Global Interdental Brush Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029
Interdental brushes are small, flexible brushes that are specially designed to easily fit between teeth to remove excess food and plaque. With soft, bristled heads, they can be a more comfortable and effective alternative to flossing.
Market Overview:
The latest research study on the global Interdental Brush market finds that the global Interdental Brush market reached a value of USD 261.72 million in 2022. It’s expected that the market will achieve USD 388.61 million by 2028, exhibiting a CAGR of 6.81% during the forecast period.
Threat of New Entrants
As a new product of oral health industry, the overall competition in the interdental brush industry is fierce. However, due to the reasons of brand awareness and recognition, distribution channels, supply chain, R&D capability and capital investment, it needs a certain threshold to enter the industry.
Threat of Substitutes
Interdental cleaning is mainly to prevent the development of dental caries and periodontal diseases. The interdental brush is mainly used to clean the interdental space and remove bacteria between teeth. Dental floss and oral irrigator are the main substitutes of interdental brushes. The expanding market scale of dental floss and oral irrigators poses a certain threat to the growth of the interdental brush market.
Bargaining Power of Suppliers
Interdental brushes commonly consist of a central metal wire core with soft nylon filaments twisted around and are available in various sizes to correspond to different spaces between teeth. In order to reduce the cost of raw materials, general manufacturing companies purchase the main raw materials in bulk and reserve them appropriately. For interdental brushes industry, the bargaining power of suppliers is not great, because customers can choose cheaper or better-performance products.
Bargaining Power of Buyers
The pricing power of products is mainly in the hands of manufacturers. However, with the fierce competition in the market, manufacturers may price their products at a lower profit rate to maintain their price advantage in the market competition.
Intensity of Competitive Rivalry
On the whole, there are many well-known brands in the field of interdental brushes, and the product switching cost of consumers is relatively low, and the overall market concentration of the industry is low. With the continuous addition of cutting-edge brands, the competition among interdental brush enterprises becomes more and more fierce, and the industry concentration shows a downward trend.
Region Overview:
Europe dominated the Interdental Brush market in 2021, with a market share of 33.40%.
Company Overview:
Trisa AG, TePe, GUM ( Sunstar ) were the top 3 players in the Interdental Brush market in 2022, taking up a market share of 26.63% together.
Founded in 1887 in Triengen/Lucerne, in the heart of Switzerland and Europe, TRISA AG is one of the global leading providers of products for oral care, hair care and beauty care today. The products are manufactured by 1,100 employees at the production sites in Triengen and Ebnat and are marketed on all continents in more than 80 countries.
TePe is a manufacturer of dental products and apparatus intended for oral hygiene. The company's dental products and apparatus include toothbrushes with various angles, plastic and wooden dental sticks, mini flosses, bridge and implant floss, tongue cleaner, travel cases and among others, enabling customers to improve their oral conditions and thereby improving the quality of life of people.
Segmentation Overview:
Among different product types, 0.6 mm-1.0 mm segment is anticipated to contribute the largest market share in 2027.
Application Overview:
By application, the Household segment occupied the biggest share from 2017 to 2022.
Key Companies in the global Interdental Brush market covered in Chapter 3:
Trisa AG
Dentalpro
Colgate
DenTek(Prestige)
Global Dent Aids
Oral-B(P&G)
Plackers(Perrigo)
Elgydium
Curaprox(Curaden)
Lactona
TePe
Piksters
Jordan
Tandex A/S
Dentaid (Interprox)
Staino
Lion
GUM(Sunstar)
Naisen Caring
E-Clean
In Chapter 4 and Chapter 14.2, on the basis of types, the Interdental Brush market from 2018 to 2029 is primarily split into:
0.6 mm and Below0.6 mm-1.0 mm
1.0 mm and Above
In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Interdental Brush market from 2018 to 2029 covers:
Household
Hospital
Dental clinics
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:
North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)
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