Europe Oral Hygiene Market Summary, Competitive Analysis and Forecast to 2026
Summary
Oral Hygiene in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2016-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
The oral hygiene market consists of retail sales of breath fresheners (non-confectionery), dental floss, denture care, mouthwash, toothbrushes & replacement heads and toothpaste. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2021 exchange rates..
The European Oral Hygiene market had total revenues of $12,306.8m in 2021, representing a compound annual growth rate (CAGR) of 2.1% between 2016 and 2021.
Market consumption volume increased with a CAGR of 0.5% between 2016 and 2021, to reach a total of 3,715.2 million units in 2021.
The performance of the market is forecast to follow a similar pattern with an anticipated CAGR of 2.2% for the five-year period 2021 - 2026, which is expected to drive the market to a value of $13,738.0m by the end of 2026.
Scope
Save time carrying out entry-level research by identifying the size, growth, and leading players in the oral hygiene market in Europe
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the oral hygiene market in Europe
Leading company profiles reveal details of key oral hygiene market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Europe oral hygiene market with five year forecasts
Reasons to Buy
What was the size of the Europe oral hygiene market by value in 2021?
What will be the size of the Europe oral hygiene market in 2026?
What factors are affecting the strength of competition in the Europe oral hygiene market?
How has the market performed over the last five years?
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the European oral hygiene market?
7.3. Which companies have been most successful in increasing their market shares between 2016-2021?
7.4. Which companies market shares have suffered in the period between 2016-2021?
7.5. What are the most popular brands in the oral hygiene market?
8 Company Profiles
8.1. Colgate-Palmolive Co
8.2. The Procter & Gamble Co
8.3. Unilever Plc.
8.4. GlaxoSmithKline Consumer Healthcare UK Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Europe oral hygiene market value: $ million, 2016–21
Table 2: Europe oral hygiene market volume: million units, 2016–21
Table 3: Europe oral hygiene market category segmentation: % share, by value, 2016–2021