Breakfast Cereals in North America

Breakfast Cereals in North America
Summary

Breakfast Cereals in North America industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The breakfast cereals market consists of retail sales of hot cereals and ready-to-eat cereals. Hot cereals segment consists of traditional products (e.g. porridge oats), instant mixes and ready-to-heat products. Ready-to-eat cereals segment consists of children's breakfast cereals and family breakfast cereals such as, flakes, muesli and other RTE cereals. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2023 exchange rates.
  • The North American Breakfast cereals market had total revenues of $15,478.2 million in 2023, representing a compound annual growth rate (CAGR) of 3.6% between 2018 and 2023.
  • Market consumption volume increased with a CAGR of 1.3% between 2018 and 2023, to reach a total of 2,135.8 million kilograms in 2023.
  • The performance of the market is forecast to decelerate, with an anticipated CAGR of 3.3% for the five-year period 2023 - 2028, which is expected to drive the market to a value of $18,163.9 million by the end of 2028.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the breakfast cereals market in North America
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the breakfast cereals market in North America
  • Leading company profiles reveal details of key breakfast cereals market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the North America breakfast cereals market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the North America breakfast cereals market by value in 2023?
  • What will be the size of the North America breakfast cereals market in 2028?
  • What factors are affecting the strength of competition in the North America breakfast cereals market?
  • How has the market performed over the last five years?
  • What are the main segments that make up North America's breakfast cereals market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the North American breakfast cereals market?
7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2018-2023)?
7.4. Which companies’ market shares have suffered over the same period?
7.5. What are the most popular brands in the North American breakfast cereals market?
8 Company Profiles
8.1. Kellanova
8.2. General Mills Inc
8.3. PepsiCo Inc
8.4. Post Holdings Inc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: North America breakfast cereals market value: $ million, 2018-23
Table 2: North America breakfast cereals market volume: million kilograms, 2018-23
Table 3: North America breakfast cereals market category segmentation: % share, by value, 2018-2023
Table 4: North America breakfast cereals market category segmentation: $ million, 2018-2023
Table 5: North America breakfast cereals market geography segmentation: $ million, 2023
Table 6: North America breakfast cereals market distribution: % share, by value, 2023
Table 7: North America breakfast cereals market value forecast: $ million, 2023-28
Table 8: North America breakfast cereals market volume forecast: million kilograms, 2023-28
Table 9: North America breakfast cereals market share: % share, by value, 2023
Table 10: Kellanova: key facts
Table 11: Kellanova: Annual Financial Ratios
Table 12: Kellanova: Key Employees
Table 13: Kellanova: Key Employees Continued
Table 14: General Mills Inc: key facts
Table 15: General Mills Inc: Annual Financial Ratios
Table 16: General Mills Inc: Key Employees
Table 17: PepsiCo Inc: key facts
Table 18: PepsiCo Inc: Annual Financial Ratios
Table 19: PepsiCo Inc: Key Employees
Table 20: PepsiCo Inc: Key Employees Continued
Table 21: Post Holdings Inc: key facts
Table 22: Post Holdings Inc: Annual Financial Ratios
Table 23: Post Holdings Inc: Key Employees
Table 24: North America exchange rate, 2019-23
List of Figures
Figure 1: North America breakfast cereals market value: $ million, 2018-23
Figure 2: North America breakfast cereals market volume: million kilograms, 2018-23
Figure 3: North America breakfast cereals market category segmentation: $ million, 2018-2023
Figure 4: North America breakfast cereals market geography segmentation: % share, by value, 2023
Figure 5: North America breakfast cereals market distribution: % share, by value, 2023
Figure 6: North America breakfast cereals market value forecast: $ million, 2023-28
Figure 7: North America breakfast cereals market volume forecast: million kilograms, 2023-28
Figure 8: Forces driving competition in the breakfast cereals market in North America, 2023
Figure 9: Drivers of buyer power in the breakfast cereals market in North America, 2023
Figure 10: Drivers of supplier power in the breakfast cereals market in North America, 2023
Figure 11: Factors influencing the likelihood of new entrants in the breakfast cereals market in North America, 2023
Figure 12: Factors influencing the threat of substitutes in the breakfast cereals market in North America, 2023
Figure 13: Drivers of degree of rivalry in the breakfast cereals market in North America, 2023
Figure 14: North America breakfast cereals market share: % share, by value, 2023

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