Global Push-To-Talk (PTT) Software Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Push-To-Talk (PTT) Software Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Push-to-talk (PTT) is an instant communication method commonly used in wireless cellular telephone services that uses a button to switch the device from voice transmitting mode to voice receiving mode. Using a phone in this manner is similar to using a walkie-talkie. Push-To-Talk (PTT) Software, most of which can be downloaded on any compatible device, enables teams working in different physical spaces to communicate quickly and efficiently without calls or text messages. As a result, PTT Software is popular with teams working offsite, especially in industries such as field sales, construction, and manufacturing.

Market Overview:

The latest research study on the global Push-To-Talk (PTT) Software market finds that the global Push-To-Talk (PTT) Software market reached a value of USD 759.43 million in 2022. It’s expected that the market will achieve USD 993.23 million by 2028, exhibiting a CAGR of 4.57% during the forecast period.

Popularity of Mobile Devices

The growing popularity of mobile devices helps to improve overall data security and productivity as PTT software provides end-to-end encryption. The percentage of global mobile web traffic has been increasing in recent years. In 2016, the percentage of mobile web traffic surpassed that of desktop for the first time. According to Statista, there will be nearly 15 billion active mobile devices worldwide in 2021, up from 14 billion the previous year. The number of mobile devices is expected to reach 18.22 billion by 2025, 4.2 billion more than in 2020. As the number of devices increases, users' reliance on them to perform everyday functions and activities increases. Mobile devices increasingly require faster connection speeds and lower latency. After installing the PTT software, smartphone users will be able to connect with a group of people anytime, anywhere, and access two-way radios directly from their phones. PTT software can also turn the mobile phone into a collaboration tool for sharing documents with other group members. The market demand for the advantages of this communication medium to connect groups and members has greatly driven the growth of the market demand for PTT software. The rising number of network devices and rising adoption of accessories such as wireless speakers are also favoring PTT Software to expand the market size. Hence, the penetration of mobile devices is expected to drive the PTT software market in the future.

Public Safety and Security Sector Increased Demand

The Public Safety and Security segment holds the largest application market share. The public safety industry was one of the first to implement PTT technology. Due to the unique advantages and sustainable capabilities of PTT, it is being adopted by various public safety organizations around the world. Users can use PTT software for emergency calls, remote monitoring, environmental monitoring, and other functions to keep in touch and confirm safety. With the increasing focus on border security and the development of advanced surveillance systems, the government and defense sectors are gradually implementing widespread applications of PTT. Manufacturers are also focusing on launching new products to strengthen their geographical presence. For example, FirstNet will soon provide 3GPP standard Mission-Critical Push-to-Talk (MCPTT) service on Apple iOS devices, public safety LTE network can provide efficient one-to-many broadcast communication through evolved multimedia broadcast and multicast service (eMBMS) LTE technology. Hence, increasing demand from the Public Safety and Security industry will drive the PTT software industry.

The government protects data privacy

The government's strict regulations on data security and personal privacy protection may hurt the PTT software industry. It is more common for legal provisions that individuals have the right to request access to review, correct, transfer, and delete their personal information, the right to decide whether their personal information can be sold or used to receive targeted advertising, and the right to The business denied its request to appeal. While the United States does not have a single master data protection legislation, hundreds of laws have been enacted at the federal and state levels to protect the personal data of U.S. residents. The FTC Act broadly authorizes the Federal Trade Commission (FTC) to take enforcement actions to protect consumers from unfair or deceptive practices and to enforce federal privacy and data protection regulations. In addition to using deceptive advertising or marketing methods, deceptive practices include a company's failure to comply with its published privacy commitments and failure to adequately protect personal information. The EU's General Data Protection Regulation (GDPR) 2018 aims to protect the privacy and security of personal data of EEA-based operations and certain non-EEA organizations that process personal data in the EEA. Fines for non-compliance can range up to 4% of annual worldwide revenue or €20 million. With the development of the digital age, the use of personal data by platforms such as e-commerce websites, mobile applications, and online banking has gradually increased, and governments around the world have continuously strengthened network security protection. Strict regulation may have caused some hindrances to the PTT software industry.

Region Overview:

In 2022, the share of the Push-To-Talk (PTT) Software market in United States stood at 51.38%.

Company Overview:

AT&T, Verizon, Motorola Solutions were the top 3 players in the Push-To-Talk (PTT) Software market in 2023, taking up a market share of 60.13% together.

Segmentation Overview:

By type, Cloud Based segment accounted for the largest share of market in 2022.

Application Overview:

By application, the Public Safety and Security segment occupied the biggest share from 2018 to 2022.

Key Companies in the global Push-To-Talk (PTT) Software market covered in Chapter 3:

Voxer Business
ESchat
AT&T
GroupTalk
LifeLine
STREAMWIDE
Walkie Fleet
Orion
Motorola Solutions
Zello
Sprint Direct Connect Plus
PTT Pro
The Peak Everest Platform
PTT Express
Push to Talk International
TASSTA
Zinc
Verizon
Reach PTT
Azetti Networks

In Chapter 4 and Chapter 14.2, on the basis of types, the Push-To-Talk (PTT) Software market from 2018 to 2029 is primarily split into:

Cloud Based
Web Based

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Push-To-Talk (PTT) Software market from 2018 to 2029 covers:

Public Safety and Security
Government and Defense
Transportation and Logistics
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)