This new Marketdata report presents an analysis of weight loss programs provided by various telehealth/telemedicine platforms. Telehealth soared during the pandemic in 2020 as consumers stayed home and communicated with their physicians via Zoom video calls and by phone, email and chat. The number of telehealth companies exploded. Then, in 2021-2023, as demand for the GLP-1 weight loss medications took off, many of these telehealth providers added weight loss plans based on access to these drugs, plus support.
The market became more crowded in 2023, as more telehealth companies entered the GLP-1 drugs market, and consumers began to return to in-person doctor visits. The percent of American adults using telehealth services fell from 37% in 2021 to 22% by 2023. 2025 could be a difficult year where we see consolidation, as the GLP-1 meds shortages disappear with new production capacity and the many compounding pharmacies stop making compounded semaglutide that so many dieters are now using.
The report includes in-depth analyses of: the scope of telehealth usage in the U.S., telehealth user demographics, pros and cons, criticisms, investment in telehealth, 2020-2024 market/revenue estimates, 2028 forecasts, what fees are charged by telehealth companies, recent competitor and market developments, comparisons of weight loss coaches and telemedicine coaches (number, salaries, by state), and the GLP-1 compounding pharmacies situation and its effect on the market.
Includes profiles for: Weight Watchers Clinic, LifeMD/Medifast, Noom, Ro.co, Calibrate Health, AmWell, Amazon Health, Teladoc, Form Health (Lilly Direct), Hims & Hers, Mochi Health, Form Health, and 10 more.
Study Scope & Methodology
Nature of The Market
Summary: scope of telemedicine services and how many exist, market characteristics
Rationale for telehealth, during the Covid-19 pandemic and since then, pros and cons
Types of care available via telemedicine
Pros and cons of telehealth
Investments in telehealth: some major companies funded by investors (Noom, Virta Health, Calibrate, Wellory)
Criticisms of telehealth, discussion: barriers to usage for low-income households, the elderly, rural populations, poor Internet availability
Table:
Telemedicine usage across the United States – map, adults percent usage by state
Demographics: Who Uses Telemedicine Services?
National use in 2021, percent of U.S. adults, government survey findings (by age, sex, ethnic group, region)
National use in 2022-2023
Top reasons for using telemedicine, SingleCare data
The typical costs of telehealth, satisfaction rates
Telemedicine Services Used for Weight Loss
NIH government survey findings, types of weight loss interventions, background of providers/health coaches
Market Size & Growth
Methods uses to estimate market size, estimate by Truist equity analyst – obesity management telemedicine market size
Methods of estimating market size, known data versus assumptions
Typical subscription fees and per visit fees charged by telehealth firms, annual spending by consumers for telemed services
GLP-1 drugs and Telehealth market analyses by: J.P. Morgan, McKinsey & Co., PEW Research
Marketdata analysis and estimate of market size in 2020 during the pandemic
Marketdata analysis and estimate of market size in 2022-2023
Marketdata Forecast of market size in 2028, discussion of factors affecting demand.
Profile of Health Coaches and Telemedicine Weight Loss Coaches
Profile of all health coaches: number, growth, average salaries (data from BLS, YourCoachHealth, Glass Door, Indeed.com, Glass Door, Payscale.com)
Factors affecting growth, 2028 forecast
The weight loss coaching market: discussion, why commercial weight loss company coaches were laid off since 2020.
Telephonic health coach salary averages, top paying industries
Tables:
Health coach salaries, by state
Estimated number of weight loss coaches, by company, market value
Compounding Pharmacies: The Controversy Over Weight Loss Drugs
Discussion: reasons for using compounded Semaglutide (GLP-1 drugs) (price, brand name shortages)
FDA regulation, pharmacy operations
Lack of regulatory oversight and surveillance, risks for consumers
Consumer lack of information about reputable versus dubious compounding pharmacies
Profiles of two largest compounding pharmacies: Red Rock, Hallandale Pharmacy
Weight Loss Telehealth Competitor Profiles
(company description, contact information, specialties, services, number of weight loss clients, revenues, etc.)
Summary: subscription fees, visit fees, popular telehealth platforms mentioned on social media
Table:
Major Weight Loss Telehealth Company Metrics (estd. no. of weight loss clients, monthly subscription fees, monthly website traffic)
Profiles
Weight Watchers Clinic
LifeMD (Medifast)
Noom
Eli Lilly Direct
Teladoc
Ro.co
Mayo Clinic
Calibrate
Found Health
FORM Health
Mochi Health
AnWell
Fridays Health
Amazon Health (One Medical)
Costco (Sesame Care)
Doctor On Demand
HealthTap
Plushcare
Lavendar Sky Health
Hello Alpha
Walmart Health Virtual Care (MeMd)
Everly health
The Weight Loss Apps Market
Discussion of market size, major competitors
Reference Directory
List of telehealth trade associations, surveys, journals/magazines, articles, experts