India Professional Digital Camera Market Assessment, By Category [DSLR, DSLM, Compact, Camcorders, Lenses], By Type [Full Frame, APS-C, Micro 4/3], By Distribution Channel [Online, Offline], By Region; Opportunities and Forecast, FY2017-FY2031F

India Professional Digital Camera Market Assessment, By Category [DSLR, DSLM, Compact, Camcorders, Lenses], By Type [Full Frame, APS-C, Micro 4/3], By Distribution Channel [Online, Offline], By Region; Opportunities and Forecast, FY2017-FY2031F

India Professional Digital Camera Market value size will reach at USD 936.28 million in FY2030 at CAGR of 12.35% during the forecast period. The market is growing steadily due to the increasing demand for high-quality photography and videography. The market is primarily driven by professional photographers, videographers, and filmmakers who required advanced features such as high-resolution sensors, low-light photography, interchangeable lenses, and manual controls to capture high-quality images and videos. Apart from this, increasing popularity of social media platforms and the rise of digital marketing led to a surge in demand for high-quality visual content.

Increasing Demand for Mirrorless Cameras

Mirrorless cameras are gaining popularity among professional photographers in India, largely due to their compact size, ease of use, superior image quality, video capabilities, affordability, and popularity among professional photographers. In recent years, the market observed sudden paradigm shift towards mirrorless cameras from digital SLR cameras (DSLR) and have managed to grab majority market share in short time. This is being driven by leading market players shifting focus in production of more mirrorless cameras than DSLRs amid the growing preference of end-users towards these cameras.

Growing Inclination of Content Creators Towards Hybrid Cameras

Hybrid cameras, also known as Mirrorless interchangeable-lens cameras (MILCs), have gained immense popularity among vloggers, content creators, and social media influencers who seek a camera that is portable, lightweight, and delivers exceptional image and video quality. The emergence of social media platforms such as Instagram, YouTube, and TikTok has amplified the need for cameras that can capture high-quality content for these platforms.

COVID-19 Impact

The COVID-19 pandemic has had a significant impact on the Indian economy, including the professional digital camera market. Due to the nationwide lockdown and restrictions on movement and gatherings, many photography projects, events, and shoots were postponed or cancelled. As a result, the demand for professional digital cameras decreased significantly. In addition, the closure of multi brand stores and showrooms also affected the market as it became difficult for photographers and enthusiasts to access cameras and related equipment. However, online sales of professional digital cameras increased as many people shifted to online shopping during the pandemic.

The pandemic affected the supply chain network drastically which heavily restrict the import of cameras and led to an increase in the prices of professional digital cameras in India as there is no manufacturing facility for cameras in India. Despite the challenges, in post COVID scenario, the professional digital camera market in India is recovering in the coming years as the situation normalizes and the demand for high-quality content and digital photography increases.J2

Key Players Landscape and Outlook

To expand the market share and profitability, several businesses are focusing on strategic collaboration projects. However, the mid-size and small businesses are leveraging the expansion capabilities on gaining new contracts and tapping into new markets as result of technical improvements and product innovations.

The market is highly competitive with key players involving Canon India Pvt. Ltd., Nikon India Pvt. Ltd., Sony India Pvt. Ltd., Panasonic Life Solutions India Pvt. Ltd., Fujifilm India Pvt. Ltd.

In February 2023, Canon unveiled the EOS R8, a new entry-level full-frame camera and the EOS R50, a new APS-C mirrorless camera that will replace the EOS M50 Mark II. Both cameras feature many of the robust video and still shooting features of the EOS R6 Mark II, including Canon Log 3 and up to 40 frames per second continuous shooting.

In January 2023, Panasonic has introduced the Lumix S5II and S5IIX cameras in India. A freshly created 24.2-megapixel 35mm full-frame CMOS sensor along with PDAF is featured in the new hybrid mirrorless cameras (Phase Detection Auto-Focus). In order to achieve high resolution, natural description, and around 2x faster signal processing for high bit-rate video recording, the image engine has also undergone recent development.

In October 2022, Nikon India launched firmware version 3.00 for flagship full frame mirrorless camera Nikon Z9. Firmware version 3.00 further enhances the Z9, offering exciting new features related to both video and still functions, as well as improved operability and display features that respond to user needs.

Key Benefits of Buying This Report

Market Xcel reports are based on qualitative and quantitative data collected through ‘on-ground’ primary research interventions. Based on our in-depth research, our reports can also provide granular city/state level market size data. The report includes deeper actionable insights provided by the industry experts & Key Opinion Leaders thus offering cutting-edge business solutions. The forecast data included in the report is based on ‘Drivers based forecasting’ technique ensuring accurate decoding of the future.