South Africa Consumer Electronics Retail Market Summary, Competitive Analysis and Forecast to 2027

South Africa Consumer Electronics Retail Market Summary, Competitive Analysis and Forecast to 2027


Summary

Consumer Electronics Retail in South Africa industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The consumer electronics retail market comprises the sales of communications equipment, computer hardware and software, consumer electronics, household appliances, and photographic equipment.
  • The South African consumer electronics market had total revenues of $6.2 billion in 2022, representing a compound annual growth rate (CAGR) of 4.7% between 2017 and 2022.
  • The communications equipment segment accounted for the market's largest proportion in 2022, with total revenues of $3 billion, equivalent to 48.9% of the market's overall value.
  • The growth in the South African consumer electronics market is influenced by the consumer shift toward digital. For instance, according to the Online Retail in South Africa 2023 report, released by World Wide Worx in conjunction with Mastercard, the percentage of adult South Africans that shop online increased from 27% in 2020 to 38% in 2022.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics retail market in South Africa
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics retail market in South Africa
  • Leading company profiles reveal details of key consumer electronics retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the South Africa consumer electronics retail market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the South Africa consumer electronics retail market by value in 2022?
  • What will be the size of the South Africa consumer electronics retail market in 2027?
  • What factors are affecting the strength of competition in the South Africa consumer electronics retail market?
  • How has the market performed over the last five years?
  • Who are the top competitors in South Africa's consumer electronics retail market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is ecommerce affecting competition in this market?
7.3. What has been the most significant partnership/agreement over the last year?
7.4. How has the Russia-Ukraine conflict affected leading players?
8 Company Profiles
8.1. Jumia Nigeria Limited
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: South Africa consumer electronics retail market value: $ million, 2017-22
Table 2: South Africa consumer electronics retail market category segmentation: % share, by value, 2017-2022
Table 3: South Africa consumer electronics retail market category segmentation: $ million, 2017-2022
Table 4: South Africa consumer electronics retail market geography segmentation: $ million, 2022
Table 5: South Africa consumer electronics retail market distribution: % share, by value, 2022
Table 6: South Africa consumer electronics retail market value forecast: $ million, 2022-27
Table 7: EVETECH Pty Ltd: key facts
Table 8: Jumia Nigeria Limited: key facts
Table 9: Jumia Nigeria Limited: Key Employees
Table 10: South Africa size of population (million), 2018-22
Table 11: South Africa gdp (constant 2005 prices, $ billion), 2018-22
Table 12: South Africa gdp (current prices, $ billion), 2018-22
Table 13: South Africa inflation, 2018-22
Table 14: South Africa consumer price index (absolute), 2018-22
Table 15: South Africa exchange rate, 2018-22
List of Figures
Figure 1: South Africa consumer electronics retail market value: $ million, 2017-22
Figure 2: South Africa consumer electronics retail market category segmentation: $ million, 2017-2022
Figure 3: South Africa consumer electronics retail market geography segmentation: % share, by value, 2022
Figure 4: South Africa consumer electronics retail market distribution: % share, by value, 2022
Figure 5: South Africa consumer electronics retail market value forecast: $ million, 2022-27
Figure 6: Forces driving competition in the consumer electronics retail market in South Africa, 2022
Figure 7: Drivers of buyer power in the consumer electronics retail market in South Africa, 2022
Figure 8: Drivers of supplier power in the consumer electronics retail market in South Africa, 2022
Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics retail market in South Africa, 2022
Figure 10: Factors influencing the threat of substitutes in the consumer electronics retail market in South Africa, 2022
Figure 11: Drivers of degree of rivalry in the consumer electronics retail market in South Africa, 2022

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