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BRIC Countries (Brazil, Russia, India, China) Digital Advertising Market Summary, Competitive Analysis and Forecast to 2027

Best Price Guarantee Length Publisher Published Date SKU
from $995 116 Pages MarketLine June, 2023 MTLN18094781
Best Price Guarantee
Price from $995
Length 116 Pages
Publisher MarketLine
Published Date June, 2023
SKU MTLN18094781

BRIC Countries (Brazil, Russia, India, China) Digital Advertising Market Summary, Competitive Analysis and Forecast to 2027


Summary

The BRIC Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: market size (value 2018-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • Brazil, Russian Federation, India and China (BRIC) are the emerging and fast growing countries within the digital advertising industry and had a total market value of $106,002.2 million in 2022. India was the fastest growing country with a CAGR of 28.7% over the 2018-22 period.
  • Within the digital advertising industry, China is the leading country among the BRIC nations with market revenues of $91,167.0 million in 2022. This was followed by Brazil, Russia and India with a value of $6,501.1, $4,553.0, and $3,781.3 million, respectively.
  • China is expected to lead the digital advertising industry in the BRIC nations with a value of $102,013.7 million in 2027, followed by India, Brazil, Russia with expected values of $11,082.1, $8,253.8 and $5,587.1 million, respectively.
    • Scope
    • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the BRIC digital advertising market
    • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the BRIC digital advertising market
    • Leading company profiles reveal details of key digital advertising market players’ BRIC operations and financial performance
    • Add weight to presentations and pitches by understanding the future growth prospects of the BRIC digital advertising market with five year forecasts
    • Compares data from Brazil, Russia, India, and China, alongside individual chapters on each country
    Reasons to Buy
    • What was the size of the BRIC digital advertising market by value in 2022?
    • What will be the size of the BRIC digital advertising market in 2027?
    • What factors are affecting the strength of competition in the BRIC digital advertising market?
    • How has the market performed over the last five years?
    • What are the main segments that make up the BRIC digital advertising market?


    1 Introduction
    1.1. What is this report about?
    1.2. Who is the target reader?
    1.3. How to use this report
    1.4. Definitions
    2 BRIC Digital Advertising
    2.1. Industry Outlook
    3 Digital Advertising in Brazil
    3.1. Market Overview
    3.2. Market Data
    3.3. Market Segmentation
    3.4. Market outlook
    3.5. Five forces analysis
    4 Macroeconomic Indicators
    4.1. Country data
    5 Digital Advertising in China
    5.1. Market Overview
    5.2. Market Data
    5.3. Market Segmentation
    5.4. Market outlook
    5.5. Five forces analysis
    6 Macroeconomic Indicators
    6.1. Country data
    7 Digital Advertising in India
    7.1. Market Overview
    7.2. Market Data
    7.3. Market Segmentation
    7.4. Market outlook
    7.5. Five forces analysis
    8 Macroeconomic Indicators
    8.1. Country data
    9 Digital Advertising in Russia
    9.1. Market Overview
    9.2. Market Data
    9.3. Market Segmentation
    9.4. Market outlook
    9.5. Five forces analysis
    10 Macroeconomic Indicators
    10.1. Country data
    11 Company Profiles
    11.1. Alphabet Inc
    11.2. Meta Platforms, Inc.
    11.3. Globo Comunicacao e Participacoes S.A.
    11.4. Alibaba Group Holding Limited
    11.5. Baidu, Inc.
    11.6. Beijing ByteDance Technology Co Ltd
    11.7. Tencent Holdings Limited
    11.8. Flipkart Internet Pvt Ltd
    11.9. Amazon.com, Inc.
    11.10. Yandex NV
    11.11. Mail.Ru Group LLC
    12 Appendix
    12.1. Methodology
    12.2. About MarketLine
    List of Tables
    Table 1: BRIC digital advertising industry, revenue($m), 2018-27
    Table 2: BRIC digital advertising industry, revenue($m), 2018-22
    Table 3: BRIC digital advertising industry, revenue($m), 2022-27
    Table 4: Brazil digital advertising market value: $ million, 2017-22
    Table 5: Brazil digital advertising market category segmentation: % share, by value, 2017-2022
    Table 6: Brazil digital advertising market category segmentation: $ million, 2017-2022
    Table 7: Brazil digital advertising market geography segmentation: $ million, 2022
    Table 8: Brazil digital advertising market value forecast: $ million, 2022-27
    Table 9: Brazil size of population (million), 2018-22
    Table 10: Brazil gdp (constant 2005 prices, $ billion), 2018-22
    Table 11: Brazil gdp (current prices, $ billion), 2018-22
    Table 12: Brazil inflation, 2018-22
    Table 13: Brazil consumer price index (absolute), 2018-22
    Table 14: Brazil exchange rate, 2018-22
    Table 15: China digital advertising market value: $ million, 2017-22
    Table 16: China digital advertising market category segmentation: % share, by value, 2017-2022
    Table 17: China digital advertising market category segmentation: $ million, 2017-2022
    Table 18: China digital advertising market geography segmentation: $ million, 2022
    Table 19: China digital advertising market value forecast: $ million, 2022-27
    Table 20: China size of population (million), 2018-22
    Table 21: China gdp (constant 2005 prices, $ billion), 2018-22
    Table 22: China gdp (current prices, $ billion), 2018-22
    Table 23: China inflation, 2018-22
    Table 24: China consumer price index (absolute), 2018-22
    Table 25: China exchange rate, 2018-22
    Table 26: India digital advertising market value: $ million, 2017-22
    Table 27: India digital advertising market category segmentation: % share, by value, 2017-2022
    Table 28: India digital advertising market category segmentation: $ million, 2017-2022
    Table 29: India digital advertising market geography segmentation: $ million, 2022
    Table 30: India digital advertising market value forecast: $ million, 2022-27
    Table 31: India size of population (million), 2018-22
    Table 32: India gdp (constant 2005 prices, $ billion), 2018-22
    Table 33: India gdp (current prices, $ billion), 2018-22
    Table 34: India inflation, 2018-22
    Table 35: India consumer price index (absolute), 2018-22
    Table 36: India exchange rate, 2018-22
    Table 37: Russia digital advertising market value: $ million, 2017-22
    Table 38: Russia digital advertising market category segmentation: % share, by value, 2017-2022
    Table 39: Russia digital advertising market category segmentation: $ million, 2017-2022
    Table 40: Russia digital advertising market geography segmentation: $ million, 2022
    Table 41: Russia digital advertising market value forecast: $ million, 2022-27
    Table 42: Russia size of population (million), 2018-22
    Table 43: Russia gdp (constant 2005 prices, $ billion), 2018-22
    Table 44: Russia gdp (current prices, $ billion), 2018-22
    Table 45: Russia inflation, 2018-22
    Table 46: Russia consumer price index (absolute), 2018-22
    Table 47: Russia exchange rate, 2018-22
    Table 48: Alphabet Inc: key facts
    Table 49: Alphabet Inc: Annual Financial Ratios
    Table 50: Alphabet Inc: Key Employees
    Table 51: Meta Platforms, Inc.: key facts
    Table 52: Meta Platforms, Inc.: Annual Financial Ratios
    Table 53: Meta Platforms, Inc.: Key Employees
    Table 54: Meta Platforms, Inc.: Key Employees Continued
    Table 55: Globo Comunicacao e Participacoes S.A.: key facts
    Table 56: Globo Comunicacao e Participacoes S.A.: Key Employees
    Table 57: Globo Comunicacao e Participacoes S.A.: Key Employees Continued
    Table 58: Globo Comunicacao e Participacoes S.A.: Key Employees Continued
    Table 59: Alibaba Group Holding Limited: key facts
    Table 60: Alibaba Group Holding Limited: Annual Financial Ratios
    Table 61: Alibaba Group Holding Limited: Key Employees
    Table 62: Alibaba Group Holding Limited: Key Employees Continued
    Table 63: Baidu, Inc.: key facts
    Table 64: Baidu, Inc.: Annual Financial Ratios
    Table 65: Baidu, Inc.: Key Employees
    Table 66: Beijing ByteDance Technology Co Ltd: key facts
    Table 67: Beijing ByteDance Technology Co Ltd: Key Employees
    Table 68: Tencent Holdings Limited: key facts
    Table 69: Tencent Holdings Limited: Annual Financial Ratios
    Table 70: Tencent Holdings Limited: Key Employees
    Table 71: Tencent Holdings Limited: Key Employees Continued
    Table 72: Flipkart Internet Pvt Ltd: key facts
    Table 73: Flipkart Internet Pvt Ltd: Key Employees
    Table 74: Amazon.com, Inc.: key facts
    Table 75: Amazon.com, Inc.: Annual Financial Ratios
    Table 76: Amazon.com, Inc.: Key Employees
    Table 77: Amazon.com, Inc.: Key Employees Continued
    Table 78: Yandex NV: key facts
    Table 79: Yandex NV: Annual Financial Ratios
    Table 80: Yandex NV: Key Employees
    Table 81: Mail.Ru Group LLC: key facts
    List of Figures
    Figure 1: BRIC digital advertising industry, revenue($m), 2018-27
    Figure 2: BRIC digital advertising industry, revenue($m), 2018-22
    Figure 3: BRIC digital advertising industry, revenue($m), 2022-27
    Figure 4: Brazil digital advertising market value: $ million, 2017-22
    Figure 5: Brazil digital advertising market category segmentation: $ million, 2017-2022
    Figure 6: Brazil digital advertising market geography segmentation: % share, by value, 2022
    Figure 7: Brazil digital advertising market value forecast: $ million, 2022-27
    Figure 8: Forces driving competition in the digital advertising market in Brazil, 2022
    Figure 9: Drivers of buyer power in the digital advertising market in Brazil, 2022
    Figure 10: Drivers of supplier power in the digital advertising market in Brazil, 2022
    Figure 11: Factors influencing the likelihood of new entrants in the digital advertising market in Brazil, 2022
    Figure 12: Factors influencing the threat of substitutes in the digital advertising market in Brazil, 2022
    Figure 13: Drivers of degree of rivalry in the digital advertising market in Brazil, 2022
    Figure 14: China digital advertising market value: $ million, 2017-22
    Figure 15: China digital advertising market category segmentation: $ million, 2017-2022
    Figure 16: China digital advertising market geography segmentation: % share, by value, 2022
    Figure 17: China digital advertising market value forecast: $ million, 2022-27
    Figure 18: Forces driving competition in the digital advertising market in China, 2022
    Figure 19: Drivers of buyer power in the digital advertising market in China, 2022
    Figure 20: Drivers of supplier power in the digital advertising market in China, 2022
    Figure 21: Factors influencing the likelihood of new entrants in the digital advertising market in China, 2022
    Figure 22: Factors influencing the threat of substitutes in the digital advertising market in China, 2022
    Figure 23: Drivers of degree of rivalry in the digital advertising market in China, 2022
    Figure 24: India digital advertising market value: $ million, 2017-22
    Figure 25: India digital advertising market category segmentation: $ million, 2017-2022
    Figure 26: India digital advertising market geography segmentation: % share, by value, 2022
    Figure 27: India digital advertising market value forecast: $ million, 2022-27
    Figure 28: Forces driving competition in the digital advertising market in India, 2022
    Figure 29: Drivers of buyer power in the digital advertising market in India, 2022
    Figure 30: Drivers of supplier power in the digital advertising market in India, 2022
    Figure 31: Factors influencing the likelihood of new entrants in the digital advertising market in India, 2022
    Figure 32: Factors influencing the threat of substitutes in the digital advertising market in India, 2022
    Figure 33: Drivers of degree of rivalry in the digital advertising market in India, 2022
    Figure 34: Russia digital advertising market value: $ million, 2017-22
    Figure 35: Russia digital advertising market category segmentation: $ million, 2017-2022
    Figure 36: Russia digital advertising market geography segmentation: % share, by value, 2022
    Figure 37: Russia digital advertising market value forecast: $ million, 2022-27
    Figure 38: Forces driving competition in the digital advertising market in Russia, 2022
    Figure 39: Drivers of buyer power in the digital advertising market in Russia, 2022
    Figure 40: Drivers of supplier power in the digital advertising market in Russia, 2022
    Figure 41: Factors influencing the likelihood of new entrants in the digital advertising market in Russia, 2022
    Figure 42: Factors influencing the threat of substitutes in the digital advertising market in Russia, 2022
    Figure 43: Drivers of degree of rivalry in the digital advertising market in Russia, 2022

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