Consumer Electronics Retail in Brazil
Summary
Consumer Electronics Retail in Brazil industry profile provides top-line qualitative and quantitative summary information including: market size (value 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The consumer electronics retail market comprises the sales of communications equipment, computer hardware and software, consumer electronics, household appliances, and photographic equipment. The market value represents the retail sales value of consumer electronics.
- The Brazilian consumer electronics retail market recorded revenues of $42.2 billion in 2023, representing a compound annual growth rate (CAGR) of 4.8% between 2018 and 2023.
- The communications equipment segment accounted for the market's largest proportion in 2023, with total revenues of $16.4 billion, equivalent to 38.9% of the market's overall value.
- The growth of the Brazilian consumer electronics retail market is driven by rising disposable income leading to an increase in consumer spending on high-end household appliances and consumer electronics. According to the Brazilian Institute of Geography and Statistics (IBGE), in 2023, Brazil's per capita household real monthly average earnings reached BRL1,848 ($370.0), recording a growth of 11.5% over 2022.
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics retail market in Brazil
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics retail market in Brazil
- Leading company profiles reveal details of key consumer electronics retail market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Brazil consumer electronics retail market with five year forecasts
- What was the size of the Brazil consumer electronics retail market by value in 2023?
- What will be the size of the Brazil consumer electronics retail market in 2028?
- What factors are affecting the strength of competition in the Brazil consumer electronics retail market?
- How has the market performed over the last five years?
- What are the main segments that make up Brazil's consumer electronics retail market?
- 1 Executive Summary
- 1.1. Market value
- 1.2. Market value forecast
- 1.3. Category segmentation
- 1.4. Geography segmentation
- 1.5. Market rivalry
- 1.6. Competitive landscape
- 2 Market Overview
- 2.1. Market definition
- 2.2. Market analysis
- 3 Market Data
- 3.1. Market value
- 4 Market Segmentation
- 4.1. Category segmentation
- 4.2. Geography segmentation
- 4.3. Market distribution
- 5 Market Outlook
- 5.1. Market value forecast
- 6 Five Forces Analysis
- 6.1. Summary
- 6.2. Buyer power
- 6.3. Supplier power
- 6.4. New entrants
- 6.5. Threat of substitutes
- 6.6. Degree of rivalry
- 7 Competitive Landscape
- 7.1. Who are the leading players?
- 7.2. What have been the most recent market developments?
- 8 Company Profiles
- 8.1. Grupo Casas Bahia SA
- 8.2. Magazine Luiza SA
- 8.3. Falabella SA
- 9 Macroeconomic Indicators
- 9.1. Country data
- 10 Appendix
- 10.1. Methodology
- 10.2. Industry associations
- 10.3. Related MarketLine research
- 10.4. About MarketLine
- List of Tables
- Table 1: Brazil consumer electronics retail market value: $ million, 2018-23
- Table 2: Brazil consumer electronics retail market category segmentation: % share, by value, 2018-23
- Table 3: Brazil consumer electronics retail market category segmentation: $ million, 2018-23
- Table 4: Brazil consumer electronics retail market geography segmentation: $ million, 2023
- Table 5: Brazil consumer electronics retail market distribution: % share, by value, 2023
- Table 6: Brazil consumer electronics retail market value forecast: $ million, 2023-28
- Table 7: Grupo Casas Bahia SA: key facts
- Table 8: Grupo Casas Bahia SA: Annual Financial Ratios
- Table 9: Grupo Casas Bahia SA: Key Employees
- Table 10: Magazine Luiza SA: key facts
- Table 11: Magazine Luiza SA: Annual Financial Ratios
- Table 12: Magazine Luiza SA: Key Employees
- Table 13: Falabella SA: key facts
- Table 14: Falabella SA: Annual Financial Ratios
- Table 15: Falabella SA: Key Employees
- Table 16: Brazil Size of Population (million), 2019-23
- Table 17: Brazil real GDP (Constant 2010 Prices, $ billion), 2019-23
- Table 18: Brazil GDP (Current Prices, $ Billion), 2019-23
- Table 19: Brazil Inflation, 2019-23
- Table 20: Brazil Consumer Price Index (Absolute), 2019-23
- Table 21: Brazil exchange rate, 2018-23
- List of Figures
- Figure 1: Brazil consumer electronics retail market value: $ million, 2018-23
- Figure 2: Brazil consumer electronics retail market category segmentation: $ million, 2018-23
- Figure 3: Brazil consumer electronics retail market geography segmentation: % share, by value, 2023
- Figure 4: Brazil consumer electronics retail market distribution: % share, by value, 2023
- Figure 5: Brazil consumer electronics retail market value forecast: $ million, 2023-28
- Figure 6: Forces driving competition in the consumer electronics retail market in Brazil, 2023
- Figure 7: Drivers of buyer power in the consumer electronics retail market in Brazil, 2023
- Figure 8: Drivers of supplier power in the consumer electronics retail market in Brazil, 2023
- Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics retail market in Brazil, 2023
- Figure 10: Factors influencing the threat of substitutes in the consumer electronics retail market in Brazil, 2023
- Figure 11: Drivers of degree of rivalry in the consumer electronics retail market in Brazil, 2023
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook