Global Small and Medium LCD Display Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029
A liquid-crystal display (LCD) is a flat-panel display or other electronically modulated optical device that uses the light-modulating properties of liquid crystals combined with polarizers. Small and Medium LCD Display mainly refers to products with a display size of 9 inches and below.
Market Overview:The latest research study on the global Small and Medium LCD Display market finds that the global Small and Medium LCD Display market reached a value of USD 11150.7 million in 2022. It’s expected that the market will achieve USD 12283.6 million by 2028, exhibiting a CAGR of 1.63% during the forecast period.
Sales channels will be affected
The COVID-19 epidemic has led to a decline in offline passenger flow. During the epidemic prevention and control period, the advantages of e-commerce companies have become prominent. For companies without online marketing channels, the business has encountered great resistance, and during the outbreak of the epidemic, the market cannot be developed, and the original market development plan has been disrupted, which is expected to have a greater impact on the company's business in the next year. But this impact will gradually be overcome as the COVID-19 outbreak wanes, and the experience of dealing with the COVID-19 outbreak in 2020 and 2021.
The production cost of enterprises increases
During the outbreak of the epidemic, enterprises need to protect the life and health of employees during the production process, such as purchasing masks, disinfectants and other anti-epidemic materials, disinfecting the working environment before and after production, and checking the temperature of employees every day to ensure the health of employees. These measures will increase production costs and affect the development of enterprises.
Demand for in-car display panels and smartwatch display panels has recovered
As the epidemic eased, demand for in-car display panels and smartwatch display panels returned. Demand for smartwatch display panels with features such as health monitoring will increase in 2021. Due to the work-at-home trend and increased IT access, there is continued demand for home apps such as tablets, e-readers and multi-purpose printers (MFP), even after the COVID-19 pandemic.
Strength
First, in terms of the production of Small and Medium LCD Display products, Small and Medium LCD Display is cheaper. Because the development of LCD technology has been very mature, and the raw materials used are very common inorganic materials, the process flow, production technology, equipment, etc. are more stable, and the manufacturing cost is much lower than that of similar products. At the same time, mature technology also means that there will be fewer quality problems in Small and Medium LCD Display products, and less after-sales, maintenance, etc., will reduce the operating costs of Small and Medium LCD Display. These factors are an important factor in the development of the Small and Medium LCD Display industry.
Secondly, as far as Small and Medium LCD Display itself is concerned, one of the biggest advantages of LCD screen is high definition. Since the LCD screen does not need self-illumination, the arrangement of its pixels adopts the most common RGB arrangement, that is, the three pixels of blue, green and red are equally large and closely arranged together. In this way, the details and edges of the displayed picture are less prone to blurring. For example, the red, green and blue pixels of an OLED screen are not the same in volume, and the distribution is not as fine as the RGB arrangement of the LCD, so the display details are definitely not as delicate as the LCD screen. This is the advantage of Small and Medium LCD Display.
Weakness
First, from the structure of Small and Medium LCD Display products, the LCD panel consists of two parallel glass plates, about 1mm thick, separated by a uniform interval of 5μm containing liquid crystal material. The liquid crystal material itself does not emit light, so there are lamps on both sides of the display screen as light sources. At the same time, there is a backlight plate and a reflective film on the back of the liquid crystal display screen. The backlight plate is composed of fluorescent substances and can emit light. Its main function is to provide a uniform background light source. The structure of Small and Medium LCD Display products determines that the product has certain limitations in thickness. With the improvement of living standards, people also put forward higher requirements for electronic product displays, which are also included in lighter and thinner. This is one of the factors restricting the development of the Small and Medium LCD Display market.
Region Overview:In 2022, the share of the Small and Medium LCD Display market in Asia Pacific stood at 81.57%.
Company Overview:BOE is one of the major players operating in the Small and Medium LCD Display market, holding a share of 33.23% in 2023.
BOE
BOE is an IoT company providing smart products and professional services for information interaction and human health, forming 1+4+N business groups with semiconductor display business as the core, sensor and solution, MLED, smart system innovation, and smart medical industry business integration development.
TCL CSOT
TCL CSOT is an innovative technology enterprise focusing on semiconductor display field. As a global leader in semiconductor display. TCL CSOT has actively deployed next-generation mini-LED, Micro-LED, flexible OLED, printed OLED and other new display technologies.
Segmentation Overview:As for product types, the LTPS segment held the largest market share in 2022.
Application Overview:By application, the Home Use segment occupied the biggest share from 2018 to 2022.
Key Companies in the global Small and Medium LCD Display market covered in Chapter 3:AUO
InnoLux
TCL CSOT
Japan Display Inc.
Sharp
BOE
In Chapter 4 and Chapter 14.2, on the basis of types, the Small and Medium LCD Display market from 2018 to 2029 is primarily split into:a-Si
LTPS
In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Small and Medium LCD Display market from 2018 to 2029 covers:Home Use
Commercial Use
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)