Global Swim Diapers Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Swim Diapers Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

A swim diaper is a diaper that is made for those who are incontinent, usually babies or toddlers, which is worn underneath a bathing suit, or as a bathing suit. Swim diapers can be reusable and disposable.

Market Overview:

The latest research study on the global Swim Diapers market finds that the global Swim Diapers market reached a value of USD 788.34 million in 2022. It’s expected that the market will achieve USD 1205.3 million by 2028, exhibiting a CAGR of 7.33% during the forecast period.

Short-term Impact

The COVID-19 broke out on a global scale, and more than 17 million people were infected, which undoubtedly had a profound impact on the current global economy in the short term. The entire manufacturing industry has been slow to resume work and production due to limited flow of people and logistics. Recently, the second wave of epidemics has reappeared in many parts of the world. The epidemic prevention and control measures will affect the flow of people and activities, and then affect logistics, making the production of the swim diaper industry suffer due to the supply of raw materials and labor shortages. Second, when the epidemic is severe, public places such as swimming pools are forcibly closed, and babies cannot go swimming, which severely limits the demand for swim diaper in the short term. As the upstream and downstream have been severely affected, the development of the industry has also been subject to many restrictions.

Long-term Impact

In the long run, with the gradual recovery of the COVID-19 status, many infant swimming pools have opened one after another. Some parents have also begun to consider taking their babies to exercise in the infant swimming pool. The epidemic has made more and more people realize how important it is to have a healthy body. For infants and young children, swimming is their ideal way of exercise. Swimming can not only promote the brain's responsiveness and stress to the external environment, but also massage the child's peripheral blood vessels, promote blood circulation, increase myocardial function and lung capacity, thereby effectively improving the child's immunity and resistance. Therefore, after the epidemic is over, parents will be more determined to take their children to swimming. Therefore, in the long run, the demand for swim diapers market will surge with the popularity of baby swimming pools.

Development from emerging economies in the Asia-Pacific region drives market development

The factors driving the growth of the swim diaper market in emerging economies mainly include the growth of birth rate and the continuous increase of urbanization in these areas. The declining infant mortality rate is also one of the factors driving market growth. The continuous increase in the birth rate directly leads to the continuous expansion of the demand market in the emerging economy market, which is one of the most important factors for industry development. Other market drivers include increased awareness of medical and health care, changes in consumer demand, and rising male-to-female ratios. As the decision makers of parent-child consumption, the income of the new generation of parents after 80s and 90s has increased and the consumption concept has been upgraded, and the family's consumption demand for infant-related products has increased dramatically.

Steady rise in demand

With the development of social economy and the continuous improvement of people's living standards, people's consumption needs are becoming more and more diversified. More parents are looking for high-quality products to provide babies with better protection and safety during swimming. Swim diapers are designed to resist water and contain solids. Using normal diapers means that urine will seep into the water, swim diapers can avoid this problem. In addition, the core function of swim diapers should be to eliminate the most worrying thing in public places: fecal pollution, and can help prevent or at least delay the intestines from penetrating into the water, thereby maintaining a clean swimming pool environment.

Inherent consumerism in developing regions limits the penetration rate

In fact, swim diapers entered the developing market very early, but after years of development, the penetration rate has reached the level of Europe and the United States. Take China as an example. In the Chinese market, swim diapers appeared very early. But for a long time, it has become a deep-rooted concept among domestic consumers that babies swim naked. Many parents think that it is unnecessary for a baby to wear swim diapers when swimming. Some parents think that the baby can wear swimming trunks directly when swimming. Swim diapers will increase the weight of the child and affect the child's movement. Therefore, swim diapers have been ignored by Chinese consumers.

Region Overview:

North America dominated the Swim Diapers market in 2022, with a market share of 53.14%.

Company Overview:

Kimberly-Clark is one of the major players operating in the Swim Diapers market, holding a share of 39.52% in 2023.

Kimberly-Clark

Kimberly-Clark Corporation is a global health and hygiene company that manufactures and provides consumer products. The Company's products include diapers, tissues, paper towels, incontinence care products, surgical gowns, and disposable face masks. Kimberly-Clark's products are sold in countries around the world.

Procter & Gamble

The Procter & Gamble Company manufactures and markets consumer products in countries throughout the world. The Company provides products in the laundry and cleaning, paper, beauty care, food and beverage, and health care segments. Procter & Gamble products are sold primarily through mass merchandisers, grocery stores, membership club stores, drug stores, and neighborhood stores.

Segmentation Overview:

As for product types, the Disposable Swim Diapers segment held the largest market share in 2022.

Application Overview:

In the Swim Diapers market, 34.08% of the total value was generated through the Supermarket/Hypermarket segment by application in 2022.

Key Companies in the global Swim Diapers market covered in Chapter 3:

Beau and Belle Littles
Green Sprouts
Splash About International
Bambino Mio
Kimberly-Clark
Procter & Gamble
Kushies Baby
Rossmann (Babydream)
Daio Paper Corporation (GOO.N)
Unicharm
Luv n' care (Nûby)
Charlie Banana
Babyganics

In Chapter 4 and Chapter 14.2, on the basis of types, the Swim Diapers market from 2018 to 2029 is primarily split into:

Disposable Swim Diapers
Reusable Swim Diapers

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Swim Diapers market from 2018 to 2029 covers:

Supermarket/Hypermarket
Convenience Stores
Specialist Stores
Online Retailers
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)