Global Ergonomic Keyboard Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029
An ergonomic keyboard is a computer keyboard designed with ergonomic considerations to minimize muscle strain, fatigue, and other problems. Ergonomic keyboards for two-handed typists are typically constructed in a V shape, allowing the hands to rest at a more natural angle.
Market Overview:The latest research study on the global Ergonomic Keyboard market finds that the global Ergonomic Keyboard market reached a value of USD 513.98 million in 2022. It’s expected that the market will achieve USD 713.6 million by 2028, exhibiting a CAGR of 5.62% during the forecast period.
Affect the normal operation of the industry
The raging COVID-19 has plunged the global economic environment into depression. The influence of COVID-19 on the Ergonomic Keyboard industry will involve all major links and entities in the industrial chain. The management efficiency of the company declined, commuting was seriously hindered, production plans were seriously hindered, marketing was delayed, and brand adjustment was forced. The impact on the Ergonomic Keyboard industry depends on the prevention and control effect of COVID-19.
Marketing channel sales will be affected differently
The Covid-19 epidemic has led to a decline in offline passenger flow, highlighting the advantages of e-commerce and online sales. Traditional marketing channels are restricted, and the opening and operation of retail stores in the early stage of the epidemic are restricted by the government. During the outbreak of Covid-19 epidemic, traditional dealers encountered great challenges. The sales volume of traditional offline sales channels is affected to some extent. At the same time, during this period, the sales of online shopping will increase.
Good performance
Ergonomic Keyboard provides people with higher working efficiency and reduces fatigue at work. According to the Occupational Safety and Health Administration (OSHA), repetitive strain injury (RSI) is one of the most common causes of lost or limited working hours. They suggest using ergonomics to reduce muscle fatigue and increase productivity. Back pain is the primary cause of disability in the world, which prevents people from going to work and participating in daily activities. Back pain causes a loss of about 264 million working days every year. In health care alone, low back pain costs Americans at least $50 billion. This figure climbs to $100 billion every year due to wage loss and productivity decline. Traditional keyboards are becoming obsolete thanks to ergonomic design. The switch is needed as more and more employees complain about carpal tunnel and shoulder strain. An ergonomic keyboard is an affordable and proven solution to decrease workplace-caused disorders and injuries. Ergonomic Keyboard provides people with more reasonable and scientific solutions, and its good performance and great advantages drive the market development.
Competition in the industry is fierce
For most industries the intensity of competitive rivalry is the major determinant of the competitiveness of the industry. Having an understanding of industry rivals is vital to successfully market a product. Positioning pertains to how the public perceives a product and distinguishes it from competitors. A business must be aware of its competitors marketing strategy and pricing and also be reactive to any changes made. The Ergonomic keyboards industry is facing a fierce competitive position.
After more than ten years' development, there are many influential manufacturers in the ergonomic keyboard market to seize the market share. With the increasingly prominent problem of office diseases, more and more enterprises begin to produce ergonomic keyboards. At the same time, there are many small and medium-sized enterprises in the market, and their product innovation ability and production research and development ability are at a disadvantage compared with large enterprises, and the products in the market have homogenization problems. Users are easily attracted by competitors' products when choosing products. This challenges the innovation ability and product research and development ability of enterprises in the market.
Region Overview:In global comparison, a significant portion of the revenue was generated in North America (39.44% in 2022).
Company Overview:Microsoft is one of the major players operating in the Ergonomic Keyboard market, holding a share of 25.13% in 2023.
Microsoft
Microsoft Corporation is a technology company. The Company develops and supports a range of software products, services, devices, and solutions. The Company's segments include Productivity and Business Processes, Intelligent Cloud, and More Personal Computing.
Logitech
Logitech, Inc. designs, manufactures, and markets cordless products. The Company offers audio and video products, webcams, mice, trackballs, keyboards, speakers, headsets, interactive gaming devices, digital pens, lap desks, and universal remote controls. Logitech distributes their products internationally.
Segmentation Overview:By type, 0-150 USD segment accounted for the largest share of market in 2022.
Application Overview:The market's largest segment by application is the segment Direct Store, with a market share of 46.81% in 2022.
Key Companies in the global Ergonomic Keyboard market covered in Chapter 3:Logitech
Matias Corporation
Microsoft
Perixx
Adesso
Fellowes
Kinesis
Goldtouch
In Chapter 4 and Chapter 14.2, on the basis of types, the Ergonomic Keyboard market from 2018 to 2029 is primarily split into:0-150 USD
150-250 USD
250 and Above
In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Ergonomic Keyboard market from 2018 to 2029 covers:Online Store
Supermarket
Direct Store
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)