Global Macadamia Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029
Macadamia is native to Australia and belongs to the family Asparagus, a nut plant, and an evergreen tree. It is known as the king of dried fruit. Macadamia nuts have other names in different parts of the world: they are also known as the Queensland nut; bush nut; maroochi nut; bauple nut; and Hawaii nut.
Market Overview:The latest research study on the global Macadamia market finds that the global Macadamia market reached a value of USD 1086.29 million in 2022. It’s expected that the market will achieve USD 1912.75 million by 2028, exhibiting a CAGR of 9.89% during the forecast period.
Consumers' growing awareness of dietary health is expected to provide growth demand for the macadamia market.
As consumers become more aware of healthy eating, they have increased demand for the nuts food. In China, countries such as Japan and India are driving the growth of the macadamia market by raising dietary health awareness and increasing key factors such as dried fruit and nut consumption. The rapid expansion of the vegan population in Europe, such as the Netherlands, Germany, and the burgeoning innovative vegetarian products on the market, coupled with the growing development of Australian green farms and macadamia processing technology and processes, are expected to create opportunities for macadamia market.
The increase in online shopping and social media advertising provides opportunities for market growth.
With the rapid development of e-commerce, the expansion of various global shopping platforms, the development of logistics business, consumers' choices are no longer limited to local products, which is conducive to the sales growth of macadamia nuts. The growing interest in social media and the increase in promotional activities are among the main trends behind the growth of the macadamia market. Since most consumers are active on social media, manufacturers are using social media channels to promote and promote their products and expand to a wider consumer base. Social media events, such as the attractive offerings during festivals and events, will help manufacturers increase consumer awareness and acceptance of their products. These factors are expected to provide opportunities for the macadamia market.
As macadamia production is difficult to meet growing demand, it will become a barrier to the market
Macadamia trees are usually grown and harvested in tropical climates in Brazil, Indonesia, New Zealand, Australia, South Africa and Kenya. Only two macadamia nuts are considered edible. Thus, the production of macadamia nuts to the extent that will meet its increasing demand is not possible as they are difficult to propagate, limited in the range of cultivability, and slow to bear. This, in turn, makes the final product costly and hence is expected to restrain the growth of the macadamia market during the forecast period.
Region Overview:From 2023-2028, Asia Pacific is estimated to witness robust growth prospects.
Company Overview:Mauna Loa Macadamia Nut Corporation is one of the major players operating in the Macadamia market, holding a share of 9.52% in 2023.
Mauna Loa Macadamia Nut Corporation
Mauna Loa Macadamia Nut Corporation processes and markets nut products. The Company offers nut-based confections, cookies, and snack bags.
Macadamia Processing
Founded in 1983 by a group of four macadamia growers, MPC has grown into a wholly-owned subsidiary of more than 180 Australian grower shareholders. MPC processes 10-13,000 metric tons of Australian nuts (about 20-30% of Australian crops) annually at its state-of-the-art facility near Lismore, in the northern New South Wales River. MPC's supply comes from orchards in northern New South Wales and southeast Queensland, the evolutionary home of macadamia nuts.
Segmentation Overview:By type, Original Taste segment accounted for the largest share of market in 2022.
Application Overview:By application, the Food and Beverage Industry segment occupied the biggest share from 2018 to 2022.
Key Companies in the global Macadamia market covered in Chapter 3:Pacific Gold Macadamias
Green Farms Nut Company
Golden Macadamias
Nambucca Macnuts
Eastern Produce
Mauna Loa Macadamia Nut Corp
Ivory Macadamias
Hamakua Macadamia Nut
Macadamia Processing
Kenya Nut
MacFarms
Mayo Macs
In Chapter 4 and Chapter 14.2, on the basis of types, the Macadamia market from 2018 to 2029 is primarily split into:Original Taste
Salt-Baked Taste
Flavor Taste
In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Macadamia market from 2018 to 2029 covers:Food and Beverage Industry
Cosmetics and Personal Care Industry
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)