Global Soft Pretzel Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Soft Pretzel Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Pretzel is a type of baked bread product made from dough most commonly shaped into a twisted knot. Soft pretzels must be eaten shortly after preparation.

Market Overview:

The latest research study on the global Soft Pretzel market finds that the global Soft Pretzel market reached a value of USD 4011.11 million in 2022. It’s expected that the market will achieve USD 4975.65 million by 2028, exhibiting a CAGR of 3.66% during the forecast period.

Strength

Rapid change in the tastes and preferences
Busy lifestyles of consumers created high dependency on convenient food
The expanding of food industry

Weakness

Fluctuations in raw material costs
Soft Pretzel has a short shelf life

Opportunity

Packaging innovations increase shelf life
Launching a wide variety of pretzels with different flavors
Developing all-natural and gluten-free
products fortified with essential vitamins and minerals

Region Overview:

From 2022-2027, Europe is estimated to witness robust growth prospects.

Company Overview:

Auntie Anne's, Inc. is one of the major players operating in the Soft Pretzel market, holding a share of 12.57% in 2019.

Auntie Anne's, Inc. manufactures and distributes food products. The Company offers a variety of products including pretzel dogs, gourmet bread sticks, pizza knots, kits, mixes, twists, and baked pretzels. Auntie Anne's serves customers throughout the United States.

J & J Snack Foods Corp. manufactures, markets, and distributes snack foods and beverages. The Company offers soft pretzels, frozen carbonated beverages, juice bars, churros, funnel cakes, and other food products. J & J Snack Foods serves customers in the United States.

Segmentation Overview:

Among different product types, Twist segment is anticipated to contribute the largest market share in 2027.

Application Overview:

By application, the Ambient segment occupied the biggest share from 2017 to 2022.

Key Companies in the global Soft Pretzel market covered in Chapter 3:

Mr. Pretzel
Snyder's-Lance
Pretzelmaker
J & J Snack Foods
Auntie Anne's
Wetzel's Pretzels
Philly Pretzel Factory
Valora Group

In Chapter 4 and Chapter 14.2, on the basis of types, the Soft Pretzel market from 2018 to 2029 is primarily split into:

Twist
Roll
Bun
Stick
Others

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Soft Pretzel market from 2018 to 2029 covers:

Ambient
Frozen

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)