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South Africa Media Market Summary, Competitive Analysis and Forecast to 2027

Best Price Guarantee Length Publisher Published Date SKU
from $350 60 Pages MarketLine February, 2023 MTLN17854895
Best Price Guarantee
Price from $350
Length 60 Pages
Publisher MarketLine
Published Date February, 2023
SKU MTLN17854895

South Africa Media Market Summary, Competitive Analysis and Forecast to 2027

Summary

Media in South Africa industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The South African media industry had total revenues of $5.1 billion in 2021, representing a compound annual growth rate (CAGR) of 0.7% between 2016 and 2021.
  • The advertising segment accounted for industry's the largest proportion in 2021, with total revenues of $3.1 billion, equivalent to 61.1% of the industry's overall value.
  • The increased footfall in movie theatres boosted the previously plunged sales in the box office, with revenues in this segment of the South African market up by 15.2% in 2021.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in South Africa
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in South Africa
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the South Africa media market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the South Africa media market by value in 2022?
  • What will be the size of the South Africa media market in 2027?
  • What factors are affecting the strength of competition in the South Africa media market?
  • How has the market performed over the last five years?
  • Who are the top competitors in South Africa's media market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
7.4. How has COVID-19 affected this industry's segments in 2020?
8 Company Profiles
8.1. WPP plc
8.2. MultiChoice Africa (Pty) Limited
8.3. AT&T Inc
8.4. South African Broadcasting Corp SOC Ltd
8.5. Tiso Blackstar Group SE
8.6. Omnicom Group, Inc.
8.7. The Walt Disney Company
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: South Africa media industry value: $ billion, 2017-22(e)
Table 2: South Africa media industry category segmentation: % share, by value, 2017-2022(e)
Table 3: South Africa media industry category segmentation: $ billion, 2017-2022
Table 4: South Africa media industry geography segmentation: $ billion, 2022(e)
Table 5: South Africa media industry value forecast: $ billion, 2022-27
Table 6: WPP plc: key facts
Table 7: WPP plc: Annual Financial Ratios
Table 8: WPP plc: Key Employees
Table 9: WPP plc: Key Employees Continued
Table 10: MultiChoice Africa (Pty) Limited: key facts
Table 11: MultiChoice Africa (Pty) Limited: Key Employees
Table 12: AT&T Inc: key facts
Table 13: AT&T Inc: Annual Financial Ratios
Table 14: AT&T Inc: Key Employees
Table 15: AT&T Inc: Key Employees Continued
Table 16: South African Broadcasting Corp SOC Ltd: key facts
Table 17: South African Broadcasting Corp SOC Ltd: Key Employees
Table 18: Tiso Blackstar Group SE: key facts
Table 19: Tiso Blackstar Group SE: Key Employees
Table 20: Omnicom Group, Inc.: key facts
Table 21: Omnicom Group, Inc.: Annual Financial Ratios
Table 22: Omnicom Group, Inc.: Key Employees
Table 23: Omnicom Group, Inc.: Key Employees Continued
Table 24: The Walt Disney Company: key facts
Table 25: The Walt Disney Company: Annual Financial Ratios
Table 26: The Walt Disney Company: Key Employees
Table 27: The Walt Disney Company: Key Employees Continued
Table 28: South Africa size of population (million), 2018-22
Table 29: South Africa gdp (constant 2005 prices, $ billion), 2018-22
Table 30: South Africa gdp (current prices, $ billion), 2018-22
Table 31: South Africa inflation, 2018-22
Table 32: South Africa consumer price index (absolute), 2018-22
Table 33: South Africa exchange rate, 2017-21
List of Figures
Figure 1: South Africa media industry value: $ billion, 2017-22(e)
Figure 2: South Africa media industry category segmentation: $ billion, 2017-2022
Figure 3: South Africa media industry geography segmentation: % share, by value, 2022(e)
Figure 4: South Africa media industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the media industry in South Africa, 2022
Figure 6: Drivers of buyer power in the media industry in South Africa, 2022
Figure 7: Drivers of supplier power in the media industry in South Africa, 2022
Figure 8: Factors influencing the likelihood of new entrants in the media industry in South Africa, 2022
Figure 9: Factors influencing the threat of substitutes in the media industry in South Africa, 2022
Figure 10: Drivers of degree of rivalry in the media industry in South Africa, 2022

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