Singapore Media Market Summary, Competitive Analysis and Forecast to 2027

Singapore Media Market Summary, Competitive Analysis and Forecast to 2027


Summary

Media in Singapore industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The Singaporean media industry had total revenues of $2.8 billion in 2021, representing a compound annual growth rate (CAGR) of -2.5% between 2016 and 2021.
  • The advertising segment accounted for industry's the largest proportion in 2021, with total revenues of $1.9 billion, equivalent to 68% of the industry's overall value.
  • Owing to uncertainty due to COVID-19 and a loss of consumer confidence, household consumption expenditure contracted by 7.1% and real GDP shrunk by 5.4% in 2020. However, the consumer spending increased by 9.16% in 2021 as compared to 2020..
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Singapore
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Singapore
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Singapore media market with five year forecasts
Reasons to Buy
  • What was the size of the Singapore media market by value in 2022?
  • What will be the size of the Singapore media market in 2027?
  • What factors are affecting the strength of competition in the Singapore media market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Singapore's media market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
7.4. How has COVID-19 affected this industry's segments in 2020?
8 Company Profiles
8.1. WPP plc
8.2. MediaCorp Pte Ltd
8.3. Comcast Corporation
8.4. Omnicom Group, Inc.
8.5. SPH Media Limited
8.6. The Walt Disney Company
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Singapore media industry value: $ billion, 2017-22(e)
Table 2: Singapore media industry category segmentation: % share, by value, 2017–2022(e)
Table 3: Singapore media industry category segmentation: $ billion, 2017-2022
Table 4: Singapore media industry geography segmentation: $ billion, 2022(e)
Table 5: Singapore media industry value forecast: $ billion, 2022-27
Table 6: WPP plc: key facts
Table 7: WPP plc: Annual Financial Ratios
Table 8: WPP plc: Key Employees
Table 9: WPP plc: Key Employees Continued
Table 10: MediaCorp Pte Ltd: key facts
Table 11: MediaCorp Pte Ltd: Key Employees
Table 12: Comcast Corporation: key facts
Table 13: Comcast Corporation: Annual Financial Ratios
Table 14: Comcast Corporation: Key Employees
Table 15: Comcast Corporation: Key Employees Continued
Table 16: Comcast Corporation: Key Employees Continued
Table 17: Comcast Corporation: Key Employees Continued
Table 18: Omnicom Group, Inc.: key facts
Table 19: Omnicom Group, Inc.: Annual Financial Ratios
Table 20: Omnicom Group, Inc.: Key Employees
Table 21: Omnicom Group, Inc.: Key Employees Continued
Table 22: SPH Media Limited: key facts
Table 23: SPH Media Limited: Key Employees
Table 24: The Walt Disney Company: key facts
Table 25: The Walt Disney Company: Annual Financial Ratios
Table 26: The Walt Disney Company: Key Employees
Table 27: The Walt Disney Company: Key Employees Continued
Table 28: Singapore size of population (million), 2018–22
Table 29: Singapore gdp (constant 2005 prices, $ billion), 2018–22
Table 30: Singapore gdp (current prices, $ billion), 2018–22
Table 31: Singapore inflation, 2018–22
Table 32: Singapore consumer price index (absolute), 2018–22
Table 33: Singapore exchange rate, 2017–21
List of Figures
Figure 1: Singapore media industry value: $ billion, 2017-22(e)
Figure 2: Singapore media industry category segmentation: $ billion, 2017-2022
Figure 3: Singapore media industry geography segmentation: % share, by value, 2022(e)
Figure 4: Singapore media industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the media industry in Singapore, 2022
Figure 6: Drivers of buyer power in the media industry in Singapore, 2022
Figure 7: Drivers of supplier power in the media industry in Singapore, 2022
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Singapore, 2022
Figure 9: Factors influencing the threat of substitutes in the media industry in Singapore, 2022
Figure 10: Drivers of degree of rivalry in the media industry in Singapore, 2022

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