Digital Advertising Top 5 Emerging Markets Industry Guide 2019-2028

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $995	213 Pages	MarketLine	May, 2024	MTLN18979480

Best Price Guarantee
Price	from $995
Length	213 Pages
Publisher	MarketLine
Published Date	May, 2024
SKU	MTLN18979480

Digital Advertising Top 5 Emerging Markets Industry Guide 2019-2028

Summary

The Emerging 5 Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: market size (value , and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

These countries contributed $84,407.5 million to the global digital advertising industry in 2023, with a compound annual growth rate (CAGR) of 5.5% between 2007 and 2011. The top 5 emerging countries are expected to reach a value of $1,20,430.2 million in 2028, with a CAGR of 7.4% over the 2023-28 period.
Within the digital advertising industry, China is the leading country among the top 5 emerging nations, with market revenues of $69,177.9 million in 2023. This was followed by Brazil and India with a value of $7,428.3 and $3,226.7 million, respectively.
China is expected to lead the digital advertising industry in the top five emerging nations, with a value of $92,028.8 million in 2028, followed by Brazil and India with expected values of $11,259.4 and $7,779.8 million, respectively.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the emerging five digital advertising market
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the emerging five digital advertising market
Leading company profiles reveal details of key digital advertising market players’ emerging five operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the emerging five digital advertising market with five year forecasts
Compares data from Brazil, China, India, Mexico and South Africa, alongside individual chapters on each country

Reasons to Buy

What was the size of the emerging five digital advertising market by value in 2023?
What will be the size of the emerging five digital advertising market in 2028?
What factors are affecting the strength of competition in the emerging five digital advertising market?
How has the market performed over the last five years?
What are the main segments that make up the emerging five digital advertising market?

1 Introduction: 1.1. What is this report about?; 1.2. Who is the target reader?; 1.3. How to use this report; 1.4. Definitions
2 Top 5 Emerging Countries Digital Advertising: 2.1. Industry Outlook
3 Digital Advertising in South Africa: 3.1. Market Overview; 3.2. Market Data; 3.3. Market Segmentation; 3.4. Market outlook; 3.5. Five forces analysis
4 Macroeconomic Indicators: 4.1. Country data
5 Digital Advertising in Brazil: 5.1. Market Overview; 5.2. Market Data; 5.3. Market Segmentation; 5.4. Market outlook; 5.5. Five forces analysis
6 Macroeconomic Indicators: 6.1. Country data
7 Digital Advertising in China: 7.1. Market Overview; 7.2. Market Data; 7.3. Market Segmentation; 7.4. Market outlook; 7.5. Five forces analysis
8 Macroeconomic Indicators: 8.1. Country data
9 Digital Advertising in India: 9.1. Market Overview; 9.2. Market Data; 9.3. Market Segmentation; 9.4. Market outlook; 9.5. Five forces analysis
10 Macroeconomic Indicators: 10.1. Country data
11 Digital Advertising in Mexico: 11.1. Market Overview; 11.2. Market Data; 11.3. Market Segmentation; 11.4. Market outlook; 11.5. Five forces analysis
12 Macroeconomic Indicators: 12.1. Country data
13 Company Profiles: 13.1. Microsoft Corporation; 13.1. Amazon.com, Inc.; 13.2. Apple Inc; 13.3. Meta Platforms, Inc.; 13.4. Tencent Holdings Limited; 13.5. Baidu, Inc.; 13.6. Publicis Groupe SA; 13.7. Alphabet Inc; 13.8. Alibaba Group Holding Limited; 13.9. Naver Corp; 13.10. Havas SA; 13.11. RTL Group SA; 13.12. Enero Group Limited; 13.13. REA Group Ltd; 13.14. Globo Comunicacao e Participacoes S.A.; 13.15. Omnicom Group, Inc.; 13.16. Canadian Broadcasting Corp; 13.17. Beijing ByteDance Technology Co Ltd; 13.18. Flipkart Internet Pvt Ltd; 13.19. RCS MediaGroup SpA; 13.20. Rakuten Group Inc; 13.21. Mercado Libre Inc; 13.22. bol.com bv; 13.23. Yandex NV; 13.24. Mail.Ru Group LLC; 13.25. Kakao Corp; 13.26. S4 Capital plc; 13.27. Paramount Global Inc
14 Appendix: 14.1. Methodology; 14.2. About MarketLine
List of Tables: Table 1: Top 5 emerging countries digital advertising industry, revenue ($m), 2019-28; Table 2: Top 5 emerging countries digital advertising industry, revenue ($m), 2019-23; Table 3: Top 5 emerging countries digital advertising industry forecast, revenue ($m), 2023-28; Table 4: South Africa digital advertising market value: $ million, 2018-23; Table 5: South Africa digital advertising market category segmentation: % share, by value, 2018-2023; Table 6: South Africa digital advertising market category segmentation: $ million, 2018-2023; Table 7: South Africa digital advertising market geography segmentation: $ million, 2023; Table 8: South Africa digital advertising market value forecast: $ million, 2023-28; Table 9: South Africa size of population (million), 2019-23; Table 10: South Africa gdp (constant 2005 prices, $ billion), 2019-23; Table 11: South Africa gdp (current prices, $ billion), 2019-23; Table 12: South Africa inflation, 2019-23; Table 13: South Africa consumer price index (absolute), 2019-23; Table 14: South Africa exchange rate, 2019-23; Table 15: Brazil digital advertising market value: $ million, 2018-23; Table 16: Brazil digital advertising market category segmentation: % share, by value, 2018-2023; Table 17: Brazil digital advertising market category segmentation: $ million, 2018-2023; Table 18: Brazil digital advertising market geography segmentation: $ million, 2023; Table 19: Brazil digital advertising market value forecast: $ million, 2023-28; Table 20: Brazil size of population (million), 2019-23; Table 21: Brazil gdp (constant 2005 prices, $ billion), 2019-23; Table 22: Brazil gdp (current prices, $ billion), 2019-23; Table 23: Brazil inflation, 2019-23; Table 24: Brazil consumer price index (absolute), 2019-23; Table 25: Brazil exchange rate, 2019-23; Table 26: China digital advertising market value: $ million, 2018-23; Table 27: China digital advertising market category segmentation: % share, by value, 2018-2023; Table 28: China digital advertising market category segmentation: $ million, 2018-2023; Table 29: China digital advertising market geography segmentation: $ million, 2023; Table 30: China digital advertising market value forecast: $ million, 2023-28; Table 31: China size of population (million), 2019-23; Table 32: China gdp (constant 2005 prices, $ billion), 2019-23; Table 33: China gdp (current prices, $ billion), 2019-23; Table 34: China inflation, 2019-23; Table 35: China consumer price index (absolute), 2019-23; Table 36: China exchange rate, 2019-23; Table 37: India digital advertising market value: $ million, 2018-23; Table 38: India digital advertising market category segmentation: % share, by value, 2018-2023; Table 39: India digital advertising market category segmentation: $ million, 2018-2023; Table 40: India digital advertising market geography segmentation: $ million, 2023; Table 41: India digital advertising market value forecast: $ million, 2023-28; Table 42: India size of population (million), 2019-23; Table 43: India gdp (constant 2005 prices, $ billion), 2019-23; Table 44: India gdp (current prices, $ billion), 2019-23; Table 45: India inflation, 2019-23; Table 46: India consumer price index (absolute), 2019-23; Table 47: India exchange rate, 2019-23; Table 48: Mexico digital advertising market value: $ million, 2018-23; Table 49: Mexico digital advertising market category segmentation: % share, by value, 2018-2023; Table 50: Mexico digital advertising market category segmentation: $ million, 2018-2023; Table 51: Mexico digital advertising market geography segmentation: $ million, 2023; Table 52: Mexico digital advertising market value forecast: $ million, 2023-28; Table 53: Mexico size of population (million), 2019-23; Table 54: Mexico gdp (constant 2005 prices, $ billion), 2019-23; Table 55: Mexico gdp (current prices, $ billion), 2019-23; Table 56: Mexico inflation, 2019-23; Table 57: Mexico consumer price index (absolute), 2019-23; Table 58: Mexico exchange rate, 2019-23; Table 59: Microsoft Corporation: key facts; Table 60: Microsoft Corporation: Annual Financial Ratios; Table 61: Microsoft Corporation: Key Employees; Table 62: Microsoft Corporation: Key Employees Continued; Table 63: Amazon.com, Inc.: key facts; Table 64: Amazon.com, Inc.: Annual Financial Ratios; Table 65: Amazon.com, Inc.: Key Employees; Table 66: Amazon.com, Inc.: Key Employees Continued; Table 67: Apple Inc: key facts; Table 68: Apple Inc: Annual Financial Ratios; Table 69: Apple Inc: Key Employees; Table 70: Apple Inc: Key Employees Continued; Table 71: Meta Platforms, Inc.: key facts; Table 72: Meta Platforms, Inc.: Annual Financial Ratios; Table 73: Meta Platforms, Inc.: Key Employees; Table 74: Meta Platforms, Inc.: Key Employees Continued; Table 75: Tencent Holdings Limited: key facts; Table 76: Tencent Holdings Limited: Annual Financial Ratios; Table 77: Tencent Holdings Limited: Key Employees; Table 78: Tencent Holdings Limited: Key Employees Continued; Table 79: Baidu, Inc.: key facts; Table 80: Baidu, Inc.: Annual Financial Ratios; Table 81: Baidu, Inc.: Key Employees; Table 82: Publicis Groupe SA: key facts; Table 83: Publicis Groupe SA: Annual Financial Ratios; Table 84: Publicis Groupe SA: Key Employees; Table 85: Publicis Groupe SA: Key Employees Continued; Table 86: Publicis Groupe SA: Key Employees Continued; Table 87: Publicis Groupe SA: Key Employees Continued; Table 88: Alphabet Inc: key facts; Table 89: Alphabet Inc: Annual Financial Ratios; Table 90: Alphabet Inc: Key Employees; Table 91: Alibaba Group Holding Limited: key facts; Table 92: Alibaba Group Holding Limited: Annual Financial Ratios; Table 93: Alibaba Group Holding Limited: Key Employees; Table 94: Naver Corp: key facts; Table 95: Naver Corp: Annual Financial Ratios; Table 96: Naver Corp: Key Employees; Table 97: Havas SA: key facts; Table 98: Havas SA: Key Employees; Table 99: RTL Group SA: key facts; Table 100: RTL Group SA: Annual Financial Ratios; Table 101: RTL Group SA: Key Employees; Table 102: RTL Group SA: Key Employees Continued; Table 103: Enero Group Limited: key facts; Table 104: Enero Group Limited: Annual Financial Ratios; Table 105: Enero Group Limited: Key Employees; Table 106: REA Group Ltd: key facts; Table 107: REA Group Ltd: Annual Financial Ratios; Table 108: REA Group Ltd: Key Employees; Table 109: Globo Comunicacao e Participacoes S.A.: key facts; Table 110: Globo Comunicacao e Participacoes S.A.: Key Employees
List of Figures: Figure 1: Top 5 emerging countries digital advertising industry, revenue ($m), 2019-28; Figure 2: Top 5 emerging countries digital advertising industry, revenue ($m), 2019-23; Figure 3: Top 5 emerging countries digital advertising industry forecast, revenue ($m), 2023-28; Figure 4: South Africa digital advertising market value: $ million, 2018-23; Figure 5: South Africa digital advertising market category segmentation: $ million, 2018-2023; Figure 6: South Africa digital advertising market geography segmentation: % share, by value, 2023; Figure 7: South Africa digital advertising market value forecast: $ million, 2023-28; Figure 8: Forces driving competition in the digital advertising market in South Africa, 2023; Figure 9: Drivers of buyer power in the digital advertising market in South Africa, 2023; Figure 10: Drivers of supplier power in the digital advertising market in South Africa, 2023; Figure 11: Factors influencing the likelihood of new entrants in the digital advertising market in South Africa, 2023; Figure 12: Factors influencing the threat of substitutes in the digital advertising market in South Africa, 2023; Figure 13: Drivers of degree of rivalry in the digital advertising market in South Africa, 2023; Figure 14: Brazil digital advertising market value: $ million, 2018-23; Figure 15: Brazil digital advertising market category segmentation: $ million, 2018-2023; Figure 16: Brazil digital advertising market geography segmentation: % share, by value, 2023; Figure 17: Brazil digital advertising market value forecast: $ million, 2023-28; Figure 18: Forces driving competition in the digital advertising market in Brazil, 2023; Figure 19: Drivers of buyer power in the digital advertising market in Brazil, 2023; Figure 20: Drivers of supplier power in the digital advertising market in Brazil, 2023; Figure 21: Factors influencing the likelihood of new entrants in the digital advertising market in Brazil, 2023; Figure 22: Factors influencing the threat of substitutes in the digital advertising market in Brazil, 2023; Figure 23: Drivers of degree of rivalry in the digital advertising market in Brazil, 2023; Figure 24: China digital advertising market value: $ million, 2018-23; Figure 25: China digital advertising market category segmentation: $ million, 2018-2023; Figure 26: China digital advertising market geography segmentation: % share, by value, 2023; Figure 27: China digital advertising market value forecast: $ million, 2023-28; Figure 28: Forces driving competition in the digital advertising market in China, 2023; Figure 29: Drivers of buyer power in the digital advertising market in China, 2023; Figure 30: Drivers of supplier power in the digital advertising market in China, 2023; Figure 31: Factors influencing the likelihood of new entrants in the digital advertising market in China, 2023; Figure 32: Factors influencing the threat of substitutes in the digital advertising market in China, 2023; Figure 33: Drivers of degree of rivalry in the digital advertising market in China, 2023; Figure 34: India digital advertising market value: $ million, 2018-23; Figure 35: India digital advertising market category segmentation: $ million, 2018-2023; Figure 36: India digital advertising market geography segmentation: % share, by value, 2023; Figure 37: India digital advertising market value forecast: $ million, 2023-28; Figure 38: Forces driving competition in the digital advertising market in India, 2023; Figure 39: Drivers of buyer power in the digital advertising market in India, 2023; Figure 40: Drivers of supplier power in the digital advertising market in India, 2023; Figure 41: Factors influencing the likelihood of new entrants in the digital advertising market in India, 2023; Figure 42: Factors influencing the threat of substitutes in the digital advertising market in India, 2023; Figure 43: Drivers of degree of rivalry in the digital advertising market in India, 2023; Figure 44: Mexico digital advertising market value: $ million, 2018-23; Figure 45: Mexico digital advertising market category segmentation: $ million, 2018-2023; Figure 46: Mexico digital advertising market geography segmentation: % share, by value, 2023; Figure 47: Mexico digital advertising market value forecast: $ million, 2023-28; Figure 48: Forces driving competition in the digital advertising market in Mexico, 2023; Figure 49: Drivers of buyer power in the digital advertising market in Mexico, 2023; Figure 50: Drivers of supplier power in the digital advertising market in Mexico, 2023; Figure 51: Factors influencing the likelihood of new entrants in the digital advertising market in Mexico, 2023; Figure 52: Factors influencing the threat of substitutes in the digital advertising market in Mexico, 2023; Figure 53: Drivers of degree of rivalry in the digital advertising market in Mexico, 2023