Global Phone Video Editing App Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029
The Phone Video Editing App allows users to convert raw footage into shareable, retouched professional videos on their phones anytime, anywhere. Video editing is the process of creating videos by rearranging different shots and scenes. Compared with the complete desktop software, Phone Video Editing App not only has key functions, but also has a more streamlined interface. Phone Video Editing App generally has the functions of adding music, text, transition effects to videos, converting file formats, making video collages, blurring backgrounds, etc., which is convenient for users to edit, fine-tune and polish their works for uploading to social media. When choosing Phone Video Editing App, users need to pay attention to the app's compatibility with different mobile devices, whether the interface is clear and easy to use, update speed and comprehensive stock media library.
Market Overview:
The latest research study on the global Phone Video Editing App market finds that the global Phone Video Editing App market reached a value of USD 654.97 million in 2022. It’s expected that the market will achieve USD 1969.73 million by 2028, exhibiting a CAGR of 20.14% during the forecast period.
High Penetration Rate of Smartphones
With the increase in the number of Internet users and the continuous improvement of mobile Internet penetration, mobile devices such as smartphones and tablets have developed into indispensable tools for communication, information and entertainment, and the penetration rate of mobile devices is also rising. According to Statista data, in 2021, the number of unique mobile Internet users will reach 4.32 billion, indicating that more than 90% of the world's Internet population uses mobile devices to surf the Internet. The number of global Internet users will grow to 5.3 billion in 2023. Mobile Internet traffic accounts for nearly 55 percent of total web traffic. The penetration rate of smartphones can be used as one of the indicators to measure the degree of economic development of a country. For example, smartphone penetration rates in developed countries generally exceed 70%. In 2021, China will rank first in the world with 950 million smartphone users. Emerging economies still have strong growth potential due to large domestic wealth gaps and relatively low smartphone penetration rates. The increasing popularity of smart phones and the rapid development of mobile network communication technology have prompted various software to gradually shift from computer equipment to mobile equipment, and the scale of mobile App users has grown rapidly. Nowadays, the use of mobile device App has become a part of people's daily life. People use Phone Video Editing App to edit multiple videos. After adding elements such as music and special effects, the viewing experience of the video is enhanced. So many people use editing software to improve the quality of their videos before uploading them to social media sites or sharing them on other online platforms. This is beneficial for the growth of the Phone Video Editing App industry.
The Evolution of Mobile Video Platforms
Traditional website videos are mainly recommended by humans. Video ranking and exposure are concentrated on a small number of high-quality content creators. It is difficult for individual low-level users to get the opportunity to display videos. Videos on mobile Internet platforms are mainly recommended by relatively fair algorithms, such as Instagram, YouTube, TikTok, etc. Unique videos can easily gain traffic exposure on mobile platforms, and even ordinary users with fewer fans can gain a certain living space. At present, mobile video has become the main social and entertainment method for individual users. According to Statista data, YouTube generated 21.6 million downloads in the first half of 2022, making it the second most downloaded entertainment application in the United States. Phone Video Editing App helps users create more creative videos faster to stand out and meet personal video creation needs. Commercial enterprises are also gradually increasing their marketing efforts on mobile video platforms. In the U.S., mobile video ad spending has already surpassed desktop video ad spending, with YouTube’s global ad revenue in 2021 estimated at $28.84 billion. The ever-increasing demand for video creation services from business users presents broader opportunities for the Phone Video Editing App industry. Mobile video editing software can help users create high-quality videos more efficiently, bring more traffic and commercial value to users, and play an increasingly important role in the creation process of users. Therefore, the growth of the mobile video platform will promote the development of the Phone Video Editing App industry.
Use of advanced technology
The use of technologies such as big data, cloud computing, 5G technology and artificial intelligence in the Phone Video Editing App industry has improved the user's creative efficiency and creative experience. Big data technology can help users obtain video dissemination and audience data, as well as video material feedback data, help users adjust creative direction in time, and optimize video quality. Cloud computing technology helps users break through the hardware limitations of mobile terminals, and users can create satisfactory videos even with devices that cannot meet the computing requirements. 5G communication technology has increased the speed of video transmission, increasing the importance of mobile video as content distribution. The combination of 5G technology and cloud storage technology allows users to seamlessly switch between different devices for remote online video creation. Artificial intelligence technology is widely used in the Phone Video Editing App industry. High-precision matting technology is conducive to the production of special effects videos and creative videos. Smart editing technology can help user’s complete material screening, generate reasonable storylines and add special effects according to video content, and highly simplify the video creation process. For example, Wisecut has an AI storyboard and speech recognition technology that automates the process of jump cuts, background music, subtitles and transitions, and also helps in lowering and raising the volume of background music with its auto-dodging tool, which all help video editing. The use of technologies such as big data, cloud computing, 5G technology and artificial intelligence helps Phone Video Editing App companies to better serve users and promote the expansion of the company's market share.
Region Overview:
In 2021, the share of the Phone Video Editing App market in United States stood at 33.49%.
Company Overview
Bending Spoons, QuVideo, Pinnacle Systems were the top 3 players in the Phone Video Editing App market in 2022, taking up a market share of 31.66% together.
Segmentation Overview:
By type, On-Premise segment accounted for the largest share of market in 2021.
Application Overview:
By application, the Android segment occupied the biggest share from 2017 to 2022.
Key Companies in the global Phone Video Editing App market covered in Chapter 3:
QuikPinnacle SystemsLumaTouchFunimateWeVideoCyberLink CorporationAlight MotionAVUBending SpoonsAdobeKineMaster CorporationVideo StarQuVideo
In Chapter 4 and Chapter 14.2, on the basis of types, the Phone Video Editing App market from 2018 to 2029 is primarily split into:
On-PremiseCloud-Based
In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Phone Video Editing App market from 2018 to 2029 covers:
AndroidiOSOthers
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:
North America (United States, Canada)Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)Latin America (Brazil, Mexico, Argentina)Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)
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