Motorcycles in Europe industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
The motorcycles market consists of all on- and off-road motorcycles including scooters and mopeds.
The European motorcycles market had total revenues of $17,885.9 million in 2023, representing a compound annual growth rate (CAGR) of 8.3% between 2018 and 2023.
Market consumption volume increased with a CAGR of 7.5% between 2018 and 2023, to reach a total of 2,921.0 thousand units in 2023.
The European motorcycle market is impacted by several macroeconomic factors such as economic growth, slow growth in GDP, and decreasing business confidence. For instance, the Norwegian economy experienced a technical recession in the third quarter of 2023, with GDP shrinking by 0.5%.
Scope
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the motorcycles market in Europe
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the motorcycles market in Europe
Leading company profiles reveal details of key motorcycles market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Europe motorcycles market with five year forecasts by both value and volume
Reasons to Buy
What was the size of the Europe motorcycles market by value in 2023?
What will be the size of the Europe motorcycles market in 2028?
What factors are affecting the strength of competition in the Europe motorcycles market?
How has the market performed over the last five years?
Who are the top competitors in Europe's motorcycles market?
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the market?
7.3. What strategies do the leading players follow?
7.4. What are the strengths of the leading players?
7.5. Have there been any recent developments in the market?
8 Company Profiles
8.1. Honda Motor Co., Ltd.
8.2. Bayerische Motoren Werke AG
8.3. Ducati Motor Holding S.p.A.
8.4. Piaggio & C. S.p.A.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Europe motorcycles market value: $ million, 2018-23
Table 2: Europe motorcycles market volume: thousand units, 2018-23
Table 3: Europe motorcycles market category segmentation: % share, by volume, 2018-2023
Table 4: Europe motorcycles market category segmentation: thousand units, 2018-2023
Table 5: Europe motorcycles market geography segmentation: $ million, 2023
Table 6: Europe motorcycles market value forecast: $ million, 2023-28
Table 7: Europe motorcycles market volume forecast: thousand units, 2023-28
Table 8: Europe motorcycles market share: % share, by volume, 2023
Table 9: Honda Motor Co., Ltd.: key facts
Table 10: Honda Motor Co., Ltd.: Annual Financial Ratios
Table 11: Honda Motor Co., Ltd.: Key Employees
Table 12: Honda Motor Co., Ltd.: Key Employees Continued
Table 13: Bayerische Motoren Werke AG: key facts
Table 14: Bayerische Motoren Werke AG: Annual Financial Ratios
Table 15: Bayerische Motoren Werke AG: Key Employees
Table 16: Bayerische Motoren Werke AG: Key Employees Continued
Table 17: Ducati Motor Holding S.p.A.: key facts
Table 18: Ducati Motor Holding S.p.A.: Key Employees
Table 19: Piaggio & C. S.p.A.: key facts
Table 20: Piaggio & C. S.p.A.: Annual Financial Ratios
Table 21: Piaggio & C. S.p.A.: Key Employees
Table 22: Europe size of population (million), 2019-23
Table 23: Europe gdp (constant 2005 prices, $ billion), 2019-23
Table 24: Europe gdp (current prices, $ billion), 2019-23
Table 25: Europe inflation, 2019-23
Table 26: Europe consumer price index (absolute), 2019-23
Table 27: Europe exchange rate, 2019-23
List of Figures
Figure 1: Europe motorcycles market value: $ million, 2018-23
Figure 2: Europe motorcycles market volume: thousand units, 2018-23
Figure 3: Europe motorcycles market category segmentation: thousand units, 2018-2023
Figure 4: Europe motorcycles market geography segmentation: % share, by value, 2023
Figure 5: Europe motorcycles market value forecast: $ million, 2023-28
Figure 6: Europe motorcycles market volume forecast: thousand units, 2023-28
Figure 7: Forces driving competition in the motorcycles market in Europe, 2023
Figure 8: Drivers of buyer power in the motorcycles market in Europe, 2023
Figure 9: Drivers of supplier power in the motorcycles market in Europe, 2023
Figure 10: Factors influencing the likelihood of new entrants in the motorcycles market in Europe, 2023
Figure 11: Factors influencing the threat of substitutes in the motorcycles market in Europe, 2023
Figure 12: Drivers of degree of rivalry in the motorcycles market in Europe, 2023
Figure 13: Europe motorcycles market share: % share, by volume, 2023