Automotive Bushing Market Assessment, By Type [Control Arms, Stabilizer Bars, Ball Joints, Tie Rods, Shock Absorbers, Strut Mounts, Chassis Connection Points, Engine and Gearbox Mounts], By Application [Engine, Chassis, Suspension, Exhaust, Interior, Tran

Automotive Bushing Market Assessment, By Type [Control Arms, Stabilizer Bars, Ball Joints, Tie Rods, Shock Absorbers, Strut Mounts, Chassis Connection Points, Engine and Gearbox Mounts], By Application [Engine, Chassis, Suspension, Exhaust, Interior, Transmission], By End-user [Commercial Vehicles, Passenger Cars], By Region, Opportunities and Forecast, 2017-2031F

Global automotive bushing market is projected to witness a CAGR of 4.78% during the forecast period 2024-2031, rising from USD 145.40 billion in 2023 to USD 211.25 billion in 2031. Increasing vehicle production, growing demand for electric vehicles, rising need for comfort for both drivers and passengers and rapid vehicle automation drive the demand for automotive bushing in the forecast period. With the increase in per capita income, the standard of vehicles is also rising, coupled with a rise in sales of vehicles across the globe. Vehicles must have minimum levels of harshness, noise, and vibrations to meet the growing standards of vehicles according to consumer demands. The increased awareness concerning air and noise pollution and stringent environmental norms for consumers and automakers confirm that their vehicle produces a minimum pollution level, which has been the key driver in the global automotive bushing market growth.

Change in the living standards of consumers influences their spending on buying automated and luxurious vehicles. In the forecast period, it is projected that automobile sales across the globe will rise due to an increase in the income levels of middle-class households. Therefore, the increase in automobile sales leads to the demand for automotive bushing because it is an essential material in several parts of vehicles. Manufacturers are launching a new product line of automotive bushing for luxurious and electric vehicles because it helps to offer smoother rides and reduce noise. Hence, the vendors are receiving orders to produce bushing from the automakers.

For instance, in January 2024, Rheinmetall AG received an order for engine components from a globally operating vehicle maker. The contract is worth approximately USD 53,596 (EUR 50,000), and the parts ordered are rocker arm bushings for use in several engine variants in the heavy transport segment.

Increasing Demand for Lightweight and Electric Vehicles Boost Market Growth

The rising demand for lightweight vehicles and growing preference for electric vehicles are projected to drive the demand for automotive bushing. Bushings are very popular in lightweight and electric cars because they are made from lightweight materials and save weight without compromising performance. The manufacturers are efficiently using polyurethane and rubber material for the bushing to decrease the overall weight of an automotive. Hence, the demand for lightweight automobiles has promoted automotive manufacturers to utilize lightweight raw materials, increasing the demand for automotive bushing. In addition, manufacturers are constantly investing in different research and development activities to enhance the performance of automotive bushings, which is further helpful in improving fuel effectiveness and decreasing emissions. Also, many companies are improving bushing for electric vehicles to support higher loads in electric vehicles.

For instance, in February 2023, Vibracoustic SE & Co KG announced an optimization of chassis bushing for battery electric vehicles.These optimized chassis bushings are effective in handling the heavy weight of vehicle and higher preloads while also ensuring great noise, vibration, and harshness (NVH) performance.

Rising Demand for NVH Analysis Technique and Safety of On-Road Vehicles Pushes Market Growth

In passenger cars and commercial vehicles, the characteristics of noise and vibration can be measured and modified by doing noise, vibrations, and Harness (NVH) analysis. The manufacturer of vehicles can improve the design process and fuel efficiency by doing NVH analysis, which is further projected to help enhance the safety of on-road vehicles. It also optimizes the performance and comfort of new vehicles. The growing emphasis on safety, improving vehicle comfort, and quiet rides will propel market growth in the forecast period. In addition, governments across developing countries are introducing stringent regulations to enable vendors to offer luxurious vehicles with improved quality. Automakers across the globe are integrating automotive bushings efficiently to improve stiffness, reduce weight, lessen cost, and develop an environment-friendly design. These factors influence the manufacturers of automotive parts to introduce advanced and high-performance automotive bushings that ensure the safety of vehicles and can sustain different considerations of NVH analysis.

For instance, in June 2023, Rivian Automotive, Inc. chose Tenneco Inc. to provide suspension and anti-vibration performance materials solutions to be integrated into the all-electric Rivian R1T 5-passenger pickup and R1S seven-passenger sport utility vehicle. Both models will feature Tenneco’s Clevite NVH performance elastomers rear and front suspension bushings, top mounts, and other parts.

Government’s Support to Automotive Component Manufacturers

Governments in emerging countries are announcing stringent regulations concerning vehicle NVH standards and providing incentives and subsidies to automakers to promote the production of vehicles with different safety measures. Manufacturers of automotive components are compelled to produce high-performance automotive components using the different parameters of NVH analysis. Moreover, the zero-emission government norms have influenced the production of lightweight vehicles and the adoption of lightweight automotive materials. Automakers are utilizing polyurethane and rubber bushings, which are lightweight and significantly reduce the overall weight of automobiles. The rising stringent regulations concerning lightweight vehicles and zero-emission vehicles coupled with in-vehicle safety and comfort will accelerate the growth of the automotive bushing market in the forecast period.

For instance, in April 2023, the Ministry of Heavy Industries announced standard operating procedures under the production linked incentive for automotive component manufacturers to boost domestic manufacturing and fascinate investments.

Surge in Comfort Levels Propelling the Passenger Cars Segmental Growth

The passenger car segment dominates the market growth due to stringent government regulations on high-performance passenger cars, an increase in demand for passenger cars, and an increase in the disposable income of consumers. Governments across different countries are announcing regulations on lightweight passenger cars to increasingly enable the integration of lightweight bushing into passenger cars. In addition, consumers are also significantly prioritizing the quitter ride and cabin comfort, which has also pushed the adoption of automotive bushing. Automotive bushing is essential in decreasing NVH, i.e., noise, vibration, and harshness, aiding a smoother ride. Advanced passenger cars have different advancements, personalization, and unique design requirements, including weight distribution, aerodynamics, and overall vehicle dynamics. Meanwhile, manufacturers of automotive bushing are introducing bushing to meet these precise requirements, which further propels the demand for automotive bushing considerably.

For instance, in January 2024, in India, Renault SA announced the launch of five new passenger cars, including C SUV, B+ SUV, and electric vehicles with the integration of high-performance automotive bushings.

Asia-Pacific Holds Dominance in the Market

Asia-Pacific registers the largest market revenue share due to significant transformation in the automotive industry, economic development, rising demand for luxurious vehicles, and increasing trend of noise cancellation technology in vehicles. Automakers in Asia-Pacific are investing significantly in advancing automotive technologies and integrating high-performance automotive bushings. In India, the government initiative of ‘Make in India’ propels the manufacture of vehicles within India, which further raises the demand for automotive bushing within Asia-Pacific. The increasing number of commercial as well as passenger vehicles being produced and sold in the Asia Pacific market propels the overall growth of the Asia Pacific automotive bushings market significantly.

For instance, Vibracoustic India Private Limited offers steering column bushing to help reduce vibrations and allow drivers a more secure and comfortable driving experience.

Future Market Scenario (2024-2031F)

Rapid adoption of electric vehicles driving the automotive bushing market demand globally.

Rising safety standards and growing regulatory norms for emission control push the demand for automotive bushing.

Change in living lifestyle of consumers and rising trend of modification drive growth of automotive bushing in emerging countries.

Growing production of lightweight vehicles and advancement in materials technology fostering the need for automotive bushing.

Key Players Landscape and Outlook

Companies in the automotive bushing market are working significantly to advance the functioning of bushings. Players focus on strategic expansion such as collaboration, product launches, joint ventures, mergers and acquisitions, and others for significant market expansion. These companies also invest in different research and development activities to produce advanced products and expand their footprint. Also, they are actively functioning in the global market to develop innovative bushing to change the landscape of the automotive industry significantly.

Tenneco Inc. offers cost-effective and advanced lightweight suspension solutions and is expected to expand its product line to provide enhanced ride performance and optimized vehicle life.