Australia Broadcasting and Cable TV Market Summary, Competitive Analysis and Forecast to 2027
Summary
Broadcasting & Cable TV in Australia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
The Australian broadcasting & cable TV market had total revenues of $5.4 billion in 2022, representing a negative compound annual growth rate (CAGR) of 1% between 2017 and 2022.
The TV advertising segment accounted for market's the largest proportion in 2022, with total revenues of $3.0 billion, equivalent to 54.9% of the market's overall value.
Australia accounted for a small share of 3.6% in the Asia-Pacific broadcasting & cable TV market in 2022. The demand for broadcasting & cable TV in the country is attributed to economic growth, the growing population, rising consumer disposable income and expenditure, a growing demand for high-quality content and broadcasting services, and a growing need for information and entertainment.
Scope
Save time carrying out entry-level research by identifying the size, growth, and leading players in the broadcasting & cable tv market in Australia
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in Australia
Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Australia broadcasting & cable tv market with five year forecasts by both value and volume
Reasons to Buy
What was the size of the Australia broadcasting & cable tv market by value in 2022?
What will be the size of the Australia broadcasting & cable tv market in 2027?
What factors are affecting the strength of competition in the Australia broadcasting & cable tv market?
How has the market performed over the last five years?
Who are the top competitors in Australia's broadcasting & cable tv market?
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading players?
8 Company Profiles
8.1. Foxtel Group
8.2. Special Broadcasting Service Corp
8.3. Australian Broadcasting Corp
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Australia broadcasting & cable tv market value: $ billion, 2017–22
Table 2: Australia broadcasting & cable tv market category segmentation: % share, by value, 2017–2022
Table 3: Australia broadcasting & cable tv market category segmentation: $ billion, 2017-2022
Table 4: Australia broadcasting & cable tv market geography segmentation: $ billion, 2022
Table 5: Australia broadcasting & cable tv market value forecast: $ billion, 2022–27
Table 6: Foxtel Group: key facts
Table 7: Foxtel Group: Key Employees
Table 8: Special Broadcasting Service Corp: key facts
Table 9: Special Broadcasting Service Corp: Key Employees
Table 10: Australian Broadcasting Corp: key facts
Table 11: Australian Broadcasting Corp: Key Employees
Table 12: Australia size of population (million), 2018–22
Table 13: Australia gdp (constant 2005 prices, $ billion), 2018–22
Table 14: Australia gdp (current prices, $ billion), 2018–22
Table 15: Australia inflation, 2018–22
Table 16: Australia consumer price index (absolute), 2018–22
Table 17: Australia exchange rate, 2018–22
List of Figures
Figure 1: Australia broadcasting & cable tv market value: $ billion, 2017–22
Figure 2: Australia broadcasting & cable tv market category segmentation: $ billion, 2017-2022
Figure 3: Australia broadcasting & cable tv market geography segmentation: % share, by value, 2022
Figure 4: Australia broadcasting & cable tv market value forecast: $ billion, 2022–27
Figure 5: Forces driving competition in the broadcasting & cable tv market in Australia, 2022
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in Australia, 2022
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in Australia, 2022
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in Australia, 2022
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in Australia, 2022
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in Australia, 2022