & Growth Report with COVID-19 Impact
... covers market size, revenue, growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results ... Read More
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2022 Full Public Relations Services Global Market Size & Growth Report with COVID-19 Impact
... 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell full public relations services ... Read More
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2022 Electricity (Power) Marketing and Brokering Global Market Size & Growth Report with COVID-19 Impact
... share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell electricity (power) ... Read More
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2022 Security Services for Special Events, Including Crowd Control Global Market Size & Growth Report with COVID-19 Impact
... covers market size, revenue, growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results ... Read More
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2022 Leased Display Advertising Media Space, Transit Global Market Size & Growth Report with COVID-19 Impact
... growth, and share across 4 global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies that sell ... Read More
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2022 Distribution of Advertising Materials In Public Locations Global Market Size & Growth Report with COVID-19 Impact
... size, revenue, growth, and share across four global regions, 22 subregions, and 216 countries. Figures are from 2012 through 2021, with forecasts for 2022 and 2026. The historical data utilizes in-depth survey results from companies ... Read More
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