Global Baby Food and Formula Milk Market Performance An Outlook to 2027 –COVID-19 Impact Assessment
Executive Summary
Global Economy Performance: The global economy is expected to register slow growth primarily owing to the fading of fiscal support and riled demand tailwinds. However, in some regions, particularly South Asia (including India) and Japan, growth rates in 2022 are expected to exceed those in 2021, owing to delayed recoveries as these economies were more affected by the delta wave in 2021.
COVID-19 Impact: The virus outbreak had a negative impact on the baby market due to the implications of global lockdown. The key players and vendors witnessed challenging situation in raw material supply, resulting in supply interruptions. Several nations have placed trade restrictions to limit the spread of the coronavirus, that left a substantial impact on global logistics and transportation, which has hampered the infant food sector. However, soon after the first wave, baby food and formula market experienced growth and the segment is expected to grow with number of births and rising awareness.
Rising Awareness of Nutrition: With rising number of malnutrition cases, there has been increasing nutritional awareness and health concerns among parents for the overall growth of infants and children. The demand for healthy and nutritious packaged goods is rising, driving the global baby food market. Furthermore, rising awareness of the harmful effects of chemicals has led to the trend of consuming clean label products. This further increases the demand for baby food products with natural ingredients. Production of baby food with nutritional benefits as well as transparency of ingredients is invigorating the growth of the baby food industry
Rise in Consumer Spending: Consumer spending collapsed with the onset of the COVID-19 the pandemic across the world. However, a robust recovery in consumer spending is taking place with the easing of mobility restrictions and higher economic activity. For instance, US consumer spending rebounded by 1.3% in October 2021 despite inflationary pressures. The Asia Pacific is expected to record rapid growth in disposable income and consumer spending globally over 2021-2040, with speedy economic development, urbanisation, and digitalization
Market Performance:
The global baby food market is majorly driven by the increasing population of infants, increasing disposable income and surging awareness about the baby food products. It is expected that the rising number of female population across the world is increasing demand for baby food market. However, The growing understanding of the nutritional benefits of commercially accessible infant food has boosted demand, particularly among working parents. Organic baby food is becoming more popular among young parents driven by influential marketing and advancing lifestyle.
Industry Segmentation
By Type: The Global Baby Food Market is divided into Conventional and Organic Baby Food. Based on type, the Conventional category had the largest proportion of the baby food market in 2021. Furthermore, it is expected to rise in the coming years, owing to a growing focus among industry participants on increasing the production of conventional baby food, as the cost of producing organic baby food is higher, and companies have challenges in procuring organic ingredients at a reasonable price.
By Product: The Global Baby Food Market segment by product is divided into Milk Formula and Baby Food. The milk formula sector dominates the global baby food market with a market share of ~% majorly due to rising Breast-feeding issues in women and increasing professional women's therefore they choose prepared milk-based infant food.
By Distribution: Supermarkets generated the most revenue in 2021, accounting for ~% of the market, and are likely to continue to do so throughout the forecasted period. The prevalence of supermarkets and hypermarkets is fueled by an improved lifestyle as a result of a significant increase in disposable money, as well as the influence of western culture. In the coming years, the share of local baby food products in supermarkets is likely to increase significantly.
Performance by Region
The Asia Pacific region accounts for the largest market share in the global baby food market, with the rising demand from key economies and developing regions such as China, India and Southeast Asia.
However, Europe is predicted to grow at a healthy rate between 2021 and 2027. The demand for convenience, variety, and growing health concerns among infants, combined with increased awareness of the benefits of formula-based nutritious baby food, are propelling the market forward
On the other hand, because of the reduced birth rate and the negative influence of numerous conversations about infant supplements on television media, the baby food business in North America is growing at a slower pace. But the growing infant and children foodborne illness and the outbreak of the virus is expected to fuel the market demand.
Scope of the Study
The following synopsis is based on the report "Global Baby Food Market- COVID-19 Impact and Outlook to 2027" published by Makreo Research and Consulting. The report delves deeply into various parameters such as market size, segmentation, value chain analysis, and industry cause and effect analysis. The study includes market dynamics that provide an understanding of industry opportunities, driving forces, major challenges impeding growth, and an analysis of future opportunities that may help market players capitalise on untapped business potential in the specific geography.
The report helps reader to gain information on following areas:
To evaluate the present market scenario of Global baby food and infant formula Market that covers market prospects and challenges involved.
To assess how baby food market has performed during pre-covid scenario and what impact did the COVID left over the industry?
To study the future growth of the baby food industry
To study infant formula market demand and factors driving the growth
To study how dried baby food is placed and what is the dominant segment in the baby food market?
How organic baby food market is placed and what is the future?
How online retailing is driving baby food demand and what percentage this segment contributes?
To study how baby food and formula milk market is placed in different regions worldwide and what are the major economies driving the industry growth?
Who are the leading players and what is their present financial performance?
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook