The $38 billion U.S. commercial weight loss market is 15% larger than in 2020, but has had to pivot to adjust to huge competition from the popular GLP-1 drugs. The large commercial chains have been hurt the most since 2022. Commercial weight loss firms lost $2 billion in sales to the GLP-1 drugs market. The business has gone virtual, and some competitors have added the GLP-1 drugs to their programs to position themselves for a new future.
However, some commercial markets have held up well. Diet soft drinks have shown surprising strength, and high protein meal replacements have been positioned as an adjunct to the weight loss drugs. The weight loss apps market is growing strongly. The ranks of commercial weight loss centers have been thinned, and franchising is all but dead as a growth model.
This Marketdata report is a completely updated analysis of the U.S. weight loss market, with a heavy focus on commercial weight loss centers/services – how they have been affected by and are responding to the popular GLP-1 drugs. This is the most comprehensive investigation of the U.S. commercial weight loss market published by anyone worldwide.
Included… dollar value & growth rates of all major commercial weight loss market segments (early 1980s to 2024 and 2025 & 2028 forecasts), latest market trends and company developments, status reports for: diet soft drinks, artificial sweeteners, commercial weight loss centers, multi-level marketing diet plans, retail and MLM meal replacements and weight loss supplements, and low-cal frozen entrees. Analysis of the medical weight loss programs market and competition from MDs, hospitals, medical clinic chains, and telehealth.
The report includes a 35-year revenue analysis of the market through past recessions and fad diet cycles, plus weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Noom, MyFitness Pal, Slim-Fast (Glanbia), Simply Good Foods (Atkins Nutritionals), Slimgenics, Profile by Sanford, BeachBody, Metabolic Research, Visalis Life Sciences, Isagenix, Shaklee, AMWAY (Quixtar), and Nu-Skin.
New for this edition:
- Effects of the soaring GLP-1 drugs market and medical weight loss programs
- 2023-2024 market performance, 2025 & 2028 Forecasts
- Rankings/revenues of the leading competitors
- The franchising slowdown – why retail centers are disappearing
- INTRODUCTION - STUDY SCOPE & INFORMATION SOURCES USED
- FORECASTING METHODOLOGY
- Overview of The Commercial (non-medical) Weight Loss Market
- Market Definition…
- Market Size…
- Table Size of the U.S. Commercial Weight Loss Market ($ billions)
- Table Size of the Commercial vs. Medical U.S. Weight Loss Market
- The Big Shift…
- The Business Is Going Virtual…
- If you Can’t Beat Them, Join Them…
- The GLP-1 Drugs Explosion…
- 2028 Forecast
- Some medical weight loss market developments:
- Table Value of The U.S. Medical Weight Loss Market ($millions)
- --- Market Segment Status Reports ---
- Commercial Weight Loss Centers/Services
- Table Following are the actual and estimated revenues of the leaders: ($ millions)
- Weight Loss Apps/Virtual Programs
- Table Size of The Weight Loss Apps Market ($ millions)
- Retail & Multi-level Marketing Meal Replacements & Appetite Suppressants
- Table Meal Replacement Sales, by Major Companies: 2020-2024
- Table Estimated U.S. Dollar Sales of Diet Soft Drinks ($ billions)
- Artificial Sweeteners Market
- The Low-Calorie ("diet") & Low-Carb Foods Market
- Table Following are estimated low-calorie frozen dinners sales:2020 - 2024
- Commercial Weight Loss Centers/Services
- GLP-1 Weight Loss Drugs & Medical Programs: Competitive Impact On Commercial Programs
- Summary…
- Major Market Developments & Impacts Since 2022…
- Size & Structure of The Medical Weight Loss Market….
- Table Value of The U.S. Medical Weight Loss Market ($millions)
- The GLP-1 Weight Loss Drugs Market
- Competing Medical Weight Loss Clinic Chains & Franchises
- Table Number of Medical Clinic Chain U.S. Locations
- Competing Hospitals
- Competing Independent Physicians
- Commercial Weight Loss Centers
- Summary of The Market Segment…
- Major Market Developments of 2023 & 2024
- Major Industry Trends…
- Weight Watchers Status:
- Medifast Status:
- Table Following are the actual and estimated revenues of the leaders: ($ millions)
- Medical Weight Loss Programs Pose More Competition…
- Average Sales Per Weight Loss Center
- Shrinking Number of Commercial Weight Loss Centers…
- Table Number of North American Commercial Weight Loss Centers/Meeting Sites of the top Chains (primarily United States) (Estimated by Marketdata)
- Historical Segment Size & Growth…
- Table Commercial Weight Loss Center Estimated Revenues: 1982-2025 F ($ millions)
- Table Revenues of The Top U.S. Commercial Diet Companies - 2003-2024 ($ millions)
- Table Average Costs of Weight Loss Programs
- The Importance of Good Counseling…
- Commercial Weight Loss Center Industry Structure & Key Ratios…
- Table Following is an industry snapshot of the major ratios, comparing 2017 to 2012 and 2007.
- Other Operating Ratios
- Table Weight Control Services, by Sales Volume - 2025
- Table Sample Income Statement For A Typical Commercial Weight Loss Center
- Typical Start-up Costs…
- The Commercial Centers’ Historical Growth Cycles - Learn From The Past…
- Summary of The Market Segment…
- Commercial Weight Loss Center Franchising
- Summary
- Why Weight Loss Center Franchising Is Difficult
- Economic Operating Ratios of Weight Loss Centers… (Census Data)
- Table Sales to Payroll Productivity Ratio
- Table Establishments and Receipts, by Legal Form of Organization - 2017
- Table Concentration Ratios (Market Share): 2017
- Table Concentration Ratios (Market Share): 2012
- Table Ratios by Single & Multi-Unit Firms - 2017
- Table Ratios by Single & Multi-Unit Firms - 2012
- Table Ratios by Receipts Size of Firm: 2017
- Table Ratios by Receipts Size of Firms: 2012
- Table Ratios by Receipts Size of Establishment: 2017
- Table Ratios by Receipts Size of Establishment: 2012
- Table Weight Control Service Establishments and Estimated Annual Receipts, By State: 2022
- Table Number of Centers, by State & Region: 2020
- Table Ranked by Average Receipts per Service, by State: 2022
- Weight Watchers International
- Table Full Year Business and Financial Highlights
- Jenny Craig International
- Table Following is financial statement data from the 2016 FDD:
- Table Statement of Operations for Years Ended Dec. 31 (from 2021 FDD)
- Table Following were the number of Jenny Craig company-owned vs. franchised outlets from 1989-97 (at June 30th):
- Table Historical revenues
- NutriSystem
- Table Financial Summary
- Table Historical financial data
- Medifast
- Table 2004-2024 performance
- Metabolic Research Centers
- Profile by Sanford (Defunct)
- The Beachbody Company (BODI)
- Table Following below is the revenue mix
- The Retail & MLM Meal Replacements and Appetite Suppressants Market
- Definition & Nature of The Products…
- Market Segment History
- Key Market Trends & Industry Drivers…
- Current Trends: Effects of the GLP-1 drugs boom
- The key distribution channels…
- Table OTC Diet Pill Sales, by Distribution Channel: 2015 (percent of total sales)
- Customer Profile & Demand…
- More Scrutiny of OTC diet supplements/pills
- Branding - How important is consumer brand loyalty?
- Meal Replacements Growth To Outpace Diet Pills…
- Distribution Channels…
- Table U.S. Sports Nutrition & Weight-Loss (SNWL) Market Sales & Growth: 2009-2015 ($ millions)
- Table U.S. Sports Nutrition & Weight-Loss (SNWL) $ Market Sales, by Channel: 2015 ($ millions)
- Market Size & Growth…
- The Retail Diet Pills Market
- The Meal Replacements Market
- Table The Market For Meal Replacements & Appetite Suppressants ($ billions)
- Table Meal Replacements Sales, by Distribution Channel: 2015 (percent of total sales)
- Table U.S. Weight-Loss Pill Supplements Sales, by Channel: 2019 & 2020 ($ millions)
- Table Meal Replacement Sales, by Major Companies: 2020-2024
- Atkins (Simply Good Foods)
- Table Simply Good Foods, Sales by Segment
- BellRing Brands, Inc. (Premier Protein)
- Non-prescription diet pills/appetite suppressants
- 2025 & 2028 Forecast
- FTC and FDA Actions…
- The products they are selling, distribution channels
- The Internet Sales Channel - Summary
- Table The Top MLM Companies In Weight Loss Products, By Estimated U.S. Sales
- Table Top U.S. Retail Weight Loss Pill Producers in 2011-2015 (wholesale sales)
- Slim-Fast (Glanbia)
- Herbalife International
- Table Weight Management Sales (worldwide)
- Visalis Life Sciences
- Isagenix International
- Shaklee Corp.
- AMWAY/Quixtar
- BodyKey™ Bars:
- The Weight Loss Apps Market
- Summary…
- Market Size & Structure…
- Table Size of The Weight Loss Apps Market ($ millions)
- Noom
- How The App Works
- What do other sources say about Noom’s revenues?
- My Fitness Pal
- The Diet Soft Drinks Market
- Summary…
- Soft Drink Market Trends…
- Market Size & Growth…
- 2023-2025 Performance
- 2028 Forecast
- Table Estimated U.S. Dollar Sales of Diet Soft Drinks ($ billions)
- Table Beverage Digest reports the following historical figures, share of volume (gallons consumed):
- Nature & History of The Market....
- Demographics of Diet Soft Drink Consumers...
- Table Soft Drink Consumers: Females Ages 25-34
- The Artificial Sweeteners Market
- Summary…
- Market History…
- Market Status & Recent Developments…
- High fructose corn syrup rebellion
- High Fructose Corn Syrup (HFCS)
- Obesity and Diabetes
- Splenda
- Consumption by consumers…
- Market Size & Growth…
- Table Estimated U.S. sales of artificial sweeteners ($ billions)
- The Low-Calorie ("diet") & Low-Carb Foods Market
- Definition of the “diet foods” Market…
- Weight Loss
- Low-cal Dinner Entrée Brands Performance…
- Nestle - Lean Cuisine
- Healthy Choice - Conagra
- Market Size & Trends…
- Table Following are estimated low-calorie frozen dinners sales:
- Company Profiles
- Reference Directory Of Weight Loss Industry Information Sources
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