Baker’s Yeast Market Assessment, By Product Type [Instant Yeast, Active Yeast, Fresh Yeast, Others], By Form [Compressed/Solid, Dry/Powdered, Liquid/Cream, Others], By Application [Cakes, Pastries, Bread, Biscuits, Others], By Distribution Channel [Offlin

Baker’s Yeast Market Assessment, By Product Type [Instant Yeast, Active Yeast, Fresh Yeast, Others], By Form [Compressed/Solid, Dry/Powdered, Liquid/Cream, Others], By Application [Cakes, Pastries, Bread, Biscuits, Others], By Distribution Channel [Offline, Online], By Region, Opportunities and Forecast, 2017-2031F

Global baker’s yeast market is projected to witness a CAGR of 8.51% during the forecast period 2024-2031, growing from USD 1.75 billion in 2023 to USD 3.37 billion in 2031. The baker’s yeast market is expanding globally due to the rise in fast and processed food around the globe. Moreover, the expansion of food and service businesses such as HoReCa, street food, and the hospitality industry is further promoting market growth. The rapidly enlarging bakery industry and consumers preference for ready-to-cook products is further contributing to the market growth.

Baker’s yeast market is witnessing expansion due to enlargement of the bakery industry including both professional baking and home baking. The global bakery industry is expanding rapidly, fueled by traditional markets in Europe and North America, and emerging markets in Asia-Pacific and South America. The rise of artisanal and specialty breads, along with the popularity of bakery cafés, is contributing to the demand for baker's yeast.

The increasing imports and exports of baker’s yeast in various countries is driving the market growth. According to the World Bank, in 2022, the top exporters of active yeast are European Union with the export of USD 272.4 million and China at USD 268.2 million. While the top importer was the United States, with USD 288.4 million and European Union, with USD 91.9 million.

Baker’s yeast market is on the rise as it incorporates various food items such as pizza, breads, doughnuts, rolls, etc. which increases its relevance among consumers. The bakers seek different formulations such as dry and liquid depending upon the requirements of the consumers.

Furthermore, the rising trend of home baking due to superior quality, rich taste, and healthier versions of commercially baked products is fueling the usage of baker’s yeast in home baking. Consumers’ preference for convenience foods and ready to go meals such as bread, cakes, and other baked items depend on the usage of the baker’s yeast which further fuels the growth of market.

Expansion of the Bakery Industry to Fuel Market Growth

The rapid expansion of the bakery industry has boosted demand for one of its core bakery ingredients which is baker's yeast. The ingredient plays a crucial role in leavening the bakery items and making them airy. The rising need is driven by consumer demand for fresh, artisanal, and diversified bakery products. Its usage can be widely seen in the bakery industry in traditional baking, such as bread, pastry, and specialty baking.

Increased consumption of baker's yeast is majorly due to its critical role in the process of fermentation that gives baked goods a texture, flavor, and volume. More importantly, surging interest in home baking fuels the market demand, consumers’ health consciousness and diet concerns with a DIY culture further increase demand for yeast. With the rising global bakery market, specifically in developing economies, demand for good quality and consistent yeast products is booming.

Organic Yeast to Drive the Market Growth

Organic baker's yeast is increasingly gaining consumers' likability with the rising awareness of health and environmental impact. As people are becoming more conscious of their eating habits, the demand for products that do not contain synthetic chemicals, GMOs, and pesticides, is rising. Organic baker's yeast, made without synthetic additives, fits well into this emerging demand for cleaner and natural ingredients.

The present interest of consumers in organic and artisanal baking, clubbed with the trend of home baking and demand for high quality wholesome products, has been another factor toward the surge in demand for organic yeast. The link of organic products with better taste and high nutritional value in the consumers' minds has made organic baker's yeast an attractive option.

In January 2023, Kerry Group P.L.C. announced the launch of Acryleast Pro, which is an organic baker’s yeast. The yeast minimizes the level of acrylamide by upto 90 percent in the organic food products. It boosts the enzyme activity by over two times than the previously launched Acryleast, which makes it more cost effective. The latest launch by the company has a clean label and is a non-GMO product.

Dry Yeast to Show a Greater Market Share

Consumers prefer dry yeast over liquid yeast and other forms, primarily due to the convenience in storage, longer shelf life, and ease of usage. Since, dry yeast, in comparison to liquid yeast has a longer shelf life, it can last up to 2 years without perishing if stored in a dry place. This makes dry yeast more practical for home bakers or producers who do not bake often but seek for a reliable yeast. Besides, dry yeast is easier to measure and store, generally requiring less preparation before use, while liquid yeast often needs to be activated or build in a starter culture. Dry yeast's resilience and ability to withstand a range of storage conditions further add to its popularity as a versatile and user-friendly option for inexperienced and experienced bakers alike.

In September 2023, AngelYeast Co., Ltd. launched Premium Dry Yeast at the iba 2023. Premium dry yeast has been produced through strict quality control and advanced production techniques which boasts higher reliability and adaptability in multiple recipes and conditions whether baking professionally or at home.

Asia-Pacific to be the Fastest Growing Region

The increasing use of baker's yeast in Asia-Pacific can be attributed to several factors, including the rapid urbanization, rising disposable incomes, and evolving dietary preferences. As urbanization expands, there is a growing demand for convenience foods and bakery products, which has led to an increase in the consumption of baked goods that require yeast as a key ingredient.

Moreover, the region's expanding middle-class, with higher purchasing power, is increasingly adopting Western-style diets that include bread, pastries, and other yeast-leavened products. The shift in dietary habits is further fueled by the influence of global food trends and the availability of diverse bakery products in the market. Additionally, the booming food and beverage industry in Asia-Pacific is supported by strong economic growth, driving the demand for baker's yeast as both commercial bakeries and home bakers seek high-quality ingredients to meet consumer expectations.

In April 2024, Lesaffre Yeast Corporation announced the commencement of its new plant in Indonesia to strengthen its position in Asia-Pacific. With its latest plant, the company will supply its baking yeast in Indonesia and ASEAN countries. The plant dedicatedly produces compressed and dry yeast.

Future Market Scenario (2024 – 2031F)

Baker’s yeast market is anticipated to witness expansion due to various factors in the forecast period. The introduction of the latest organic baker’s yeast is expected to drive market growth as health-conscious consumers seek cleaner labels and fewer additives, which appeal to niche markets focused on health, artisanal quality, or specific dietary needs. Fluctuations in the availability and cost of raw materials can disrupt production processes and increase operational costs for manufacturers, leading to higher prices for end consumers. Thus, the consumers prefer the products with standard pricing to drive market growth in the forecast period.

Key Players Landscape and Outlook

The key players are driving market growth due to collaborative partnerships, introduction of latest products, and making the products easily available to the consumers. Although, mergers and acquisitions have been the key trend among major players in the baker’s yeast market.

In August 2024, AB Mauri UK & Ireland, a brand of Associated British Foods plc announced the acquisition of specialist blending business Romix Foods. The deal was completely executed after AB Mauri bought 100% of the shares in Romix.

In June 2024, Lesaffre Yeast Corporation announced the acquisition of dsm-firmenich for its yeast extract business. The partnership was aimed to globalize the products of dsm-firmenich through Lesaffre’s global manufacturing network.