Global Lottery Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Lottery Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

A lottery is a low-odds game of chance or process in which winners are selected by a random drawing. Lotteries are a popular form of gambling, encouraging people to pay a small sum of money to be in with a chance of winning a big jackpot.

Market Overview:

The latest research study on the global Lottery market finds that the global Lottery market reached a value of USD 123822.55 million in 2022. It’s expected that the market will achieve USD 153953.37 million by 2028, exhibiting a CAGR of 3.7% during the forecast period.

Lottery Market Drivers

Lottery is a good way to increase government revenue. The funds generated can be used to develop various social welfare programs. Lottery proceeds benefit different programs in different jurisdictions. In many cases lottery profits are combined with tax and other revenues in a government's general fund. In other cases, lottery proceeds are dedicated to a wide range of causes, including education, economic development, the environment, programs for senior citizens and veterans, health care, sports facilities, capital construction projects, cultural activities, tax relief, and others. During fiscal year 2019, U.S. lottery sales totaled over $91 billion (USD). Canadian sales reached over $10 billion (CAD). New York led the U.S. (and North America) with fiscal 2019 sales of $10.29 billion (USD), followed by California with sales of nearly $7.39 billion (USD). The Canadian leader was Ontario, with fiscal 2019 sales of nearly $4.17 billion (CAD). Since the New Hampshire lottery was founded in 1964, lotteries have raised more than $502 billion (USD) for government programs in the United States, and more than $100 billion (CAD) in Canada. In fiscal year 2019 U.S. lotteries transferred $25.1 billion (USD) to their beneficiaries, while Canadian lotteries turned over nearly $3.56 (CAD) to theirs. Not just North America, Indian lotteries provide a substantial economic boost for the states that provide them. In the fiscal year 2017-2018 Kerala collected GST worth Rs 908 crore and state revenue of Rs 1,691 crore. As a means for the government to increase revenue without increasing taxes, national lotteries are often supported by the government, and the national policy dividends will drive the development of the lottery industry chain.

Lottery Market Challenges

Most people who buy lottery tickets still prefer to do so in retail stores rather than through online platforms, and the offline lottery sales model is the primary method of selling lottery tickets, accounting for more than 85% of lottery sales. And during the epidemic, lottery operators are facing store closures, the suspension of sporting events, and the inability to operate properly and maintain customers within the existing regulatory framework. The impact of the pandemic has led to the closure of lotteries in many countries and regions. Secondly, the emergence of social distance caused by the pandemic, rising unemployment and falling incomes have led lottery players to stop or reduce their lottery purchases. China's Ministry of Finance revealed national lottery market data for February 2020, with monthly lottery sales of only 1.32 million yuan, the lowest sales record in the 33-year history of the Chinese lottery, and even lower than the average monthly sales in 1987, the first year the lottery was sold. The bigger shock was that the epidemic caused most of the global tournaments to be canceled or postponed, leaving the lottery with a tragic situation of no games to play just after the lottery went on sale. The suspension of all football matches in England and Serie A due to epidemics, the postponement of all European matches by UEFA, and the postponement of South American qualifiers for the 2022 World Cup, among others, discourage enthusiasm for lotteries and discourages the entry of interested players in sports lotteries. The dual declines in supply and demand resulted in a significant negative impact of COVID-19 on the lottery industry.

Region Overview:

From 2022-2027, Asia-Pacific is estimated to witness robust growth prospects.

Company Overview

China Welfare Lottery, China Sports Lottery, Mizuho Bank Ltd., Francaise des Jeux and New York State Lottery are the five key players in the global Lottery market. These companies have shown consistent growth in revenue, larger volumes of sales and a prominent presence in terms of share in the global Lottery market in the past 5 years.

China Welfare Lottery, an institution directly under the Ministry of Civil Affairs of the People's Republic of China, is responsible for issuing and selling lottery tickets. The lottery is the main lottery issuer in mainland China, along with the China Sports Lottery, and by its lottery double-color ball is more the main lottery purchase, with sales of over 100 million per period. At present, the main lottery types issued by China Welfare Lottery are: double-color ball, Beijing car racing, Fuchai 3D, Oriental 6+1, scratch lottery, lottery 15-5, time lottery, fast three, etc.

China Sports Lottery is the organization responsible for the issuance and management of China sports lottery. It has 11 departments, including General Department, Probability Game Management Department, Guessing Game Management Department and Sales Management Department, and is responsible for the management of sports lottery intangible assets and intellectual property protection.

Segmentation Overview:

Among different product types, Draw-Based Games segment is anticipated to contribute the largest market share in 2027.

Application Overview:

By application, the Lottery Store segment occupied the biggest share from 2017 to 2022.

Key Companies in the global Lottery market covered in Chapter 3:

Connecticut Lottery Corporation
Minnesota State Lottery
Hong Kong Jockey Club
Mizuho Bank Ltd.
New York State Lottery
China Sports Lottery
Caixa Economica Federal
Loterías y Apuestas del Estado
BCLC
Tennessee Education Lottery Corporation
The Government Lottery Office
China Welfare Lottery
Camelot Group
Ontario Lottery
Florida Lottery
Loto-Quebec
Francaise des Jeux
INTRALOT
Singapore Pools
MDJS
SAZKA Group
Magnum
Lotterywest
California Lottery
Nanum Lotto

In Chapter 4 and Chapter 14.2, on the basis of types, the Lottery market from 2018 to 2029 is primarily split into:

Draw-Based Games
Instant Games
Sport Games

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Lottery market from 2018 to 2029 covers:

Online Lottery
Lottery Store

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)