Global Voting Management Software Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Voting Management Software Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Voting Management Software allows groups to securely conduct votes and elections. Voting management systems are responsible for managing entire election, from nominations and campaigns to voting and tabulating results.

Market Overview:

The latest research study on the global Voting Management Software market finds that the global Voting Management Software market reached a value of USD 936.68 million in 2022. It’s expected that the market will achieve USD 1433.53 million by 2028, exhibiting a CAGR of 7.35% during the forecast period.

Influence of COVID-19 Outbreak on Voting Management Software Industry Development

Due to the COVID-19 epidemic, people's lives have been shaken: around the world, people are confined to their homes, breaking the normal daily life of families, administrative departments or enterprises in an attempt to reduce the spread of COVID19. Similarly, elections around the world have been or may be delayed. Local elections in Britain and France, as well as those in Basque and Galicia, Spain, were postponed until the crisis improved.

And the Institute for Democracy and Electoral Assistance (IDEA) announced a series of risks. One of the risks is the decline of voter turnout. If fewer people go to vote, no matter which government wins the election, it may damage its legitimacy. In the first round of local elections in France, the turnout rate dropped from 63.5% in 2014 to 45.5% on March 15th, 2020.

In addition, IDEA emphasizes the risk of generation gap. Because the elderly are more vulnerable to the threat of COVID-19, IDEA points out that the elderly and other high-risk groups may be effectively excluded from participation. Finally, many countries may face additional difficulties in ensuring that citizens living abroad can vote.

In the United States, the Democratic primary election is a case of difficulty in organizing voting during the epidemic election. So far, the additional financial resources are needed to ensure the safety of voters on election day. States are now allowed to use more than $800 million in election security funds to buy cleaning supplies. Previously, most of these funds were used for network security.

Some of the most affected countries are trying to find urgent solutions to reduce the influence of COVID-19 on their elections. South Korea will try a remote voting system in hospitals to ensure the participation of sick voters. The COVID-19 epidemic will promote the development of the Voting Management Software industry in the future.

Market Drivers

By automating the entire election process, Voting Management Software no longer uses paper documents and manual counting of votes. This will reduce human errors, such as incorrect registration of voters' details, missing or misplaced documents or incorrect counting of votes.

Online voting software provides various built-in functions to ensure voting safety and prevent voter fraud. Voter authentication (to ensure that only verified people vote), anonymous voting (only voters know who they voted for) and access restrictions (only auditors can access voting data) are some security control measures that help to ensure that the voting process meets the data protection and security requirements.

By transferring the whole voting process to the Internet, Voting Management Software reduces the costs related to manpower and paper. Voting is anonymous, and the votes are calculated electronically, which helps the organizers to save time and money, otherwise they will spend it on managing entity elections. These advantages will promote the growth of Voting Management Software industry demand.

In any organization, the board of directors is a very important role, because its decisions will affect thousands of members. Whether it is a homeowner's association, a housing cooperative, a trade union, an educational or financial institution or any other type of member organization, members of the board of directors participate according to the wishes of qualified voting members. Each step needs to be carefully planned and executed to ensure the highest possible voter participation and maintain trust in the process.

Government voting requires strict security and protects the confidentiality of votes, which is the basic principle of free and fair elections. With the increase of voters and the variety of government affairs, efficient Voting Management Software is one of the solutions of government voting and election.

It is also very important to ensure the safety and optimization of union elections to increase voter turnout and inspire the confidence of loyal members. There are more than 14 million union members in the United States, union elections comply with all laws and regulations, including the Labor-Management Reporting and Disclosure Act (LMRDA).

One of the most effective ways to ensure safety, compliance and broad participation is through online voting. A full-service election management agency not only provides robust security for internet elections but prioritizes ballot secrecy so no one, not even the election vendor itself can access a particular person's ballot. The growing downstream demand of government, companies, universities, lawyers' associations, awards ceremony, trade unions and other organizations will promote the development of the industry.

Region Overview:

North America had the highest growth rate of all regions.

Company Overview:

Smartmatic is one of the major players operating in the Voting Management Software market, holding a share of 8.25% in 2021.

Smartmatic is the global leader in secure, auditable election technologies & services for election management bodies and voting jurisdictions. In addition to voting technology and services, Smartmatic also provide e-government solutions that help cities become smarter, safer and better connected.

Smartmatic is an approved US Department of Defense vendor and a founding member of the Department of Homeland Security Council for the Election Infrastructure Subsector. Smartmatic are headquartered in London and employ over hundreds of people in the US, the UK and other countries around the world.

Election Systems & Software (ES&S) is an Omaha, Nebraska-based company that manufactures and sells voting machine equipment and services. The company's offerings include vote tabulators, direct-recording electronic (DRE) machines, voter registration and election management systems, ballot-marking devices, electronic poll books, Ballot on Demand printing services, and absentee voting-by-mail services.

Segmentation Overview:

By type, Cloud-Based segment accounted for the largest share of market in 2021.

Application Overview:

By application, the Local Governments segment occupied the biggest share from 2017 to 2022.

Key Companies in the global Voting Management Software market covered in Chapter 3:

Balloteer
eBallot
Clear Ballot
Votem
OpaVote
Simply Voting
BigPulse
AVANTE International Technology, Inc.
Intelivote
ElectionBuddy
Scytl
Election Systems & Software 
Smartmatic
EZ Vote
POLYAS GmbH 
Telescope

In Chapter 4 and Chapter 14.2, on the basis of types, the Voting Management Software market from 2018 to 2029 is primarily split into:

Cloud-Based
On Premises

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Voting Management Software market from 2018 to 2029 covers:

Local Governments
Corporate and Industry
Associations
Education
Unions
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)