Global Lucerne Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Lucerne Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Lucerne, formerly known as alfalfa, Latin name: Medicago sativa.

Alfalfa are perennial herbs with strong roots deep into the soil and well-developed root necks. The stems are erect, clustered, or even prone, quadrangular in shape, glabrous or slightly pilose, with lush branches and leaves. The seeds are ovoid, 1-2.5 mm long, smooth, yellow, or brown. Flowering period from May to July, fruit period from June to August. It is native to Asia Minor, Iran, and Transcaucasus. It is cultivated or semi-wild all over the world. Born in fields, roadsides, wilderness, grasslands, river banks and valleys. It is widely planted as fodder and pasture in Eurasia and other countries in the world.

Market Overview:

The latest research study on the global Lucerne market finds that the global Lucerne market reached a value of USD 23741.0 million in 2022. It’s expected that the market will achieve USD 37236.0 million by 2028, exhibiting a CAGR of 7.79% during the forecast period.

Challenges

Decreasing Farm Land
Decreased agricultural land is the main threat to the lucerne hay market.
According to the Global Land Outlook (Desertification Convention, 2017), one third of the world's land is severely degraded, and fertile soil is being lost at a rate of 24 billion tons per year. It is the most comprehensive study of its kind, and it depicts the interrelated effects of urbanization, climate change, erosion and forest loss. But the biggest factor is the expansion of industrialized agriculture.
In the past 20 years, agricultural production has tripled and the amount of irrigated land has doubled. However, in 20% of the world’s arable land, 16% of the woodland, 19% of the grassland and 27% of the pasture, productivity has declined.
The reduction of agricultural land has directly led to the planting area reduction of lucerne, posing a greater threat to the lucerne market.
Fierce Competition
The global lucerne hay market is relatively fragmented, which means that it is highly competitive and has no clearly defined major players. Participants in the market include both agricultural companies and retail farmers. Moreover, many farmers are now competing for a large part of the industry, and the dispersion of farmers’ production has led to increased uncertainty in market output.

Market Restraints

Shortcomings of Lucerne
Affected by the environment and climate:
The United States is one of the largest producers of lucerne and lucerne hay. In 2016, under the influence of severe drought and cold, the country's output fell by 1%.
For example, when France experienced a severe drought between 2017 and 2018, the growth of lucerne hay slowed down because it could not grow naturally under extreme heat.
Large water consumption:
Lucerne requires a lot of water, about 4 to 6 inches of water is needed to produce a ton of hay. Compared with other forage crops (such as barley, sorghum and corn), lucerne's water cost is relatively high. In regions such as the Middle East and Africa, water shortages and lack of irrigation have also hindered the lucerne hay market.
Changing water restrictions are also a concern. For example, California is one of the largest lucerne producing states in the United States, but due to the impact of the state's groundwater regulations, the production of lucerne is expected to decline.

Region Overview:

North America dominated the Lucerne market in 2022, with a market share of 71.44%.

Company Overview:

Al Dahra Agriculture is one of the major players operating in the Lucerne market, holding a share of 1.82% in 2023.

Al Dahra Agriculture

AL Dahra Agriculture Co LLC cultivates, produces, and distributes agricultural products. The Company offers animal feeds, rice, flour, fruits, and vegetables. AL Dahra Agriculture also provides farming, grain processing, and supply chain management services.

Luzeal

Luzeal is a French dehydration cooperative, producing 35% of the national production of dehydrated alfalfa. Company cooperative is focused on 3 historic businesses: Dehydration of alfalfa, pulps, flour and seeds of grapes and carnations, animal feed and the production of biofuels.
With its 290 permanent and seasonal employees, at its 5 production sites located in the north of the Marne and the south of the Ardennes, Luzeal processes more than 21,000 ha of alfalfa produced by its 1,850 members.

Segmentation Overview:

By type, Lucerne Bales segment accounted for the largest share of market in 2022.

Application Overview:

The market's largest segment by application is the segment Dairy Cattle, with a market share of 57.78% in 2022.

Key Companies in the global Lucerne market covered in Chapter 3:

Haykingdom
ACX Global
Alfalfa Monegros
Standlee Hay
MandC Hay
Bailey Farms
Aldahra Fagavi
Anderson Hay and Grain
Glenvar Hay
Grupo Osés
Border Valley
Cubeit Hay
SandW Seed
Huishan Diary
Gruppo Carli

In Chapter 4 and Chapter 14.2, on the basis of types, the Lucerne market from 2018 to 2029 is primarily split into:

Lucerne Bales
Lucerne Pellets
Lucerne Cubes
Others

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Lucerne market from 2018 to 2029 covers:

Dairy Cattle
Sheep and Goats
Beef Cattle and Horses
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)