Norway Online Retail Market Summary, Competitive Analysis and Forecast to 2026
Summary
Online Retail in Norway industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2016-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The online retail market includes all sales within Clothing & Footwear, Electricals, Food & Grocery, Health & Beauty, Home and Other (Books, News & Stationery, Jewelry & Watches, Luggage & Leather Goods, Music, Video & Entertainment Software, Sports & Leisure Equipment and others) segments, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer. Online specialists retailers include sell only via the internet. Other online retail is a sell done online by retailers that also operate via offline channels (in-store, mail order, direct selling, etc.)
- The Norwegian online retail market had total revenues of $9,758.9m in 2021, representing a compound annual growth rate (CAGR) of 16.6% between 2017 and 2021.
- Other Online Retail account for the largest proportion of sales in the Norwegian online retail market in 2021, sales through this channel generated $5,076.7m, equivalent to 52% of the market's overall value.
- Norway witnessed huge shift to digital payments with the local payment option VIPPS being the most popular, followed by Apple Pay. Consumers prefer mobile shopping and seamless mobile payments while shopping, while merchants are also inclined towards digital payments.
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Norway
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Norway
- Leading company profiles reveal details of key online retail market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Norway online retail market with five year forecasts by both value and volume
- What was the size of the Norway online retail market by value in 2021?
- What will be the size of the Norway online retail market in 2026?
- What factors are affecting the strength of competition in the Norway online retail market?
- How has the market performed over the last five years?
- Who are the top competitors in Norway's online retail market?
- 1 Executive Summary
- 1.1. Market value
- 1.2. Market value forecast
- 1.3. Category segmentation
- 1.4. Geography segmentation
- 1.5. Market rivalry
- 1.6. Competitive Landscape
- 2 Market Overview
- 2.1. Market definition
- 2.2. Market analysis
- 3 Market Data
- 3.1. Market value
- 4 Market Segmentation
- 4.1. Category segmentation
- 4.2. Geography segmentation
- 4.3. Market distribution
- 5 Market Outlook
- 5.1. Market value forecast
- 6 Five Forces Analysis
- 6.1. Summary
- 6.2. Buyer power
- 6.3. Supplier power
- 6.4. New entrants
- 6.5. Threat of substitutes
- 6.6. Degree of rivalry
- 7 Competitive Landscape
- 7.1. Who are the leading players?
- 7.2. What are the main business models in the market?
- 7.3. What strategies do the leading players follow?
- 7.4. Who are the main challengers to the incumbents?
- 7.5. What is the rationale for the recent M&A activity?
- 8 Company Profiles
- 8.1. Komplett Group
- 8.2. Elkjop Nordic AS
- 8.3. Zalando SE
- 8.4. Apple Inc
- 8.5. H & M Hennes & Mauritz AB
- 8.6. XXL ASA
- 9 Macroeconomic Indicators
- 9.1. Country data
- 10 Appendix
- 10.1. Methodology
- 10.2. Industry associations
- 10.3. Related MarketLine research
- 10.4. About MarketLine
- List of Tables
- Table 1: Norway online retail sector value: $ million, 2016–21
- Table 2: Norway online retail sector category segmentation: % share, by value, 2016–2021
- Table 3: Norway online retail sector category segmentation: $ million, 2016-2021
- Table 4: Norway online retail sector geography segmentation: $ million, 2021
- Table 5: Norway online retail sector distribution: % share, by value, 2021
- Table 6: Norway online retail sector value forecast: $ million, 2021–26
- Table 7: Komplett Group: key facts
- Table 8: Komplett Group: Annual Financial Ratios
- Table 9: Komplett Group: Key Employees
- Table 10: Elkjop Nordic AS: key facts
- Table 11: Elkjop Nordic AS: Key Employees
- Table 12: Zalando SE: key facts
- Table 13: Zalando SE: Annual Financial Ratios
- Table 14: Zalando SE: Key Employees
- Table 15: Apple Inc: key facts
- Table 16: Apple Inc: Annual Financial Ratios
- Table 17: Apple Inc: Key Employees
- Table 18: Apple Inc: Key Employees Continued
- Table 19: H & M Hennes & Mauritz AB: key facts
- Table 20: H & M Hennes & Mauritz AB: Annual Financial Ratios
- Table 21: H & M Hennes & Mauritz AB: Key Employees
- Table 22: H & M Hennes & Mauritz AB: Key Employees Continued
- Table 23: XXL ASA: key facts
- Table 24: XXL ASA: Annual Financial Ratios
- Table 25: XXL ASA: Key Employees
- Table 26: Norway size of population (million), 2017–21
- Table 27: Norway gdp (constant 2005 prices, $ billion), 2017–21
- Table 28: Norway gdp (current prices, $ billion), 2017–21
- Table 29: Norway inflation, 2017–21
- Table 30: Norway consumer price index (absolute), 2017–21
- Table 31: Norway exchange rate, 2017–21
- List of Figures
- Figure 1: Norway online retail sector value: $ million, 2016–21
- Figure 2: Norway online retail sector category segmentation: $ million, 2016-2021
- Figure 3: Norway online retail sector geography segmentation: % share, by value, 2021
- Figure 4: Norway online retail sector distribution: % share, by value, 2021
- Figure 5: Norway online retail sector value forecast: $ million, 2021–26
- Figure 6: Forces driving competition in the online retail sector in Norway, 2021
- Figure 7: Drivers of buyer power in the online retail sector in Norway, 2021
- Figure 8: Drivers of supplier power in the online retail sector in Norway, 2021
- Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Norway, 2021
- Figure 10: Factors influencing the threat of substitutes in the online retail sector in Norway, 2021
- Figure 11: Drivers of degree of rivalry in the online retail sector in Norway, 2021
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook