South Africa Personal Hygiene Market Summary, Competitive Analysis and Forecast to 2027
Summary
Personal Hygiene in South Africa industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The personal hygiene market consists of retail sale of anti-perspirants and deodorants, bath & shower products, and soap. The anti-perspirants segment consists of all antiperspirants and deodorants in spray, stick, roll-on, cream, gel and solid formats. The bath & shower segment consists of bubble-baths and bath time washing gels and lotions. The segment also includes non-liquid products added to baths such as bath bombs, beads and salts. The soap segment consists of both bar soap and liquid soaps. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2022 exchange rates.
- The South African Personal Hygiene market had total revenues of $757.8 million in 2022, representing a compound annual growth rate (CAGR) of 6% between 2017 and 2022.
- Market consumption volume increased with a CAGR of 1.7% between 2017 and 2022, to reach a total of 897.3 million units in 2022.
- The performance of the market is forecast to decelerate, with an anticipated CAGR of 4.8% for the five-year period 2022 - 2027, which is expected to drive the market to a value of $959.3 million by the end of 2027.
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the personal hygiene market in South Africa
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the personal hygiene market in South Africa
- Leading company profiles reveal details of key personal hygiene market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the South Africa personal hygiene market with five year forecasts
- What was the size of the South Africa personal hygiene market by value in 2022?
- What will be the size of the South Africa personal hygiene market in 2027?
- What factors are affecting the strength of competition in the South Africa personal hygiene market?
- How has the market performed over the last five years?
- Who are the top competitiors in South Africa's personal hygiene market?
- 1 Executive Summary
- 1.1. Market value
- 1.2. Market value forecast
- 1.3. Market volume
- 1.4. Market volume forecast
- 1.5. Category segmentation
- 1.6. Geography segmentation
- 1.7. Market share
- 1.8. Market rivalry
- 1.9. Competitive landscape
- 2 Market Overview
- 2.1. Market definition
- 2.2. Market analysis
- 3 Market Data
- 3.1. Market value
- 3.2. Market volume
- 4 Market Segmentation
- 4.1. Category segmentation
- 4.2. Geography segmentation
- 4.3. Market distribution
- 5 Market Outlook
- 5.1. Market value forecast
- 5.2. Market volume forecast
- 6 Five Forces Analysis
- 6.1. Summary
- 6.2. Buyer power
- 6.3. Supplier power
- 6.4. New entrants
- 6.5. Threat of substitutes
- 6.6. Degree of rivalry
- 7 Competitive Landscape
- 7.1. Market share
- 7.2. Who are the leading players in the South African personal hygiene market?
- 7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2017-2022)?
- 7.4. Which companies market shares have suffered over the same period (2017-2022)?
- 7.5. What are the most popular brands in the South African personal hygiene market?
- 8 Company Profiles
- 8.1. Unilever Plc.
- 8.2. Colgate-Palmolive Co
- 8.3. Revlon Inc
- 8.4. Reckitt Benckiser Group plc
- 9 Macroeconomic Indicators
- 9.1. Country data
- 10 Appendix
- 10.1. Methodology
- 10.2. Industry associations
- 10.3. Related MarketLine research
- 10.4. About MarketLine
- List of Tables
- Table 1: South Africa personal hygiene market value: $ million, 2017-22
- Table 2: South Africa personal hygiene market volume: million units, 2017-22
- Table 3: South Africa personal hygiene market category segmentation: % share, by value, 2017-2022
- Table 4: South Africa personal hygiene market category segmentation: $ million, 2017-2022
- Table 5: South Africa personal hygiene market geography segmentation: $ million, 2022
- Table 6: South Africa personal hygiene market distribution: % share, by value, 2022
- Table 7: South Africa personal hygiene market value forecast: $ million, 2022-27
- Table 8: South Africa personal hygiene market volume forecast: million units, 2022-27
- Table 9: South Africa personal hygiene market share: % share, by value, 2022
- Table 10: Unilever Plc.: key facts
- Table 11: Unilever Plc.: Annual Financial Ratios
- Table 12: Unilever Plc.: Key Employees
- Table 13: Unilever Plc.: Key Employees Continued
- Table 14: Colgate-Palmolive Co: key facts
- Table 15: Colgate-Palmolive Co: Annual Financial Ratios
- Table 16: Colgate-Palmolive Co: Key Employees
- Table 17: Colgate-Palmolive Co: Key Employees Continued
- Table 18: Colgate-Palmolive Co: Key Employees Continued
- Table 19: Colgate-Palmolive Co: Key Employees Continued
- Table 20: Revlon Inc: key facts
- Table 21: Revlon Inc: Key Employees
- Table 22: Reckitt Benckiser Group plc: key facts
- Table 23: Reckitt Benckiser Group plc: Annual Financial Ratios
- Table 24: Reckitt Benckiser Group plc: Key Employees
- Table 25: Reckitt Benckiser Group plc: Key Employees Continued
- Table 26: South Africa size of population (million), 2018-22
- Table 27: South Africa gdp (constant 2005 prices, $ billion), 2018-22
- Table 28: South Africa gdp (current prices, $ billion), 2018-22
- Table 29: South Africa inflation, 2018-22
- Table 30: South Africa consumer price index (absolute), 2018-22
- Table 31: South Africa exchange rate, 2018-22
- List of Figures
- Figure 1: South Africa personal hygiene market value: $ million, 2017-22
- Figure 2: South Africa personal hygiene market volume: million units, 2017-22
- Figure 3: South Africa personal hygiene market category segmentation: $ million, 2017-2022
- Figure 4: South Africa personal hygiene market geography segmentation: % share, by value, 2022
- Figure 5: South Africa personal hygiene market distribution: % share, by value, 2022
- Figure 6: South Africa personal hygiene market value forecast: $ million, 2022-27
- Figure 7: South Africa personal hygiene market volume forecast: million units, 2022-27
- Figure 8: Forces driving competition in the personal hygiene market in South Africa, 2022
- Figure 9: Drivers of buyer power in the personal hygiene market in South Africa, 2022
- Figure 10: Drivers of supplier power in the personal hygiene market in South Africa, 2022
- Figure 11: Factors influencing the likelihood of new entrants in the personal hygiene market in South Africa, 2022
- Figure 12: Factors influencing the threat of substitutes in the personal hygiene market in South Africa, 2022
- Figure 13: Drivers of degree of rivalry in the personal hygiene market in South Africa, 2022
- Figure 14: South Africa personal hygiene market share: % share, by value, 2022
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