Vietnam Online Retail Market to 2027

Vietnam Online Retail Market to 2027


Summary
Online Retail in Vietnam industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The online retail market is segmented into apparel retail, electrical & electronics retail, food & grocery retail, home & garden products, furniture & floor coverings, and footwear.
  • The Vietnamese online retail sector had total revenues of $5.7 billion in 2022, representing a compound annual growth rate (CAGR) of 27% between 2017 and 2022.
  • The electrical & electronics retail segment accounted for the sector's largest proportion in 2022, with total revenues of $2.9 billion, equivalent to 50.6% of the sector's overall value.
  • The growth in the Vietnamese online retail sector is influenced by several macroeconomic factors, such as rising GDP and growing consumer confidence. For instance, the real GDP annual growth rate of Vietnam in 2022 stood at 8%, according to GlobalData.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the online retail market in Vietnam
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Vietnam
  • Leading company profiles reveal details of key online retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Vietnam online retail market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the Vietnam online retail market by value in 2022?
  • What will be the size of the Vietnam online retail market in 2027?
  • What factors are affecting the strength of competition in the Vietnam online retail market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Vietnam's online retail market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Company Profiles
7.1. Mobile World Investment Corp
7.2. Lazada Group
8 Macroeconomic Indicators
8.1. Country data
9 Appendix
9.1. Methodology
9.2. Industry associations
9.3. Related MarketLine research
9.4. About MarketLine
List of Tables
Table 1: Vietnam online retail sector value: $ million, 2017–22
Table 2: Vietnam online retail sector category segmentation: % share, by value, 2017–2022
Table 3: Vietnam online retail sector category segmentation: $ million, 2017-2022
Table 4: Vietnam online retail sector geography segmentation: $ million, 2022
Table 5: Vietnam online retail sector distribution: % share, by value, 2022
Table 6: Vietnam online retail sector value forecast: $ million, 2022–27
Table 7: Mobile World Investment Corp: key facts
Table 8: Mobile World Investment Corp: Annual Financial Ratios
Table 9: Mobile World Investment Corp: Key Employees
Table 10: Lazada Group: key facts
Table 11: Lazada Group: Key Employees
Table 12: Vietnam size of population (million), 2018–22
Table 13: Vietnam gdp (constant 2005 prices, $ billion), 2018–22
Table 14: Vietnam gdp (current prices, $ billion), 2018–22
Table 15: Vietnam inflation, 2018–22
Table 16: Vietnam consumer price index (absolute), 2018–22
Table 17: Vietnam exchange rate, 2018–22
List of Figures
Figure 1: Vietnam online retail sector value: $ million, 2017–22
Figure 2: Vietnam online retail sector category segmentation: $ million, 2017-2022
Figure 3: Vietnam online retail sector geography segmentation: % share, by value, 2022
Figure 4: Vietnam online retail sector distribution: % share, by value, 2022
Figure 5: Vietnam online retail sector value forecast: $ million, 2022–27
Figure 6: Forces driving competition in the online retail sector in Vietnam, 2022
Figure 7: Drivers of buyer power in the online retail sector in Vietnam, 2022
Figure 8: Drivers of supplier power in the online retail sector in Vietnam, 2022
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Vietnam, 2022
Figure 10: Factors influencing the threat of substitutes in the online retail sector in Vietnam, 2022
Figure 11: Drivers of degree of rivalry in the online retail sector in Vietnam, 2022

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