Global Eco-Friendly Laundry Detergents Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Global Eco-Friendly Laundry Detergents Market Research Report 2023-Competitive Analysis, Status and Outlook by Type, Downstream Industry, and Geography, Forecast to 2029

Eco-Friendly Laundry Detergents refer to a formula with natural ingredients or without chemical ingredients. Eco-Friendly Laundry Detergent is believed to help reduce the impact on the environment. For example, products based on recyclable and degradable biological formulas, as well as products that do not contain phosphates, fluorescent agents, and bleach.

Market Overview:

The latest research study on the global Eco-Friendly Laundry Detergents market finds that the global Eco-Friendly Laundry Detergents market reached a value of USD 40550.25 million in 2022. It’s expected that the market will achieve USD 54000.54 million by 2028, exhibiting a CAGR of 4.89% during the forecast period.

Increased hygiene awareness has led to an increase in demand

COVID-19 has increased consumers’ hygiene awareness. In addition to washing hands frequently, washing clothes is also one of the preventive measures. Many bacteria, including the coronavirus that causes COVID-19, can be spread through contaminated clothes and towels. It is currently unknown how long the COVID-19 coronavirus can survive on fabrics, so some precautions need to be taken. Although some countries and regions have adopted blockade measures and many companies have adopted home office work, people still need to go out. After contacting other people, especially those in high-risk categories, disinfection is required. Washing clothes will reduce the risk of spreading bacteria. For this purpose, consumers' demand for Eco-Friendly Laundry Detergents has risen.

The supply chain is disrupted

The global outbreak of COVID-19 has affected the supply chains of many industries, and the Eco-Friendly Laundry Detergents industry is no exception. On the one hand, due to blockade measures, many factories have to reduce production capacity or shut down, which will affect the upstream and downstream supply of Eco-Friendly Laundry Detergents. In addition, due to strict blockade measures and strict quarantine policies in some areas, the logistics speed has slowed down, which has also affected the production cycle of environmentally friendly washing powder. In the short term, COVID-19 has had a bad impact on the supply chain of the Eco-Friendly Laundry Detergents industry.

A fragmented, low-concentration competition pattern appears in emerging markets

Although the total market scale of the Eco-Friendly Laundry Detergents industry is not small, compared with the developed economies, the industry presents a clear competitive pattern of industry fragmentation and low concentration. After years of development, Eco-Friendly Laundry Detergents companies have grown from small to large. However, measured by total profit and corporate scale, small companies are still the mainstream of Eco-Friendly Laundry Detergents companies. Low industry concentration is prone to local vicious competition. Due to the low concentration of the industry, the scale of enterprises is generally small, production capacity and product quality are uneven, competition within the industry is fierce, and vicious competition exists in some regions.

Less impact on the environment

Traditional laundry detergents may contain several compounds that have a negative impact on the environment. Phosphate is a common ingredient in detergents, it will accumulate in waterways and cause eutrophication, algae blooms, and may make fish and other plant life hypoxia. The surfactants contained in traditional washing powders may be highly toxic to aquatic organisms. In addition, various chemical components contained in traditional washing powders are also considered harmful to the environment and humans. Under this circumstance, Eco-Friendly Laundry Detergents, as a cleaner with less impact on the environment, has a good market development opportunity. Eco-Friendly Laundry Detergent usually adopts a degradable formula, without adding phosphates, fluorescent agents and other compounds. Natural fragrances can also be used to increase product fragrance. With the deepening of environmental protection and safety awareness, it is expected that Eco-Friendly Laundry Detergents will gain more consumers' favor.

Region Overview:

North America dominated the Eco-Friendly Laundry Detergents market in 2021, with a market share of 35.69%.

Company Overview:

P & G is one of the major players operating in the Eco-Friendly Laundry Detergents market, holding a share of 25.22% in 2022.

P & G

P & G provides products in the laundry and cleaning, paper, beauty care, food and beverage, and health care segments. Procter & Gamble products are sold primarily through mass merchandisers, grocery stores, membership club stores, drug stores, and neighborhood stores.

Unilever

Unilever manufactures personal care products. The Company offers consumer goods, food, detergents, fragrances, beauty, home, and personal care products. Unilever serves customers worldwide.

Segmentation Overview:

By type, Liquid segment accounted for the largest share of market in 2021.

Liquid

Liquid Eco-Friendly Laundry Detergent is highly concentrated and cost-effective, but it also spills easily. The liquid Eco-Friendly Laundry Detergent is suitable for hand washing.

Powder

The powder Eco-Friendly Laundry Detergent cost is low, but this type of detergent is also likely to leave residues and will not work well in cold water.

Tablet

The dosage of Tablet Eco-Friendly Laundry Detergent has been pre-determined and will not exceed the required dosage. Tablet Eco-Friendly Laundry Detergent is very convenient, waste-free and anti-chaotic, but at the same time it will be expensive.

Application Overview:

By application, the Commercial segment occupied the biggest share from 2017 to 2022.

Key Companies in the global Eco-Friendly Laundry Detergents market covered in Chapter 3:

NaturOli
Ecos
Frosch
Eco Nuts
AlmaWin
P & G
Biokleen
Green Shield
Unilever
Mrs. Meyer’s
Method Products
Puracy
Henkel
Ecover
Grab Green

In Chapter 4 and Chapter 14.2, on the basis of types, the Eco-Friendly Laundry Detergents market from 2018 to 2029 is primarily split into:

Liquid
Powder
Tablet

In Chapter 5 and Chapter 14.3, on the basis of Downstream Industry, the Eco-Friendly Laundry Detergents market from 2018 to 2029 covers:

Household
Commercial

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2018-2029) of the following regions are covered in Chapter 8 to Chapter 14:

North America (United States, Canada)
Europe (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden)
Asia Pacific (China, Japan, South Korea, Australia, India, Indonesia, Philippines, Malaysia)
Latin America (Brazil, Mexico, Argentina)
Middle East & Africa (Saudi Arabia, UAE, Egypt, South Africa)