Market Research Marketing & Market Research Market Research Advertising & Marketing Market Research Advertising Market Research

Top 5 Emerging Countries Advertising - Market Summary, Competitive Analysis and Forecast, 2017-2026

Best Price Guarantee Length Publisher Published Date SKU
from $995 125 Pages MarketLine March, 2022 MTLN17050582
Best Price Guarantee
Price from $995
Length 125 Pages
Publisher MarketLine
Published Date March, 2022
SKU MTLN17050582

Top 5 Emerging Countries Advertising - Market Summary, Competitive Analysis and Forecast, 2017-2026

Summary

The Emerging 5 Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2017-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Key Highlights

  • These countries contributed $139,625.0 million to the global advertising industry in 2021, with a compound annual growth rate (CAGR) of 3.5% between 2007 and 2011. The top 5 emerging countries are expected to reach a value of $185,208.8 million in 2026, with a CAGR of 5.8% over the 2021-26 period.
Within the advertising industry, China is the leading country among the top 5 emerging nations, with market revenues of $111,600.0 million in 2021. This was followed by Brazil and India with a value of $10,462.5 and $9,000.0 million, respectively.

China is expected to lead the advertising industry in the top five emerging nations, with a value of $147,634.6 million in 2026, followed by India and Brazil with expected values of $14,117.5 and $13,297.1 million, respectively.

Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the emerging five advertising industry
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the emerging five advertising industry
  • Leading company profiles reveal details of key advertising industry players’ emerging five operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the emerging five advertising industry with five year forecasts
  • Compares data from Brazil, China, India, Mexico and South Africa, alongside individual chapters on each country
Reasons to Buy
  • What was the size of the emerging five advertising industry by value in 2021?
  • What will be the size of the emerging five advertising industry in 2026?
  • What factors are affecting the strength of competition in the emerging five advertising industry?
  • How has the industry performed over the last five years?
  • What are the main segments that make up the emerging five advertising industry?


Companies Mentioned

Dentsu, Inc.
The Interpublic Group of Companies, Inc.
WPP plc
Omnicom Group, Inc.
Publicis Groupe SA
Havas SA

1 Introduction
1.1. What is this report about?
1.2. Who is the target reader?
1.3. How to use this report
1.4. Definitions
2 Top 5 Emerging Countries Advertising
2.1. Industry Outlook
3 Advertising in South Africa
3.1. Market Overview
3.2. Market Data
3.3. Market Segmentation
3.4. Market outlook
3.5. Five forces analysis
4 Macroeconomic Indicators
4.1. Country data
5 Advertising in Brazil
5.1. Market Overview
5.2. Market Data
5.3. Market Segmentation
5.4. Market outlook
5.5. Five forces analysis
6 Macroeconomic Indicators
6.1. Country data
7 Advertising in China
7.1. Market Overview
7.2. Market Data
7.3. Market Segmentation
7.4. Market outlook
7.5. Five forces analysis
8 Macroeconomic Indicators
8.1. Country data
9 Advertising in India
9.1. Market Overview
9.2. Market Data
9.3. Market Segmentation
9.4. Market outlook
9.5. Five forces analysis
10 Macroeconomic Indicators
10.1. Country data
11 Advertising in Mexico
11.1. Market Overview
11.2. Market Data
11.3. Market Segmentation
11.4. Market outlook
11.5. Five forces analysis
12 Macroeconomic Indicators
12.1. Country data
13 Company Profiles
13.1. Dentsu, Inc.
13.2. The Interpublic Group of Companies, Inc.
13.3. WPP plc
13.4. Omnicom Group, Inc.
13.5. Publicis Groupe SA
13.6. Havas SA
14 Appendix
14.1. Methodology
14.2. About MarketLine
List of Tables
Table 1: Top 5 emerging countries advertising industry, revenue ($m), 2017-26
Table 2: Top 5 emerging countries advertising industry, revenue ($m), 2017-21
Table 3: Top 5 emerging countries advertising industry forecast, revenue ($m), 2021-26
Table 4: South Africa advertising industry value: $ million, 2017-21
Table 5: South Africa advertising industry category segmentation: % share, by value, 2017-2021
Table 6: South Africa advertising industry category segmentation: $ million, 2017-2021
Table 7: South Africa advertising industry geography segmentation: $ million, 2021
Table 8: South Africa advertising industry value forecast: $ million, 2021-26
Table 9: South Africa size of population (million), 2017-21
Table 10: South Africa gdp (constant 2005 prices, $ billion), 2017-21
Table 11: South Africa gdp (current prices, $ billion), 2017-21
Table 12: South Africa inflation, 2017-21
Table 13: South Africa consumer price index (absolute), 2017-21
Table 14: South Africa exchange rate, 2017-21
Table 15: Brazil advertising industry value: $ million, 2017-21
Table 16: Brazil advertising industry category segmentation: % share, by value, 2017-2021
Table 17: Brazil advertising industry category segmentation: $ million, 2017-2021
Table 18: Brazil advertising industry geography segmentation: $ million, 2021
Table 19: Brazil advertising industry value forecast: $ million, 2021-26
Table 20: Brazil size of population (million), 2017-21
Table 21: Brazil gdp (constant 2005 prices, $ billion), 2017-21
Table 22: Brazil gdp (current prices, $ billion), 2017-21
Table 23: Brazil inflation, 2017-21
Table 24: Brazil consumer price index (absolute), 2017-21
Table 25: Brazil exchange rate, 2017-21
Table 26: China advertising industry value: $ billion, 2017-21
Table 27: China advertising industry category segmentation: % share, by value, 2017-2021
Table 28: China advertising industry category segmentation: $ billion, 2017-2021
Table 29: China advertising industry geography segmentation: $ billion, 2021
Table 30: China advertising industry value forecast: $ billion, 2021-26
Table 31: China size of population (million), 2017-21
Table 32: China gdp (constant 2005 prices, $ billion), 2017-21
Table 33: China gdp (current prices, $ billion), 2017-21
Table 34: China inflation, 2017-21
Table 35: China consumer price index (absolute), 2017-21
Table 36: China exchange rate, 2017-21
Table 37: India advertising industry value: $ million, 2017-21
Table 38: India advertising industry category segmentation: % share, by value, 2017-2021
Table 39: India advertising industry category segmentation: $ million, 2017-2021
Table 40: India advertising industry geography segmentation: $ million, 2021
Table 41: India advertising industry value forecast: $ million, 2021-26
Table 42: India size of population (million), 2017-21
Table 43: India gdp (constant 2005 prices, $ billion), 2017-21
Table 44: India gdp (current prices, $ billion), 2017-21
Table 45: India inflation, 2017-21
Table 46: India consumer price index (absolute), 2017-21
Table 47: India exchange rate, 2017-21
Table 48: Mexico advertising industry value: $ million, 2017-21
Table 49: Mexico advertising industry category segmentation: % share, by value, 2017-2021
Table 50: Mexico advertising industry category segmentation: $ million, 2017-2021
Table 51: Mexico advertising industry geography segmentation: $ million, 2021
Table 52: Mexico advertising industry value forecast: $ million, 2021-26
Table 53: Mexico size of population (million), 2017-21
Table 54: Mexico gdp (constant 2005 prices, $ billion), 2017-21
Table 55: Mexico gdp (current prices, $ billion), 2017-21
Table 56: Mexico inflation, 2017-21
Table 57: Mexico consumer price index (absolute), 2017-21
Table 58: Mexico exchange rate, 2017-21
Table 59: Dentsu, Inc.: key facts
Table 60: Dentsu, Inc.: Annual Financial Ratios
Table 61: Dentsu, Inc.: Key Employees
Table 62: Dentsu, Inc.: Key Employees Continued
Table 63: The Interpublic Group of Companies, Inc.: key facts
Table 64: The Interpublic Group of Companies, Inc.: Annual Financial Ratios
Table 65: The Interpublic Group of Companies, Inc.: Key Employees
Table 66: The Interpublic Group of Companies, Inc.: Key Employees Continued
Table 67: WPP plc: key facts
Table 68: WPP plc: Annual Financial Ratios
Table 69: WPP plc: Key Employees
Table 70: WPP plc: Key Employees Continued
Table 71: Omnicom Group, Inc.: key facts
Table 72: Omnicom Group, Inc.: Annual Financial Ratios
Table 73: Omnicom Group, Inc.: Key Employees
Table 74: Omnicom Group, Inc.: Key Employees Continued
Table 75: Publicis Groupe SA: key facts
List of Figures
Figure 1: Top 5 emerging countries advertising industry, revenue ($m), 2017-26
Figure 2: Top 5 emerging countries advertising industry, revenue ($m), 2017-21
Figure 3: Top 5 emerging countries advertising industry forecast, revenue ($m), 2021-26
Figure 4: South Africa advertising industry value: $ million, 2017-21
Figure 5: South Africa advertising industry category segmentation: $ million, 2017-2021
Figure 6: South Africa advertising industry geography segmentation: % share, by value, 2021
Figure 7: South Africa advertising industry value forecast: $ million, 2021-26
Figure 8: Forces driving competition in the advertising industry in South Africa, 2021
Figure 9: Drivers of buyer power in the advertising industry in South Africa, 2021
Figure 10: Drivers of supplier power in the advertising industry in South Africa, 2021
Figure 11: Factors influencing the likelihood of new entrants in the advertising industry in South Africa, 2021
Figure 12: Factors influencing the threat of substitutes in the advertising industry in South Africa, 2021
Figure 13: Drivers of degree of rivalry in the advertising industry in South Africa, 2021
Figure 14: Brazil advertising industry value: $ million, 2017-21
Figure 15: Brazil advertising industry category segmentation: $ million, 2017-2021
Figure 16: Brazil advertising industry geography segmentation: % share, by value, 2021
Figure 17: Brazil advertising industry value forecast: $ million, 2021-26
Figure 18: Forces driving competition in the advertising industry in Brazil, 2021
Figure 19: Drivers of buyer power in the advertising industry in Brazil, 2021
Figure 20: Drivers of supplier power in the advertising industry in Brazil, 2021
Figure 21: Factors influencing the likelihood of new entrants in the advertising industry in Brazil, 2021
Figure 22: Factors influencing the threat of substitutes in the advertising industry in Brazil, 2021
Figure 23: Drivers of degree of rivalry in the advertising industry in Brazil, 2021
Figure 24: China advertising industry value: $ billion, 2017-21
Figure 25: China advertising industry category segmentation: $ billion, 2017-2021
Figure 26: China advertising industry geography segmentation: % share, by value, 2021
Figure 27: China advertising industry value forecast: $ billion, 2021-26
Figure 28: Forces driving competition in the advertising industry in China, 2021
Figure 29: Drivers of buyer power in the advertising industry in China, 2021
Figure 30: Drivers of supplier power in the advertising industry in China, 2021
Figure 31: Factors influencing the likelihood of new entrants in the advertising industry in China, 2021
Figure 32: Factors influencing the threat of substitutes in the advertising industry in China, 2021
Figure 33: Drivers of degree of rivalry in the advertising industry in China, 2021
Figure 34: India advertising industry value: $ million, 2017-21
Figure 35: India advertising industry category segmentation: $ million, 2017-2021
Figure 36: India advertising industry geography segmentation: % share, by value, 2021
Figure 37: India advertising industry value forecast: $ million, 2021-26
Figure 38: Forces driving competition in the advertising industry in India, 2021
Figure 39: Drivers of buyer power in the advertising industry in India, 2021
Figure 40: Drivers of supplier power in the advertising industry in India, 2021
Figure 41: Factors influencing the likelihood of new entrants in the advertising industry in India, 2021
Figure 42: Factors influencing the threat of substitutes in the advertising industry in India, 2021
Figure 43: Drivers of degree of rivalry in the advertising industry in India, 2021
Figure 44: Mexico advertising industry value: $ million, 2017-21
Figure 45: Mexico advertising industry category segmentation: $ million, 2017-2021
Figure 46: Mexico advertising industry geography segmentation: % share, by value, 2021
Figure 47: Mexico advertising industry value forecast: $ million, 2021-26
Figure 48: Forces driving competition in the advertising industry in Mexico, 2021
Figure 49: Drivers of buyer power in the advertising industry in Mexico, 2021
Figure 50: Drivers of supplier power in the advertising industry in Mexico, 2021
Figure 51: Factors influencing the likelihood of new entrants in the advertising industry in Mexico, 2021
Figure 52: Factors influencing the threat of substitutes in the advertising industry in Mexico, 2021
Figure 53: Drivers of degree of rivalry in the advertising industry in Mexico, 2021

$995
$1,990
$2,985

Research Assistance

US: 800.298.5699
Int'l: +1.240.747.3093
Live help
Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Other tasks

Cookie Settings