Oral Hygiene in Brazil industry profile provides top-line qualitative and quantitative summary information including: market size (value 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
The oral hygiene market consists of retail sales of breath fresheners (non-confectionery), dental floss, denture care, mouthwash, toothbrushes & replacement heads and toothpaste. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2023 exchange rates.
The Brazilian Oral Hygiene market had total revenues of $2,942.6 million in 2023, representing a compound annual growth rate (CAGR) of -0.2% between 2018 and 2023.
Market consumption volume increased with a CAGR of 2% between 2018 and 2023, to reach a total of 1,502.1 million units in 2023.
The performance of the market is forecast to accelerate, with an anticipated CAGR of 7.3% for the five-year period 2023-2028, which is expected to drive the market to a value of $4,190.8 million by the end of 2028.
Scope
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the oral hygiene market in Brazil
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the oral hygiene market in Brazil
Leading company profiles reveal details of key oral hygiene market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Brazil oral hygiene market with five year forecasts
Reasons to Buy
What was the size of the Brazil oral hygiene market by value in 2023?
What will be the size of the Brazil oral hygiene market in 2028?
What factors are affecting the strength of competition in the Brazil oral hygiene market?
How has the market performed over the last five years?
What are the main segments that make up Brazil's oral hygiene market?
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Brazilian oral hygiene market?
7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2018-2023)?
7.4. Which companies market shares have suffered in the last 5 years?
7.5. What are the most popular brands in the Brazilian oral hygiene market?
8 Company Profiles
8.1. Colgate-Palmolive Co
8.2. The Procter & Gamble Co
8.3. Unilever Plc.
8.4. Johnson & Johnson
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Brazil oral hygiene market value: $ million, 2018-23
Table 2: Brazil oral hygiene market volume: million units, 2018-23
Table 3: Brazil oral hygiene market category segmentation: % share, by value, 2018-23