Australia Home and Garden Product Retail Market Summary, Competitive Analysis and Forecast, 2017-2026

Australia Home and Garden Product Retail Market Summary, Competitive Analysis and Forecast, 2017-2026

Summary

Home & Garden Product Retail in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The home & garden products market consists of gardening and outdoor living products, home improvement products, and homewares. Gardening and outdoor living includes garden buildings, manual and electric garden tools, garden utensils, outdoor living products (garden furniture, barbecues, ornaments), and plants and growing media (bulbs, compost, domestic fertilizer, flowering plants, seeds, shrubs and trees). Home improvement includes retail (not trade) sales of decorating materials (paint, varnish, wall tiles, wallpaper), Electricals hardware (alarms, light fittings, plugs, switches), hardware (brackets, locks, nails, bolts, nuts, etc.), other materials (adhesive, aggregates, boards, cement, doors, window frames, glass, bricks, timber, etc.), and manual and power tools. Homewares includes retail sales of home hardware (crockery, cutlery, glassware, rubbish bins, storage, mechanical utensils and home devices e.g. scales), lamps and lampshades, textiles and soft furnishings (bathroom textiles, beddings, cushions, futons, hammocks, mattresses, table linen, furniture covers, doormats), and window dressings (blinds, curtain poles, rails, curtains, hooks). All market data and forecasts are represented as a consumer expenditure in retailers which includes sales taxes (e.g. VAT) and figures presented are in nominal terms (i.e., without adjustment for inflation) and all currency conversions used in the creation of this report have been calculated using constant 2021 annual average exchange rates.
  • The Australian home & garden product retail market had total revenues of $22.3 billion in 2021, representing a compound annual growth rate (CAGR) of 4.7% between 2017 and 2021.
  • Home Improvement and Gardening Supplies Specialists account for the largest proportion of sales in the Australian home & garden product retail market in 2021, sales through this channel generated $16.5 billion, equivalent to 74% of the market's overall value.
  • In contrast to many other retail sectors, the home and garden product retail market has been resilient to the impact of the COVID-19 pandemic in 2020. In 2021, the market dropped to slow growth from strong growth in previous year, owing to easing in lockdown restrictions and completion of most of the home improvement projects in previous year, which led to less demand in 2021.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the home & garden product retail market in Australia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the home & garden product retail market in Australia
  • Leading company profiles reveal details of key home & garden product retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Australia home & garden product retail market with five year forecasts
Reasons to Buy
  • What was the size of the Australia home & garden product retail market by value in 2021?
  • What will be the size of the Australia home & garden product retail market in 2026?
  • What factors are affecting the strength of competition in the Australia home & garden product retail market?
  • How has the market performed over the last five years?
  • How large is Australia’s home & garden product retail market in relation to its regional counterparts?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do leading players follow?
7.3. What has been the most significant M&A activity in recent years?
8 Company Profiles
8.1. Wesfarmers Limited
8.2. Metcash Ltd
8.3. Harvey Norman Holdings Ltd
8.4. Inter IKEA Systems BV
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Australia home & garden product retail market value: $ billion, 2016–21
Table 2: Australia home & garden product retail market category segmentation: % share, by value, 2016–2021
Table 3: Australia home & garden product retail market category segmentation: $ billion, 2016-2021
Table 4: Australia home & garden product retail market geography segmentation: $ billion, 2021
Table 5: Australia home & garden product retail market distribution: % share, by value, 2021
Table 6: Australia home & garden product retail market value forecast: $ billion, 2021–26
Table 7: Wesfarmers Limited: key facts
Table 8: Wesfarmers Limited: Annual Financial Ratios
Table 9: Wesfarmers Limited: Key Employees
Table 10: Metcash Ltd: key facts
Table 11: Metcash Ltd: Annual Financial Ratios
Table 12: Metcash Ltd: Key Employees
Table 13: Harvey Norman Holdings Ltd: key facts
Table 14: Harvey Norman Holdings Ltd: Annual Financial Ratios
Table 15: Harvey Norman Holdings Ltd: Key Employees
Table 16: Inter IKEA Systems BV: key facts
Table 17: Inter IKEA Systems BV: Key Employees
Table 18: Australia size of population (million), 2017–21
Table 19: Australia gdp (constant 2005 prices, $ billion), 2017–21
Table 20: Australia gdp (current prices, $ billion), 2017–21
Table 21: Australia inflation, 2017–21
Table 22: Australia consumer price index (absolute), 2017–21
Table 23: Australia exchange rate, 2017–21
List of Figures
Figure 1: Australia home & garden product retail market value: $ billion, 2016–21
Figure 2: Australia home & garden product retail market category segmentation: $ billion, 2016-2021
Figure 3: Australia home & garden product retail market geography segmentation: % share, by value, 2021
Figure 4: Australia home & garden product retail market distribution: % share, by value, 2021
Figure 5: Australia home & garden product retail market value forecast: $ billion, 2021–26
Figure 6: Forces driving competition in the home & garden product retail market in Australia, 2021
Figure 7: Drivers of buyer power in the home & garden product retail market in Australia, 2021
Figure 8: Drivers of supplier power in the home & garden product retail market in Australia, 2021
Figure 9: Factors influencing the likelihood of new entrants in the home & garden product retail market in Australia, 2021
Figure 10: Factors influencing the threat of substitutes in the home & garden product retail market in Australia, 2021
Figure 11: Drivers of degree of rivalry in the home & garden product retail market in Australia, 2021

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