North America Mattress Market Size and Forecast (2018-2030) - By Foam Type (Memory Foam, Gel Foam, Latex Foam), Channel (Offline, Online), Country (United States, Canada)

North America Mattress Market Size and Forecast (2018-2030) - By Foam Type (Memory Foam, Gel Foam, Latex Foam), Channel (Offline, Online), Country (United States, Canada)


Executive Summary:

The North America Mattress Market, spanning 2018 to 2030, is characterized by diverse foam types including Memory Foam, Gel Foam, and Latex Foam. The market's dynamics are shaped by distribution channels, with both Offline and Online channels playing significant roles. This study provides a comprehensive analysis, focusing on key countries such as the United States, Canada, and Mexico. It anticipates substantial growth, offering insights into market size, consumer preferences, and competitive landscapes. Stakeholders can leverage this overview to navigate the evolving landscape and make informed decisions within the North American mattress industry.

In 2021, the United States mattress market experienced a significant decline. The overall U.S. mattress market witnessed double digit reduction in the wholesale dollar value of shipments compared to the previous year. Additionally, there was a decrease in units shipped during the same period.

The most recent research carried out by the Better Sleep Council revealed that the replacement cycle for mattresses among consumers has exhibited relative stability since 2016, standing at 8.9 years during that period. In 2020, this duration increased to 9 years; however, it slightly decreased to 8.3 years by 2022.

Memory Foam Dominance

Within the mattress market, Memory Foam asserts a formidable presence, capturing the largest share at 66%, closely trailed by Latex and Gel Foam materials. Projections indicate that the memory foam mattress category is poised for the most rapid growth in the U.S. mattress market between 2021 and 2030. This surge can be chiefly attributed to a heightened level of consumer awareness concerning health-related concerns, fostering an increased preference for memory foam mattresses.

It is noteworthy that Memory Foam's substantial market share signifies its widespread acceptance and popularity among consumers. The anticipated growth in this category aligns with changing consumer preferences driven by a growing emphasis on health and well-being. The surge in demand for memory foam mattresses underscores the importance of addressing health considerations in the consumer decision-making process within the mattress industry. This trend presents opportunities and challenges for market players to strategically position themselves and cater to the evolving needs of consumers seeking enhanced comfort and health-conscious sleep solutions.

Major Developments and Innovations in the Market:
  • In Canada, as of 2022, more than 80+ mattress companies have their manufacturing base in Quebec and Ontario.
  • The world's largest mattress manufacturer, Tempur Sealy, is investing in both the expansion of its Toluca plant and the opening of a new experiential store in the city of Monterrey, Nuevo Leon.
  • Jiangsu Sleeptight Household Technology Co., Ltd. introduced a new gel cool memory foam mattress design. This development helped the company to increase its customer base.
  • Tempur sealy introduced TEMPUR-Breeze a new material that pulls heat away from the body while providing support.
  • Silk & Snow Inc., a Canadian bedding and home furnishing brand, provides customised mattresses toits customers in three simple steps. First, selecting the mattress type between their S&5 Mattress orS&S Hybrid. Then, comes the customisation of the dimensions and lastly placing the order.
  • Kingsdown and Tempur Sealy International acquired more than ten companies in recent years across the North American region.
  • Eight Sleep received major investments during the last five years.
  • Serta Simmons controls about one-fifth of the US bedding market with the company having USD 2.4 billion in sales.
  • Purple Innovation, Inc. announced the launch of two new adjustable smart bases, the Premium and Premium Plus Smart Bases.
Scope of the Study:

The study conducted by Makreo Research on the “North America Mattress Market Size and Forecast (2018-2030) - By Foam Type (Memory Foam, Gel Foam, Latex Foam), Channel (Offline, Online), Country (United States, Canada)" provides a comprehensive analysis of the market, encompassing a wide range of factors. The report takes into account both qualitative and quantitative factors, indicating a well-rounded approach to analysis. The inclusion of both qualitative and quantitative factors in the study ensures that readers gain a more complete understanding of the North America Mattress Market. It goes beyond mere numbers and incorporates insights into consumer behavior, industry trends, and market dynamics. This holistic approach enhances the overall analysis and makes the study a valuable resource for individuals or organizations interested in exploring the pricing of mattress, key players in the industry, trade performance, competitive Landscape of North America Mattress Market. Moreover, the report focuses on past and present performance, as well as potential growth opportunities in the future, enables readers to identify key areas of interest and investment.

Period of Study

2018 – 2023: Past and Present Scenario

2023: Base Year

2024 – 2030: Future Outlook of the Industry

Market Segmentation:

Foam Type Segmentation:
  • Memory Foam
  • Gel Foam
  • Latex Foam
Distribution Channel Analysis:
  • Offline Distribution
  • Online Distribution
Countries Analyzed:
  • United States
  • Canada
  • Mexico
Key Questions Answered

1. How has the overall economic health of North America influenced the mattress market?

2. How do economic trends affect consumer spending on mattresses?

3. How have trade agreements and tariffs affected the import/export of mattresses in North America?

4. What role does political stability play in the growth of the mattress market?

5. How is technology influencing the design and manufacturing of mattresses?

6. What demographic trends, such as age distribution and population growth, impact mattress demand?

7. What is the key import and export trends in the mattress industry?

8. How have economic recessions or downturns impacted the mattress industry in the past?

9. Which countries in North America are the largest consumers of mattresses?

10. Are there regional variations in mattress preferences and sales?

11. How intense is the competition, and what are the key competitive strategies?

12. Have there been significant mergers or acquisitions in the North American mattress market?

13. How have these transactions impacted market dynamics and competition?

14. What is the historical funding timeline for major mattress companies?

15. How has investment and funding impacted the growth and development of the industry?


1. Research Methodology
1.1. Objective of the Study
1.2. Research Process
1.3. Data Collection Methods
1.4. Analytical Framework
2. Region Overview - EPTD Analysis
2.1. EPTD Analysis : North America Economic Overview
2.2. EPTD Analysis : Indonesia Political Overview
2.3. EPTD Analysis : North America Technological Overview
2.4. EPTD Analysis : North America Demographic Overview
3. North America Mattress Market – Trade Performance
3.1. United States Mattress Export Statistics
3.1.1. United States Mattress Export Statistics by Countries
3.2. United States Mattress Import Statistics
3.2.1. United States Mattress Import Statistics by Countries
3.3. Canada Mattress Export Statistics
3.3.1. Canada Mattress Export Statistics by Countries
3.4. Canada Mattress Import Statistics
3.4.1. Canada Mattress Import Statistics by Countries
4. North America Mattress Market- Past & Present Performance
4.1. North America Mattress Industry: An Overview
4.2. North America Mattress Market Revenue : Past & Present Performance
5. North America Mattress Market Segmentation
5.1. North America Mattress Market Segmentation
5.2. North America Mattress Market : By Foam Type (Memory Foam, Gel Foam, Latex Foam)
5.3. North America Mattress Market : By Channel (Online & Offline)
5.4. North America Mattress Market : By Countries (United States & Canada)
6. North America Mattress Market Segmentation by Countries
6.1. United States Market Snapshot
6.2. United States Mattress Market: An Overview
6.2.1. United States Mattress Production Statistics
6.2.2. United States Mattress Sales Statistics
6.2.3. United States Domestic Made Mattress Sales Statistics
6.2.4. United States Mattress Pricing Analysis
6.2.5. United States Mattress Market Revenue : Past & Present Performance
6.3. Canada Mattress Market: An Overview
6.3.1. Mattress Manufacturing in Canada
6.3.2. Growth Drivers of Canadian Mattress Industry
6.3.3. Canada Mattress Market: By Distribution Channel
6.3.4. Canada Mattress Pricing Analysis
6.3.5. Canada Mattress Market Revenue : Past & Present Performance
6.4. Mexico Mattress Market : An Overview
6.4.1. Mexico Mattress Pricing Analysis
7. North America Mattress Market – Competitive Landscape
7.1. Market Share of Major Players
7.2. Market Mergers /Acquisitions/ Investments 2018-2023
7.3. Funding Timeline
8. North America Mattress Market – Future Outlook
8.1. North America Mattress Industry : Future Outlook
8.2. North America Mattress Future Market Revenue
8.3. United States Mattress Future Market Revenue
8.4. Canada Mattress Future Market Revenue
8.5. Factors to Drive the North America Mattress Market

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