Global Media

Global Media

Summary

Global Media industry profile provides top-line qualitative and quantitative summary information including: market size (value 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

• The media industry is segmented into advertising, broadcasting & cable TV, publishing, and movies & entertainment.
• The global media industry registered revenues of $1,474.4 billion in 2023, representing a negative compound annual growth rate (CAGR) of 0.7% between 2018 and 2023.
• The advertising segment accounted for the industry's largest proportion in 2023, with total revenues of $733.9 billion, equivalent to 49.8% of the industry's overall value.
• According to GlobalData, North America accounted for a share of 38.1% of the global media industry in 2023.

Scope

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in the global
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global media market
• Leading company profiles reveal details of key media market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the Global media market with five year forecasts

Reasons to Buy

• What was the size of the Global media market by value in 2023?
• What will be the size of the Global media market in 2028?
• What factors are affecting the strength of competition in the Global media market?
• How has the market performed over the last five years?
• What are the main segments that make up the global's media market?