Global Gaming Mouse & Keyboards Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Gaming Mouse & Keyboards Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Market Overview:

The latest research study on the global Gaming Mouse & Keyboards market finds that the global Gaming Mouse & Keyboards market reached a value of USD 1751.59 million in 2022. It’s expected that the market will achieve USD 2661.26 million by 2028, exhibiting a CAGR of 7.22% during the forecast period.

Influence of COVID-19 Outbreak on Gaming Mouse & Keyboards Industry Development

More than one million lives have been lost to COVID-19 since the start of the year and the toll continues to rise. Many more have suffered serious illness. Close to 90 million people are expected to fall into extreme deprivation this year. Compared with the IMF report released in June, the global economic contraction in 2020 will not be as severe as previously predicted. This revision reflects a better-than-expected economic recovery in the second quarter. Global growth is projected at 5.2 percent in 2021, a little lower than in the June 2020 WEO Update, reflecting the more moderate downturn projected for 2020 and consistent with expectations of persistent social distancing. Following the contraction in 2020 and recovery in 2021, the level of global GDP in 2021 is expected to be a modest 0.6 percent above that of 2019. The growth projections imply wide negative output gaps and elevated unemployment rates this year and in 2021 across both advanced and emerging market economies.

COVID-19 is a serious infectious disease with a high pathogenicity and fatality rate. In this case, governments of various countries have adopted a series of social distancing measures to prevent the spread of the COVID-19 virus. People staying at home for a long time have created a huge demand for entertainment, and the use of computers for entertainment has become an important choice. Therefore, downstream end users have increased demand for purchasing more comfortable and practical gaming mice and keyboards, which will drive the sales growth of gaming mice and keyboards. In business, remote offices that can realize remote communication and collaboration without going out have become the best choice in various industries today. Therefore, it is expected that the popularity and acceptance of telecommuting will greatly increase in the short term. In the short term, there are a large number of people working at home, so in daily home use scenarios, it is difficult for computer equipment to meet office needs. The demand for such end users to purchase gaming mice and keyboards with office and gaming entertainment functions will increase.

Strength

The gaming mouse & keyboards market has online and offline sales channels. In recent years, online sales channels have achieved significant growth and are expected to become the fastest growing part during the forecast period. In recent years, with the emergence of e-commerce, gaming mouse & keyboards can be widely used through online platforms around the world. The most important factor that promotes online business growth is the convenience of shopping and the wide availability of products.

R&D activities are one of the most common strategies adopted by gaming mouse & keyboards manufacturers. These activities are aimed at improving existing products and developing new products. This strategy can help these companies respond to increasing competition by increasing sales. As the gaming industry will witness rapid growth in the next few years, manufacturers of gaming mouse & keyboards are expected to invest heavily in research and development activities.

Weakness

The gaming mouse & keyboards industry is highly competitive, with short product life cycles, long product development times, rapid technological changes and constant changes in customer needs. And it is constantly under pressure to develop innovative and related products that meet current demand trends. This involves higher operating costs, which will have a negative impact on the gross profit margin of companies belonging to the gaming mouse & keyboards industry.

The increase in the supply of counterfeit products may be the main challenge for growth during the forecast period. Consumers who lack brand and quality awareness usually choose low-priced products with similar functions. These counterfeit products are inexpensive, especially in emerging countries. Due to the low price of counterfeit products, they are increasingly adopted, which will hinder the growth of the gaming mouse & keyboards market.

Region Overview:

Asia Pacific had the highest growth rate of all regions.

Company Overview:

Logitech is one of the major players operating in the Gaming Mouse & Keyboards market, holding a share of 22.67% in 2020.

Logitech, Inc. designs, manufactures, and markets cordless products. The Company offers audio and video products, webcams, mice, trackballs, keyboards, speakers, headsets, interactive gaming devices, digital pens, lapdesks, and universal remote controls. Logitech distributes their products internationally.

Razer Inc. designs and builds gamer-focused ecosystem of hardware, software, and services. The Company offers gaming peripherals, laptops, mobiles, mice, mats, keyboards, headsets, broadcaster, consoles, desktops, displays, routers, gears, apparels, and bags, as well as virtual credit services and offline-to-online digital payment networks. Razer serves customers worldwide.

Segmentation Overview:

Among different product types, Gaming Mouse segment is anticipated to contribute the largest market share in 2027.

Application Overview:

By application, the Game segment occupied the biggest share from 2017 to 2022.

Key Companies in the global Gaming Mouse & Keyboards market covered in Chapter 3:

MADCATZ
RAPOO
Razer
KYE Systems Corp
SteelSeries
Corsair
Logitech
A4TECH
DAREU

In Chapter 4 and Chapter 14.2, on the basis of types, the Gaming Mouse & Keyboards market from 2018 to 2029 is primarily split into:

Gaming Mouse
Gaming Keyboards

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Gaming Mouse & Keyboards market from 2018 to 2029 covers:

Office
Game
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)