Hallmark Cards, Inc. - Company Profile and SWOT Analysis
Summary
Hallmark Cards, Inc. - Company Profile and SWOT Analysis, is a source of comprehensive company data and information. The report covers the company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360˚ view of the company.
Key Highlights
Hallmark Cards, Inc. (Hallmark or 'the company') manufactures and distributes greeting cards and home decorative products. The company product portfolio includes gifts, ornaments, decorative items, picture frames, albums, scrapbook, and e-cards. Hallmark also operates a cable television channel. Hallmark distributes products through retail outlets and independently owned Hallmark Gold Crown stores located across the globe. It markets products and services through www.hallmark.com and television channel such as Hallmark and Hallmark Hall of Fame original movies. The company manages and holds international subsidiaries, licensees and distributors in Australia, Japan, India, Canada, Belgium, Germany, the Netherlands, the UK, France, the Philippines, and New Zealand. The company is headquartered in Kansas City, Missouri, the US.
Scope
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